social techniques

Whether you’re a marketer, a salesperson, or otherwise contributing to revenue growth, learning a few social selling techniques will help you fill your deal funnel with more–and better–leads. But it’s not as simple as creating a few tweets and browsing through LinkedIn. Put social media at the core of your lead-to-revenue process and get real tips you can use to grow revenue in our webinar, “5 Steps to Using Social Selling to Fill Your Funnel.” This short 30 minute webinar will show you how social selling will help you: Find the best targets Recognize “I’m ready to buy” signals Uncover relevant, real-time insights

The benefits of running a truly social business are many - driving shorter sales cycles, improving customer care, innovating your talent recruitment strategies, and improving how you coordinate your organization from top to bottom in pursuing unified goals.

Cybercriminals have been upping their game this year; the use of file-less attacks with macros and PowerShell scripts to evade preventive defenses and sandboxes mean that they are getting better than ever at using phishing, social engineering and drive-by techniques to gain initial footholds in private domains – and once they arrive, they are often avoiding detection for extended periods of time. Between April and July 2018, Fidelis interviewed over 580 security professionals from around the globe to understand how they are shifting their detection strategies and how confident organizations are in their ability to not only prevent targeted attacks – but root out threats that have by-passed traditional preventive defenses.

Social Advertising Techniques for Advanced Marketers is a whitepaper that explores advanced social advertising strategies, & social media marketing tactics.

Many papers on the topic of advanced persistent threats (APTs) begin with ominous references to the changing threat landscape and stories of how highly sophisticated cyber attacks are becoming more prevalent. That can be misleading. The majority of attacks today still use many techniques that have been around for years—social engineering, phishing emails, backdoor exploits and drive-by downloads, to name the biggest ones. Such attacks are neither advanced nor particularly sophisticated when broken down into their individual components and often rely on the weakest link in any organization—the user. However, the way in which hackers use combinations of techniques and the persistent behavior of the attackers is something that does set APTs apart from other attempts to compromise security. This paper is designed to give you an overview of the common characteristics of APTs, how they typically work, and what kind of protection is available to help reduce the risk of an attack.

The increase in sophisticated, targeted security threats by both external attackers and malicious insiders have made it extremely difficult for organizations to properly protect critical and sensitive information. The task of protecting these assets has only grown harder as IT environments have become more complex and widely distributed across geographic locations and in the cloud. Many recent high-profile breaches have one thing in common: They were accomplished through the compromise of passwords. In many cases, end-user passwords are initially hacked through various social engineering techniques. Then permissions are escalated to gain access to more privileged accounts — the keys to the kingdom. This unauthorized access can easily go undetected for weeks or even months, allowing hackers to see and steal information at their convenience. Unfortunately, many IT users lack a full understanding of how privileged accounts function, as well as the risks associated with their compromise an

Mimecast has detected and blocked a dangerous new campaign that uses social engineering and advanced sandbox evasion techniques to deliver stealthy malware. This Email Security Advisory from Mimecast offers: - Detailed attack analysis - Mimecast viewpoint - reduce sandbox reliance - Weaponized attachments - prevention and recommendations

Interpol reports social engineering as the “broad term that refers to the scams used by criminals to trick, deceive and manipulate their victims into giving out confidential information and funds.” Scammers use sophisticated psychological manipulation techniques to build a level of trust with their victim, having them divulge confidential information or authenticate the fraudulent activity as genuine. They will typically claim to be from the bank or well known and trusted consumer brands.

Most assets in IT are governed by one or more policies, yet there is usually no quick and easy method to determine which policies apply to which assets and what specifically those policies govern. This means that IT teams are often making changes to assets that violate the policies meant to govern them. Read this use case document to understand how social knowledge collaboration techniques can help you to easily assign and track the policies that govern your assets to avoid out of compliance situations.

This guide is written to show sales teams how to increase productivity by using Social Selling techniques powered by InsideView.

Are you ready to build your business case for social selling? Do you need some help? Download this PowerPoint deck so that you feel prepared speaking to your executive committee about social selling.

In this free case study Forrester Research explains how the melding of task management with social networking is increasing transparency and team member buy-in for projects - dramatically increasing projects delivered on time and within budget.

For a long time, the phone channel was thought to be isolated and less important to defend, when compared to the physical and online channels. The general consensus was that fraudsters could only steal so much over the phone, and it had little impact on fraud across the rest of the organization. But those assumptions are wrong, and they’re becoming grossly inaccurate as technology evolves. The phone channel is now more vulnerable and exploitable than ever before, as annual fraud loss is now a $14 billion problem. Between aggressive fraud rings, social engineering and sophisticated techniques, vulnerable call centers are feeling the sting. Legacy and stand-alone solutions won’t stand up to the perseverance and lengths to which fraudsters are willing to go.