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By: ClearSaleing     Published Date: Aug 27, 2010
Read this report to learn how you can benefit from implementing better advertising analytics for your company.
Tags : forrester, consulting, conversion rates, tei, advertising analytics, marketing analytics, conversions, attribution
     ClearSaleing
By: ClearSlide, Inc     Published Date: Nov 06, 2013
This Clearslide-commissioned profile of US enterprise sales leaders evaluates the current adoption trends surrounding sales engagement platforms as well as the challenges that sales leaders and sellers face, based on Forrester's own market data and a custom study of the same audience.
Tags : sales engagement plafform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking
     ClearSlide, Inc
By: ClearSlide, Inc     Published Date: Jan 28, 2015
What is sales engagement, and why should sales leaders care? ClearSlide partnered with CSO Insights and asked 354 firms to define and determine how sales engagement drives ROI.
Tags : b2b sales, buyers journey, sales strategies, sales-engagement, engagement strategies, prospecting solutions, sales process, customer experience/engagement
     ClearSlide, Inc
By: Clearvale by BroadVision     Published Date: Aug 21, 2009
This white paper shows how BroadVision technology can help pharmaceutical companies collaborate more effectively with partners to accelerate time-to-market, gain first-mover advantage and maximize ROI.
Tags : broadvision, pharm, pharmaceutical, pharmaceuticals, roi, return on investment, business management, compliance
     Clearvale by BroadVision
By: Click Forensics     Published Date: Jun 25, 2008
What is click fraud?  Who is committing it?  Why should you be concerned about your paid search campaigns?  Learn how to identify if you are at risk with this special report from Click Forensics.
Tags : click fraud, ppc, paid search, roi, click forensics, pay per click, pay-per-click, fraud
     Click Forensics
By: Clickable, Inc.     Published Date: Jun 22, 2009
Locally placed search advertising in the U.S. is projected to grow 30 percent over the next five years, from $4.1 billion in 2008 to $5.3 billion in 2013. According to new research by Borrell Associates, this growth will be led primarily by advertising service providers that adopt scalable technology infrastructure and recalibrate their economics to allocate more customer investment to search media spend.
Tags : search marketing, clickable, search, seo, search engine, advertising, infrastructure, media spending
     Clickable, Inc.
By: ClickMail Marketing     Published Date: Jun 03, 2009
Whether you're in the market for a new ESP now or want to see how your current one stacks up, you'll find this whitepaper an invaluable resource. This whitepaper will help you take a thoughtful, informed approach to your ESP selection or comparison to your existing solution, so you can compare apples-to-oranges and still make a wise choice.
Tags : email service provider, esp, clickmail, roi, dma, direct marketing association, deliverability, marketing channel
     ClickMail Marketing
By: Clicktale     Published Date: Aug 06, 2015
Web site errors eat away at conversions, KPIs, ROI, and revenues. The key to catching elusive website errors? Focus on the users. In this new ClickTale white paper, learn to identify common user dropoff or abandonment behavior patterns – which traditional tools simply cannot see. Once you pinpoint the errors themselves, you can assess their impact on user experience and conversions, and prioritize remediation.
Tags : website design, user experience, errors, web errors, digital customer experience, website elements, website layouts, web design
     Clicktale
By: Clicktale     Published Date: Feb 25, 2016
Businesses spend a lot of time and money on content creation. Forbes noted in Top 7 Content Marketing Trends That Will Dominate 2015 that 58% of B2B marketers plan on increasing their content marketing budgets in 2015. However, in many cases, the effectiveness of this investment and efforts are not obvious. In a study conducted by the Content Marketing Institute on B2C Content Marketing 2015: Benchmarks, Budgets, and Trends—North America, only 8% of the companies rated the effectiveness of their organization’s use of content marketing as “very effective”. You want to make sure that you’re spending your resources wisely and getting the highest ROI. So how can you choose correctly?
Tags : marketing, business development, website development, sales, business practices
     Clicktale
By: CloudHealth by VMware     Published Date: Feb 26, 2019
Chances are, your organization is already on a path to a hybrid cloud architecture. But as an IT leader, can you confidently state that you have a clear and defined hybrid cloud strategy? With teams running in many different directions and little consensus on what hybrid cloud means, you may not know where to begin. This white paper will help you get started. It will guide you through the benefits and challenges of a hybrid cloud architecture and help you develop your hybrid cloud strategy, including: -The components of an effective hybrid cloud strategy -Selecting and managing cloud vendors -The people and skills you will need to accomplish your vision -Demonstrating sufficient ROI on your IT spend Download this free white paper today and get started building a world-class hybrid cloud strategy.
Tags : 
     CloudHealth by VMware
By: Cloudroute     Published Date: Jun 01, 2016
Keep your employees productive on their essential applications and favorite devices, and your company data protected with enterprise mobility solutions. Deliver and support Single sign-on to thousands of popular SaaS applications like Salesforce, Concur, and Workday. Manage iOS, Android, and Windows computers and mobile devices from one platform. And, finally, get enterprise grade security for your organization by identifying threats before they can damage your business.
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     Cloudroute
By: CollabNet     Published Date: Jan 06, 2011
What is Agile? How can Agile help improve my organization? This paper discusses answers to these questions. This paper is written for IT managers and CXOs with an interest in improving development productivity.
