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By: PulseConnect     Published Date: Sep 04, 2012
To understand the state of email marketing, we examined the sophistication of organizations internal processes for email marketing, and how effectively and efficiently do those programs deliver relevant email.
Tags : email subscribers, email lists, email list management, email marketing, email targeting, email marketing performance, email marketing services/software, list management
     PulseConnect
By: SpectorSoft     Published Date: Aug 28, 2012
This whitepaper will describe the best methodologies used to perform investigations, and why investigating proactively can help.
Tags : human resources, spectorsoft, employee investigations, file auditing, user activity monitoring
     SpectorSoft
By: Act-On     Published Date: Aug 28, 2012
From deliverability to conversion - the quality of your list underwrites your email marketing success. But it's not easy to build a great list, and it's no snap to maintain it. Five of the foremost experts in the field held a powwow; we share the resu
Tags : subcribers, email analytics, email acquisitions, subscriber lists, email marketing services/software, list management
     Act-On
By: FICO     Published Date: Aug 27, 2012
In this white paper, FICO describes how to use business rules management systems as a core technology to improve revenue while controlling costs.
Tags : cost control, underwriting, insurance, pos, point of sale, revenue generation, analytics, decision management
     FICO
By: Twilio     Published Date: Aug 21, 2012
This whitepaper features industry innovators who describe what works in the new world of pay-per-call, performance-based and mobile advertising.
Tags : twilio, ppc, call tracking, mobile advertising
     Twilio
By: Citrix     Published Date: Aug 15, 2012
Mobility and consumerization are little more than buzzwords without the applications that drive business activities. A successful enterprise mobility strategy places priority on applications first, mapping their mission to the variety of use cases out in the field. This paper describes how you can simplify application mobilization with Citrix.
Tags : citrix, xenapp, windows applications, microsoft applications, windows, microsoft, mobilizing applications, mobile devices
     Citrix
By: Dell Storage     Published Date: Aug 14, 2012
The importance of healthcare providers to assure their patients the utmost security, confidentiality and integrity of their sensitive information cannot be understated. This means being HIPAA compliant within every aspect of their practice, with a particular emphasis on the components of their healthcare IT infrastructure This white paper described elements and best practices of a HIPAA compliant data center. This comprehensive guide spans the administrative, physical, and technical safeguards of the HIPAA Security rule from the physical security and environmental controls necessary of the facility itself, to the requirements needed between a Covered Entity (CE) and the data center provider when outsourcing. Detailing both the benefits and risks of a third-party partnership, this white paper provides answers to key questions such as what exactly makes a data center HIPAA compliant, what to look for when choosing a service provider to work with, and why a Business Associate Agreement (BAA) is important for establishing accountability with these partners.
Tags : hipaa, compliant, data, center, centers, healthcare, providers, assure
     Dell Storage
By: HP and Intel® Xeon® processor     Published Date: Aug 10, 2012
This report describes how improving the efficiency of data storage, deduplication solutions has enabled organizations to cost-justify the increased use of disk for backup and recovery. However, the changing demands on IT storage infrastructures have b
Tags : assessing, deduplication, 2.0, second, generation, storeonce, deduplication, appliance
     HP and Intel® Xeon® processor
By: Intel Corp.     Published Date: Aug 08, 2012
This report describes how improving the efficiency of data storage, deduplication solutions has enabled organizations to cost-justify the increased use of disk for backup and recovery. However, the changing demands on IT storage infrastructures have begun to strain the capabilities of initial deduplication products. To meet these demands, a new generation of deduplication solutions is emerging which scale easily, offer improved performance and availability and simplify management and integration within the IT storage infrastructure. HP refers to this new generation as "Deduplication 2.0.
Tags : assessing, deduplication, 2.0, second, generation, storeonce, deduplication, appliance
     Intel Corp.
By: IBM     Published Date: Aug 07, 2012
Databases and information management systems let you describe, categorize, store, modify and analyze data. What if you could do the same with decisions? Your systems could learn from previous choices and manipulate them to fit new parameters to intelligently mold future decisions made by executives, everyday business users and even your systems to optimize outcomes. Read this a specially selected excerpt from James Taylor's new book, "Decision Management Systems: A Practical Guide to Using Business Rules and Predictive Analytics" to discover the guiding principles for building decision management systems that can help your organization differentiate itself from the competition at virtually every decision point.
Tags : ibm, technology, decision management systems, business rules, predictive analytics, data, james taylor
     IBM
By: CDW Symantec     Published Date: Aug 02, 2012
Read the results of Symantec's research on the psychology behind intellectual property theft by corporate insiders. This report addresses the organizational anxiety surrounding potential theft of critical data by employees and describes what is known about the people and conditions that contribute.
Tags : indicators, intellectual, property, theft, symantec, psychology, research, corporate
     CDW Symantec
By: IBM     Published Date: Aug 01, 2012
Most CRM systems rely on historical analytics that provide a "rear-view mirror" of your customer relationships, offering little support for the decisions that shape the future. With predictive analytics, you can meet your customers' evolving needs with forward-looking insights that anticipate changes in customer attitudes, preferences, and actions. This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.
