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By: Adobe     Published Date: Sep 21, 2017
"Download our Email Comes of Age guide so you can make every conversation engaging ó including awkward ones. Youíll learn how to transition from pushing products to pushing the customerís needs first ó so that youíll always give them the content they crave. Read our guide to learn how you can: --Know your customers better by integrating more data --Ensure every email reaches the inbox --Delight customers with personalized experiences"
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     Adobe
By: Adobe     Published Date: Sep 21, 2017
"Email has proven itself as a revenue-driving workhorse of any marketing strategy. And yet, two-thirds of marketers are still less than satisfied with their email marketing efforts. We joined forces with Email on Acid to shed a light on the most effective email campaigns. Read The Art of the Click to learn helpful email insights, like: --The four critical qualities of all great email experiences --Subscriber open and read behaviors throughout the day --Why all clicks arenít created equal"
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     Adobe
By: BlackBerry Cylance     Published Date: Jul 02, 2018
Forrester Consulting was commissioned to conduct a Total Economic Impactô (TEI) study to examine the potential return on investment (ROI) enterprises may realize by deploying Cylance's advanced threat protection solution, CylancePROTECTģ, and its deployment and configuration services, ThreatZeroô. The study aims to provide readers with a framework to evaluate the potential financial impact of CylancePROTECT and ThreatZero on their organizations, which will improve customer success with advanced cybersecurity and antivirus protection solutions. To better understand the benefits, costs, and risks associated with an investment in Cylance, Forrester interviewed the Chief Information Security Officer for a Large State County Government, who has used the solutions for over a year. Cylance provides a new-generation, predictive, cybersecurity, and malware prevention solution that leverages artificial intelligence to prevent malware from executing on endpoints in real time. This is usually implemented with ThreatZero, which is a continuous professional service program rendered by Cylance for users of CylancePROTECT. ThreatZero guides through the planning, implementation, integration, and ongoing optimization of the solution. This often includes end user education, training, and support to totally eliminate endpoint threats and incidents. With CylancePROTECT and ThreatZero, the organization was able to reduce security breaches to almost zero, catching malware before it ever gained access to public records. Relative to their previous endpoint protection, this significantly reduced costs from remediation/reimaging and incidence response. Additionally, IT and security employeesí productivity were boosted. Read more in the full TEI report.
Tags : economic, cylance, roi, enterprises
     BlackBerry Cylance
By: BlackBerry Cylance     Published Date: Mar 12, 2019
Cyber attacks are increasing in frequency, sophistication, and effectiveness.1 The ongoing trend of successful attacks demonstrates that cybersecurity practices are not keeping pace with modern threats. Is your organization well-defended, or living on borrowed time? Here are ten signs to help you determine whether your endpoint protection is primed for action or ready for retirement.
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     BlackBerry Cylance
By: IBM Watson Health     Published Date: Jul 06, 2018
The need Carson Tahoe Health needed insights to convince its board that an outpatient palliative care program could help address its higher-thanaverage mortality rates and help decrease the risk of future financial impact from those rates The solution The healthcare system used IBMģ CareDiscovery to track and analyze end-stage patient mortality and related length of stay, readmissions, utilization and costs in key disease groupsóby comparing those who participated in trial inpatient palliative care and those who did not The benefit The analysis was used to demonstrate to the systemís board that an outpatient palliative care service line was viable in terms of both cost savings and quality-of-care improvement
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     IBM Watson Health
By: Oracle Security Solutions     Published Date: Oct 16, 2017
Cloud adoption promises the benefit of increased flexibility and significant cost savings. Hence, migrating business-critical applications to the cloud is becoming a growing priority for companies of all sizes. A recent survey of more than 250,000 information security professionals revealed that more than 77 percent of organizations have already adopted cloud services and 10 percent of those companies using cloud services describe themselves as heavy users.
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     Oracle Security Solutions
By: Gigamon     Published Date: Oct 19, 2017
You know that visibility is critical to security. You simply canít secure what you canít see. Read this Gartner research note to learn why visibility through a continuous adaptive risk and trust assessment (CARTA) approach is key to securing digital business. Download now to learn eight ways this approach can be deployed to optimize the visibility into your organizationís cloud services, mobile endpoints, and digital ecosystems. Compliments of Gigamon.
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     Gigamon
By: Gigamon     Published Date: Oct 19, 2017
Read Gartnerís research note, Top 10 Strategic Technology Trends for 2017: Adaptive Security Architecture, to improve visibility and control over your organizationís exposure to risk with a continuous, contextual and coordinated approach to security. Comprehensive protection now requires an adaptive process to predict, prevent, detect and respond to security breaches that includes DevSecOps, IoT Security, and Intelligent Security. This note walks you through key planning assumptions, analysis, best practices and specific recommendations.
