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By: MobileIron     Published Date: May 12, 2015
This white paper will provide a technical overview as well as recommendations for IT organizations looking to accelerate Android adoption.
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     MobileIron
By: Pega     Published Date: Aug 12, 2016
Savvy marketers need savvy solutions. Pega Marketing is a customer-centric marketing solution that leverages predictive and adaptive analytics to provide real-time marketing offers and treatments that help drive customer lifetime value. A Forrester Consulting study found that Pega Marketing achieved an overall Return On Investment (ROI) of 438%, and more than $64 million in incremental sales. Download the Forrester Total Economic Impact™ Study to fully understand how Pega Marketing helps improve customer retention, drives incremental sales, and creates across-the-board efficiencies.
Tags : pega, savy marketers, savy solutions, return on investment, incremental sales
     Pega
By: Dun & Bradstreet     Published Date: Mar 03, 2017
A tool for finance leaders to unify disparate customer data with financial and strategic ROI If you’ve found yourself sweating in a smoky billiard room, wondering what role customer data should play in finance—as well as in your company’s long-term strategy—this eBook will help you hone your pool shark skills. Inside, you’ll find insights about…. • How to identify patterns in your customer portfolio, and why it matters. • Avoiding four critical data billiard blunders. • Key questions to ask while you’re segmenting your data. • How to tell if your portfolio segmentation strategy is working with the right reporting. This eBook will help you navigate the crowded billiard room of customer data and how you can use it to drive cross-functional value for your team.
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     Dun & Bradstreet
By: Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017     Published Date: Nov 22, 2018
Modern marketers leverage insights on how consumers browse goods or make a purchase, to design smarter cross-channel programs and create relevant campaigns. Brands that leverage cross-channel marketing see a 91% customer retention rate. You can do this too. Learn how other marketers in ASEAN are leveraging cross-channel to create real business impact. Join this webinar and hear from Charlie Loo, an award-winning marketer and our Principal Consultant on: • five practical ways you can use cross-channel marketing • the importance of cross-channel in a mobile first environment • the difference between multi-channel and cross-channel
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     Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017
By: Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017     Published Date: Nov 22, 2018
It is easy to get overwhelmed by the plethora acronyms (RTBs, DMPs,DSPs, SSPs, 1PD, 2PD, 3PD) and knowing when each of them come into play. Driven by data, Programmatic empowers modern marketers with the intelligence required to serve highly personalized ads. By bringing together First, Second and Third Party data at scale, you can target with increased precision and optimize campaigns in real-time. With tech platforms consistently pushing the boundaries of what’s possible in digital advertising, the time for marketers to lean into programmatic is now. Watch this 20 minute webinar with Mandar Dadegaonkar, an award-winning digital marketer and learn from his experience-based advise on: • how to get started and use programmatic tactics that work • insider secrets to boost ROI and improve campaigns • potential pitfalls to watch out for • guidelines for measurement and analytics
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     Oracle APAC ZO OD Prime Volume ERP ABM Leads June 2017
By: IBM     Published Date: Sep 27, 2011
Take a look at this summary which reveals that companies who have implemented comprehensive B2B Integration programs are reaping huge benefits!
Tags : supply chain visibility, network intelligence, data management, b2b integration, b2b collaboration, managed services, cloud computing, social supply chain
     IBM
By: Oracle     Published Date: Feb 15, 2018
Pour réussir dans le contexte concurrentiel actuel, les entreprises doivent se liberer des limites inhérentes à leurs infrastructures informatiques existantes. L’époque de l’achat de matériel et de la gestion d’énormes centres de données pour faire fonctionner les systèmes informatiques est en train de prendre fin. La gestion et la maintenance des infrastructures sont tout simplement trop coûteuses. Une étude Gartner récente a révélé que plus de 80 % des directeurs informatiques considèrent le IaaS (Infrastructure as a Service) comme une option viable et que 10 % d’entre eux la considèrent déjà comme le choix par défaut en matière d’infrastructure. L’utilisation d’une infrastructure avec un modèle de services souple de paiement à l’utilisation ne réduit pas seulement les coûts et les problèmes mais elle permet aussi aux services informatiques d’innover de différentes façons, ce qui contribue à stimuler la croissance de l’entreprise.
Tags : iaas, les, nuls, concurrentiel, entreprises, oracle
     Oracle
By: Oracle     Published Date: Mar 14, 2018
Pour réussir dans la réalité concurrentielle d'aujourd'hui, les entreprises doivent se libérer des contraintes imposées par l'infrastructure informatique existante. L'achat de matériel et la maintenance d'énormes centres de données pour la mise en œuvre de systèmes informatiques appartiennent au passé: la gestion et la maintenance de l'infrastructure sont tout simplement trop coûteuses. Un récent sondage Gartner a révélé que plus de 80% des DSI pensent que l'infrastructure-en-service (IaaS) est une option viable et que 10% d'entre eux la considèrent déjà comme le choix par défaut pour les infrastructures. . L'utilisation d'une infrastructure avec un modèle de service élastique et payant réduit non seulement les coûts et les inquiétudes, mais permet également aux organisations informatiques de se concentrer sur l'innovation pour stimuler la croissance de l'entreprise.
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     Oracle
By: Dell     Published Date: Aug 08, 2018
: Both public and private organizations acknowledge that managing the PC life cycle becomes more complicated and expensive as the variety of PC devices and employee workstyles increase. In order to be fully productive, different groups of employees have different needs in terms of end-user device hardware, software, and configuration. Dell and Intel® commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by leveraging Intel® vPro and Dell’s ProDeploy Plus and ProSupport Plus services.