Tags : ibm, technology, marketing, predictive analytics, predictive imperatives, customer value, customer relationship management, analytics
     IBM
By: SAP     Published Date: Jul 25, 2012
With best-in-class processes supported by the right IT infrastructure, today's service parts organizations can operate at a new level of flexibility, efficiency, and responsiveness. This paper is the first in a five-part series that describes the best-in-class processes of Cat Logistics Services Inc. (Cat Logistics), a wholly owned subsidiary of Caterpillar Inc. It explores how Cat Logistics has optimized its demand-planning processes to proactively address customer demands and drive profitable growth.
Tags : infrastructure, technology, cat logistics, caterpillar, management
     SAP
By: Aternity     Published Date: Jul 20, 2012
Forrester Research projects that by 2016, 350 million employees will have smartphones, prompting businesses to drastically increase spending on mobile projects to meet the flexibility demands of increasingly tech-savvy employees. This exclusive resource describes how businesses can support mobile technologies from virtual desktops to application development with comprehensive end-user experience (EUE) management tools. Find out how this platform proactively detects performance and availability issues to help IT professionals troubleshoot and improve application performance for end-users.
Tags : technology, mobile, management tools, end-user experience, eue, application performance, smartphones
     Aternity
By: SAP     Published Date: Jul 17, 2012
With best-in-class processes supported by the right IT infrastructure, today's service parts organizations can operate at a new level of flexibility, efficiency, and responsiveness. This paper is the first in a five-part series that describes the best-in-class processes of Cat Logistics Services Inc. (Cat Logistics), a wholly owned subsidiary of Caterpillar Inc. It explores how Cat Logistics has optimized its demand-planning processes to proactively address customer demands and drive profitable growth.
Tags : infrastructure, white paper, best processes, growth
     SAP
By: Bronto     Published Date: Jul 16, 2012
The third and final piece in our RFM series highlights multiple email marketing strategies for analyzing a subscriber's Monetary value. As proven over many years with RFM analysis, marketers know that their highest spending customer segment is statistically more likely to spend again than their lower performing spending segments.
Tags : bronto, marketing, email marketing, marketing campaigns, social media, customer, customer experience/engagement, market research
     Bronto
By: Bronto     Published Date: Jul 16, 2012
Email marketers should be leveraging the use of Recency, Frequency, Monetary (RFM) analysis to uncover optimal segments and untapped opportunities within their email marketing program. Email marketing provides real time data about subscriber behavior, which is ideal for RFM analysis. In order to use each metric fully we will focus on the undeniable power of Recency first.
Tags : bronto, marketing, email marketing, marketing campaigns, social media, customer, customer experience/engagement, market research
     Bronto
By: Bronto     Published Date: Jul 16, 2012
The results of the Strategy-as-a-Service projects were presented during Beadaholique's Executive Review. In these reviews, the Marketing Strategist outlined all of the Action Items that had been developed, baselines and resulting metrics, any obstacles encountered and forward-looking goals and projects.
Tags : bronto, marketing, email marketing, marketing campaigns, social media, subscriber engagement, customer, customer experience/engagement
     Bronto
By: IBM     Published Date: Jul 11, 2012
With the many widely discussed advantages to cloud computing, including elastic scaling, faster service provisioning, greater IT efficiencies and usage based accounting, businesses are increasingly interested in adopting a cloud computing environment.
Tags : public clouds, private clouds, cloud computing, exploratory cloud, departmental cloud, enterprise cloud, exclusive cloud, open cloud
     IBM
By: IBM     Published Date: Jul 06, 2012
In this paper, Ptak/Noel describes the new IBM PureFlex system and the unique management capabilities of the IBM Flex System Manager.
Tags : ibm, technology, software, technology, migration factory, datacenter, data management, storage
     IBM
By: IBM     Published Date: Jul 06, 2012
This paper describes the benefits of consolidating from HP servers to an IBM PureFlex System in a SAP application environment with six industry examples. Learn about the cost reductions through the use of IBM PureFlex System.
Tags : ibm, cloud, sap, pureflex, enterprise, technology, data management
     IBM
By: Imperva     Published Date: Jun 14, 2012
This paper describes the financial implications of Web attacks, DDoS attacks, and other Web-based threats. It shows how the SecureSphere Web Application Firewall provides a Return on Security Investment of 2090% by preventing data breaches and Website downtime.
Tags : imperva, application security, security costs, roi, firewall, ddos, web attacks, it spending
     Imperva
By: Oracle     Published Date: May 22, 2012
With the growing number of channels for consumers to connect with your products from store kiosks to mobile devices and social networks, it is increasingly important that they are experiencing the the same consistent brand experience regardless of the channels they choose. This whitepaper describes 3 customer experience features to help guide your decisions about technology, organizational structure, and internal process.
Tags : oracle, multichannel integration, marketing, customer experience, crm solutions/software, customer experience/engagement, business intelligence, market research
     Oracle
By: IBM Corporation     Published Date: May 22, 2012
In this paper, Ptak/Noel describes the new IBM PureFlex system and the unique management capabilities of the IBM Flex System Manager.
Tags : datacenter management, pureflex, smarter computing, e ibm flex system manager, ibmsmartcloud
     IBM Corporation
By: IBM Corporation     Published Date: May 22, 2012
This paper describes the benefits of consolidating from HP servers to an IBM PureFlex System in a SAP application environment with six industry examples. Learn about the cost reductions through the use of IBM PureFlex System.
Tags : sap, cloud computing, pureflex systems, sap lvm, virtualization, distinctive power systems, lpars, ibm pureflex system
     IBM Corporation
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