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     Gigamon
By: Sage People     Published Date: Mar 07, 2018
Sage provides an enterprise-level business management solution for manufacturing operations that assists customers with the entire process: from financial management to supply chain management and production management. Sage commissioned Forrester Consulting to conduct a Total Economic Impactô (TEI) study and objectivelyexamine the potential return on investment (ROI) enterprises may realize by deploying its Enterprise Management solution as part of Sage Business Cloud. The purpose of this study is to provide readers and prospects with a framework to evaluate the potential financial impact of the Enterprise Management solutions on their manufacturing organizations. To better understand the benefits, costs, and risks associated with this investment, Forrester conducted in-depth interviews with four Enterprise Management manufacturing customers, each with at least three years of experience using Enterprise Management. For this TEI study, Forrester has created a composite Organization to
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     Sage People
By: Sage People     Published Date: Mar 07, 2018
Sage provides an enterprise-level business management solution for services operations; these solutions assist Sage customers with core financial and supply chain management functionality. Sage commissioned Forrester Consulting to conduct a Total Economic Impactô (TEI) study and objectively examine the potential return on investment (ROI) that services organizations may realize by deploying its Enterprise Management solution as part of Sage Business Cloud. The purpose of this study is to provide readers and prospects with a framework to evaluate the potential financial impact of the Enterprise Management solutions on their services organizations. To better understand the benefits, costs, and risks associated with this investment, Forrester conducted in-depth interviews with six Enterprise Management for Services organizations customers, each with at least two to three years of experience using Enterprise Management. For this TEI study, Forrester has created a composite Organization to
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     Sage People
By: Sage People     Published Date: Mar 07, 2018
Sage provides an enterprise-level business management solution for services operations; these solutions assist Sage customers with core financial and supply chain management functionality. Sage commissioned Forrester Consulting to conduct a Total Economic Impactô (TEI) study and objectively examine the potential return on investment (ROI) that services organizations may realize by deploying its Enterprise Management solution as part of Sage Business Cloud. The purpose of this study is to provide readers and prospects with a framework to evaluate the potential financial impact of the Enterprise Management solutions on their services organizations. To better understand the benefits, costs, and risks associated with this investment, Forrester conducted in-depth interviews with six Enterprise Management for Services organizations customers, each with at least two to three years of experience using Enterprise Management. For this TEI study, Forrester has created a composite Organization to
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     Sage People
By: Sage People     Published Date: Apr 26, 2018
Sage Live enables you to replace disconnected resources such as spreadsheets, desktop software, and single-function business apps with an easy-to-use integrated solution built for your business. This means you can eliminate unnecessary processes and workflows, automating the organization of your data in a smarter, more efficient way.
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     Sage People
By: Commvault ABM Oct     Published Date: Nov 13, 2017
It appears that agility and efficiency are coveted by basically everyone involved in protecting and managing data- especially those people struggling to simultaneously keep up with sprawl and meet ever-heightening expectations. One answer to these storage-related challenges centers on introducing a software-defined layer that abstracts and normalizes underlying storage repositories while still enabling already-deployed best of breed componentry to do what it does best.
Tags : data protection, scaling, recovery capabilities, enterprise management, storage, organization, commvault
     Commvault ABM Oct
By: Anaplan     Published Date: Mar 29, 2018
In recent months, leaders at some of the worldís largest consumer packaged goods (CPG) companies have spoken publicly about how ZBB is helping them save on overhead costs, which can then be used to reinvest in growth through innovation or bolster their margins. As consumers increasingly have more choices, these companies are finding their margins squeezed, and with direct expenses already trimmed back to the bare minimum, the only place to look is sales, general and administration (SG&A), and other overhead expenses.
Tags : zero, based, budgeting, investments, consumers, margins
     Anaplan
By: ChannelAdvisor     Published Date: Jan 17, 2019
"If youíre an online retailer, youíre already familiar with the selling power of Amazon. With more than 310 million active user accounts and 44% of all online retail sales in the US going through the marketplace, this e-commerce giantís influential position continues to expand. But for brands and retailers that want to succeed on Amazon, simply listing your products on the site is not nearly enough. In addition to being proactive and up-to-date with Amazonís ever-evolving trends and requirements, you must also take steps to ensure your products and brand stay one step ahead of competitors. In this eBook, weíll share some of the most important strategies that online retailers and manufacturing brands should employ to succeed on Amazon including how to optimize your search terms and listings, maximize your advertising options, keep your products competitive and more.
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     ChannelAdvisor
By: ChannelAdvisor     Published Date: Jan 17, 2019
"Whether you call yourself a company, brand, brand manufacturer, manufacturer, wholesaler, branded manufacturer or one of the other myriad of categorizations out there, thereís never been a better time to focus on direct-to-consumer (D2C) marketplaces as part of your go-to market strategy. Some 60% of consumers are already visiting your website instead of your retailersí sites, and more than half will opt to buy directly from brand manufacturers when given the option. After years of relying on marketplaces to handle so many mission-critical activities, it can be challenging to build a successful D2C model that thoroughly addresses them all. This process will require a new way of thinking for you, a cultural shift for your employees and a lot of logistics for everyone involved. But how can you know when itís time to start selling on e-commerce marketplaces? While the benefits of transitioning to a D2C marketplace model are undeniable, it also requires a significant investment of time
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     ChannelAdvisor
By: Infosys     Published Date: Feb 07, 2019
Examining trends identified by 5,000 shoppers that provide guideposts for setting a strategic course for growth.