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     Dell
By: Cisco     Published Date: Mar 17, 2017
The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Cisco on their organizations.
Tags : finance, cost reduction, operations, security engineering, roi, return on investment
     Cisco
By: DellEMC and Intel® Xeon® processor     Published Date: Apr 13, 2017
Les plates-formes convergées Dell EMC ont permis au groupe ProMedica de déployer son système de gestion des dossiers médicaux personnels Epic et d’améliorer les soins prodigués aux patients, tout en favorisant la croissance.
Tags : case study, dell emc, hyperconvergence, converged platforms, converged infrastructure
     DellEMC and  Intel® Xeon® processor
By: Cisco     Published Date: Sep 21, 2017
Cisco commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by deploying Cisco TrustSec software-defined segmentation. The purpose of this study is to provide readers with a framework to evaluate the potential financial impact of Cisco on their organizations.
Tags : finance, cost reduction, operations, security engineering, roi, return on investment
     Cisco
By: Bazaarvoice     Published Date: Jan 29, 2013
Struggling to prove social ROI? The Bazaarvoice whitepaper Real ROI from Social in 5 Steps shows you how the world’s most successful brands and retailers are capturing results and proving true social ROI.
Tags : roi, social strategies, social roi, bazaarvoice
     Bazaarvoice
By: MicroStrategy     Published Date: Aug 12, 2012
A panel of industry experts, including Steve Cornett, Director of Enterprise Information Services with Lowe's Companies, Inc.,
Tags : microstrategy, mobile, steve cornett, lowe's, roi
     MicroStrategy
By: Zendesk     Published Date: Jan 03, 2019
After its founding, Mediaocean evaluated 10 customer service vendors before choosing the Zendesk Support platform to manage its global support activities. Three years later, however, a private equity firm acquired a majority share of the company and mandated switching to an alternative platform. See why Mediaocean reverted back to Zendesk and how the company uses Zendesk to power their customer support needs.
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     Zendesk
By: Zendesk     Published Date: Jan 03, 2019
Upgrades, upgrades, upgrades. Everyone is making them and so you ask yourself: Should your business upgrade systems, too? It seems like there’s always a newer version or better software out there. Yet while implementing new and improved systems can help your business scale and save your company money, it’s important to know whether new software is worth the transition. Zendesk recently commissioned Forrester Consulting to conduct a study that evaluated the financial impact of Zendesk on organizations. Forrester interviewed five customers and conducted a financial analysis. In this study, Forrester lays out the benefits and costs of Zendesk’s family of customer service products, with the analysis pointing to benefits of more than $3.8 million.
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     Zendesk
By: Adobe     Published Date: Jan 27, 2014
Best practices, tips and examples for understanding responsive web design and its optimization.
Tags : technology, responsive web design, web design, responsive design, marketing software
     Adobe
By: Adobe     Published Date: Aug 05, 2014
In this paper, we explore the challenges of quantifying social marketing’s financial and nonfinancial ROI and how businesses are employing strategic measurements that reveal dividends beyond the bottom line.
Tags : roi, investment, sales, social media, social marketing, financial, non-financial, campaigns
     Adobe
By: Adobe     Published Date: Oct 30, 2014
This guide aims to help transform your email marketing strategy into a money-making machine
Tags : a guide to email marketing, transforming email marketing, email marketing tactics, email marketing, content management systems, interactive marketing, marketing software, web analytics
     Adobe
By: Adobe     Published Date: Feb 03, 2015
This report details our findings about how well each vendor fulfills our criteria and where they stand in relation to each other to help customer insights (CI) professionals select the right partner for their campaign management needs.
Tags : cross channel campaign management, top vendors for cccm, adobe, marketing software, emerging marketing, social media, advertising agencies, content management systems
     Adobe
By: Adobe     Published Date: Oct 29, 2015
This white paper will help you assess your organisation’s current data driven marketing capabilities and will teach you what you need to do to deliver exceptional customer experiences with positive ROI.
Tags : data-driven marketing, online marketing, digital marketing, digital maturity, marketing, analytics, data mining, customer relationship
     Adobe
By: Adobe     Published Date: Oct 29, 2015
This white paper will help you assess your organisation’s current data driven marketing capabilities and will teach you what you need to do to deliver exceptional customer experiences with positive ROI.
Tags : data-driven marketing, online marketing, digital marketing, digital maturity, marketing, analytics, data mining, customer relationship
     Adobe
By: Adobe     Published Date: Oct 29, 2015
This white paper will help you assess your organisation’s current data driven marketing capabilities and will teach you what you need to do to deliver exceptional customer experiences with positive ROI.
Tags : data-driven marketing, online marketing, digital marketing, digital maturity, marketing, analytics, data mining, customer relationship
     Adobe
By: Adobe     Published Date: Nov 11, 2015
Redefining the Three Strategic Attributes of Designing, Managing, and Delivering Digital Experiences.
Tags : the digital experience, delivering digital experience, marketing, adobe marketing, emerging marketing, advertising agencies, internet marketing, marketing research
     Adobe
By: Adobe     Published Date: Nov 11, 2015
This paper reveals how to use DAM to keep up with the constantly accelerating pace of digital business.
Tags : dam, digital asset management, digital assets, key considerations when choosing dam, content management systems, interactive marketing
     Adobe
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