Tags : collabnet, agile software development, roi, collaboration, software configuration management
     CollabNet
By: Collective Health     Published Date: Aug 24, 2016
o This actionable resource guide covers 7 ways you can think like a marketer to create a compelling Open Enrollment communications campaign. Use it to create an engaging and understandable experience for your people. The guide includes: ? Tips for developing communications your people will actually open, read, and understand ? Borrowing cardinal rules from consumer marketers and making them work for you ? Setting goals, strategy, and measuring ROI for this year's Open Enrollment
Tags : best practices, communications, business management
     Collective Health
By: Comcast Business     Published Date: Apr 25, 2013
Learn how an Ethernet dedicated Internet access service will reduce IT costs and increase your bandwidth options.
Tags : ethernet, t1s, internet access, dia, dia services, cost effective, roi, bandwith
     Comcast Business
By: Comcast Business     Published Date: Apr 26, 2013
Learn the 6 advantages of using Metro Ethernet and how upgrading your wide area networking technologies will increase productivity and cut costs.
Tags : metro ethernet, scalable, conectivity, data center, wan, sonet, dtm, vpn
     Comcast Business
By: Comcast Business     Published Date: Feb 09, 2018
When it comes to digital transformation, a recent survey shows that some IT leaders may be “talking the talk” rather than “walking the walk.” Take these three steps to maximize transformation ROI.
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     Comcast Business
By: Computhink     Published Date: Nov 30, 2007
The Auburn-Washburn School District provides public education to approximately 5,300 Kindergarten through 12th graders in Topeka, KS. It consists of 128 square miles of rural and suburban areas. Descriptive terms like academically challenging, progressive, small classes, high-achievement, modern and excellent are all used to describe the district.
Tags : frcp, search and retrieval, email management, email archiving, email archive, viewwise, computhink, school
     Computhink
By: Computhink     Published Date: Dec 10, 2007
Park West’s successful landscape business had a paper problem. The 11 separate companies (including their headquarters) created paperwork havoc for their Accounts Payable (AP) Department. They required an electronic document management alternative that could meet their criteria to standardize the process for all 11 companies. They needed this at a price that would enable them to realize return on investment in a reasonable length of time.
Tags : roi, return on investment, document management, electronic document management, viewwise, viewise, computhink, landscape
     Computhink
By: Computhink     Published Date: Dec 10, 2007
TMCC's Financial Aid Department (FA) stores about 14,000 hardcopy files, and processes approximately 7,000 new applications a year. FA workers were running out of space to house all of the files when they were told their office might be moved, resulting in the loss of their file room altogether. Since they are required by the U.S. Department of Education to keep files for four years (sometimes longer depending on a specific regulation) they knew converting to an electronic file system would save both time and money while serving their students better.
Tags : college, university, education, school, case study, paperless, document management, electronic document management
     Computhink
By: Conductor     Published Date: Apr 09, 2013
It's a catch-22 we hear over and over: "My manager says to show the value in SEO before he will invest, but I have no resources to invest in SEO to show success." Read this whitepaper to learn to mitigate that catch-22 and still capture the investment from management, by using the following 3-step strategy: 1. Set expectations about SEO with managers 2. Define the size of the natural search market opportunity 3. Execute on your SEO to show results
Tags : seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, value
     Conductor
By: Conductor     Published Date: Apr 09, 2013
A leading online sports apparel retailer leveraged Conductor Searchlight to grow the number of transactions from natural search by more than 70% and natural search revenue by more than 60%
Tags : seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, ecommerce
     Conductor
By: Conductor     Published Date: Apr 09, 2013
Due to the technical nature of the SEO industry and its relative immaturity compared to other technologically advanced marketing disciplines, many SEOs still spend a significant percentage of their time on manual tasks. Conductor analyzed the day-to-day life of an SEO professional, determined the tasks that could be automated, and quantified the resulting increase in productivity by using SEO technology. Download this research paper to learn how new technology can tremendously increase an SEO marketer’s output.
Tags : seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, interactive marketing
     Conductor
By: Conductor     Published Date: Apr 09, 2013
Many times, SEOs are too focused on the performance of their own keywords that they barely monitor their competitors’ rankings. However, when done right, incorporating competitor analysis into your SEO strategy can drastically increase your company’s natural search performance. Download this guide, to walk through the 4 steps to a successful competitor analysis: •Performing a Basic Competitor Analysis •Discovering Unknown Competitors •Identifying Competitors by Product Line •Building an SEO Strategy from Competitor Analysis
Tags : seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, competitor analysis
     Conductor
By: Conductor     Published Date: Apr 09, 2013
It’s no secret that natural search is now one of the most promising customer acquisition channels for organizations. Yet, it's often hard to develop a strategy from scratch. In this how-to guide, we'll walk you through every step of the process to getting your SEO program set up, including: •Making the case for natural search •Getting buy-in from managers •Starting to measure ROI from SEO Download this how-to guide to build a successful strategy, whether you're starting from scratch or have had a program in place for years.
Tags : how to, seo, seo software, automation, optimization, search engine optimization, natural search, organic search
     Conductor
By: Conductor     Published Date: Apr 09, 2013
SEO is increasingly maturing in the organization and with increased resources, budget and technology adoption occurring in the last year, expectations are that it will grow even further in 2013. Search’s influence in the organization has grown to such an extent that search is now found second most commonly in its own separate department, something unheard of only a few short years ago. Check out this whitepaper to learn how leveraging SEO technology can grow your organization’s online market share in 2013.
Tags : seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, marketing software
     Conductor
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