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     Infosys
By: Group M_IBM Q1'18     Published Date: Jan 08, 2018
Effectively using and managing information has become critical to driving growth in areas such as pursuing new business opportunities, attracting and retaining customers, and streamlining operations. In the era of big data, you must accommodate a rapidly increasing volume, variety and velocity of data while extracting actionable business insight from that data, faster than ever before. These needs create a daunting array of workload challenges and place tremendous demands on your underlying IT infrastructure and database systems. This e-book presents six reasons why you should consider a database change, including opinions from industry analysts and real-world customer experiences. Read on to learn more.
Tags : database, streamlining, it infrastructure, database systems
     Group M_IBM Q1'18
By: Group M_IBM Q1'18     Published Date: Jan 08, 2018
As organizations develop next-generation applications for the digital era, many are using cognitive computing ushered in by IBM Watsonģ technology. Cognitive applications can learn and react to customer preferences, and then use that information to support capabilities such as confidence-weighted outcomes with data transparency, systematic learning and natural language processing.
Tags : database, applications, data availability, cognitive applications
     Group M_IBM Q1'18
By: Group M_IBM Q418     Published Date: Oct 26, 2018
Why is messaging so essential to your success in the emerging cloud environment? Because it provides data resilience, performance and simplicity across your IT infrastructure. This holds particularly true in systems that span multiple environments and in organizations where certain components may not always be available. Read this white paper to learn two of the most common ways organizations consume messaging in the cloud: Deploy a software messaging system into a cloud environment. Use a managed messaging service operated by a cloud provider.
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     Group M_IBM Q418
By: Group M_IBM Q418     Published Date: Oct 26, 2018
What are the benefits and costs of implementing an API Management solution? Forrester Consulting analyzed the Total Economic Impact (TEI) of IBM API Connect, developing a composite organization based on surveys of 32 IBM customers. Some of the key questions answered by this paper are: ē What are the costs associated with IBM API Connect, and what returns can I expect for my business? ē What are the benefits, both financial and business, that I can expect from API Connect? ē What's the financial impact of API Connect on developing new opportunities for businesses, developers, and customers? Read on to learn about the financial benefits of choosing API Connect as your API management solution.
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     Group M_IBM Q418
By: ThousandEyes     Published Date: Jan 14, 2018
Read how Network Intelligence equips your team to deliver predictable digital experience in the cloud era.
Tags : thousandeyes, network intelligence, business application, application performance management, cloud applications
     ThousandEyes
By: Tenable     Published Date: Feb 05, 2018
Ready, set, collaborate, automate Ė a mindset change for strengthening security. Industry research suggests there is significant interest in making DevOps more secure. In fact, Gartner reports "by 2021, DevSecOps practices will be embedded in 80% of rapid development teams, up from 15% in 2017." To help you effectively integrate security into your organizationís DevOps practice, Tenable encourages you to read the Gartner report, ď10 Things to Get Right for Successful DevSecOps.Ē Loaded with specific detailed recommendations, the report covers topics including: - Integrating security and compliance testing seamlessly into DevOps processes - Scanning for known vulnerabilities and misconĀgurations in all open-source and third-party components - Scaling infosec into DevOps by using a security champion model
Tags : secure devops, gartner, analyst report, container security
     Tenable
By: Tenable     Published Date: Feb 07, 2018
"This IDC Technology Spotlight examines the evolution of vulnerability management. By leveraging the cloud and new technologies that deliver greater visibility, organizations can gain an accurate picture of their assets and overall risk posture. This is a critical step toward addressing the current landscape where attackers are using a wide variety of vectors such as mobile, social, and cloud-based attacks to infiltrate organizations and steal data. By reading this report you will get an overview of: - Benefits of cloud-based security and vulnerability management - Challenges of adopting cloud-based vulnerability management - IDC assessment of Tenable.io cloud vulnerability management"
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     Tenable
By: Tenable     Published Date: Mar 07, 2018
Includes 5 tips for bridging the DevOps InfoSec gap. Across industries, in the public and private sector alike, the benefits of DevOps are undeniable: speed to market, improved service delivery and cost savings. At the same time, DevOps can create security blind spots that impact an entire enterprise. To understand why this happens and learn how you can bridge the gap between security and development, read: Information Security in the DevOps Age: Aligning Conflicting Imperatives. Topics covered include: - Rethinking the role of security - Shifting security left by focusing on code quality and prevention - Blind spots in containers and open source components - 5 tips for bridging the DevOps infosec gap Written by CyberScoop, this paper offers practical advice for DevOps and InfoSec professionals who want to realize the benefits of accelerated software development without jeopardizing enterprise security.
Tags : secure devops, container security, docker, infosec
     Tenable
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