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By: Adobe     Published Date: Apr 17, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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     Adobe
By: Adobe     Published Date: May 04, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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     Adobe
By: Motorola Solutions     Published Date: Nov 29, 2018
In today’s increasingly mobile world, Energy workers require instant communication and access to data intelligence wherever the job may take them. From the oil rig to the electric grid and everywhere in between, having the right data, in the right hands, at the right time, no matter the environment or device of choice — is simply non-negotiable. Organizations across various Energy segments — oil & gas, electric utilities, water utilities, and mining — are currently juggling a mix of communication devices and are hindered by gaps in coverage, poor battery life and fragile equipment that cannot withstand harsh environmental conditions. Yet, citizens rely on their homes being heated in the winter, on clean running water, and on lights that turn on when they flip the switch. Meeting these expectations requires reliable, clear voice and data communications for Energy workers day-in and day-out. So oil & gas workers can communicate safely in hazardous environments. So precious resources are
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     Motorola Solutions
By: Sitrion     Published Date: Aug 05, 2016
To transform from tactical to strategic, you must rethink how to perform the important functions that consume too many resources. Download this white paper to learn the 3 best practices to streamlining HR services and communications.
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     Sitrion
By: Unica     Published Date: Sep 23, 2010
If you knew more about your customers, wouldn't you tailor their experience to their unique profile and online behavioral history? Download Three Key Integrations for Interactive Marketing Success and learn how to integrate online data into your interactive marketing strategy.
Tags : unica, interactive marketing, behavioral marketing, personalization, email marketing, target marketing, aberdeen, content management systems
     Unica
By: Bronto     Published Date: Sep 09, 2013
Is your email marketing solution just a communication vehicle or is it built to drive revenue?
Tags : email marketing, email marketing plaform, email marketing solutions
     Bronto
By: Frontier Communications     Published Date: Dec 29, 2017
As a business owner, you’re used to wearing several hats. However, you don’t always have the time or expertise needed for those various roles. So what do you do when you need help but don’t have the resources to bring on a full-time team member? The answer could lie in temporary consulting. If the role you’re struggling with most is in the information technology (IT) department, bring in an IT consultant to solve important technological problems and/or implement new systems. Hiring a temporary IT consultant to work on specific tasks can be more time and cost efficient than hiring a full-time IT employee. Here’s how to find the right IT consultant.
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     Frontier Communications
By: Smarsh     Published Date: Dec 07, 2016
Text messaging is simple, concise and compatible with virtually every mobile device, operating system and wireless carrier, making it very appealing to financial advisors and their customers. However, if used for business communications, texts can create tremendous risk. Less than a third of financial firms have a text supervision solution in place according to the Smarsh 2016 Electronic Communications Compliance Survey, the largest compliance gap facing financial firms today. Text messaging can’t be ignored by firms any longer.
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     Smarsh
By: Bronto     Published Date: Sep 09, 2013
Short Message Service (SMS) marketing, or text messaging, has become one of the most widely used and effective media for both inbound and outbound marketing communications. This represents a tremendous opportunity for e-commerce marketers to use SMS marketing as an extension of their email marketing program to increase customer engagement and drive more revenue.
Tags : sms messaging, email marketing, strategic email marketing, e-commerce solutions, customer engagement
     Bronto
By: Davis & Company     Published Date: May 11, 2015
What’s the most effective way to get employees’ attention? Leverage marketing best practices to understand employees’ needs and preferences. By doing so, you’ll create communication that employees will view as both meaningful and useful.
Tags : employee communication, marketing, employee needs, employee engagement
     Davis & Company
By: Cisco Spark     Published Date: Apr 03, 2017
There have never been more ways to connect to your team online. Yet, even as an explosion of communication and collaboration tools invites businesses to bridge distance, time zones, and other workplace challenges, workers often find themselves increasingly disconnected.
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     Cisco Spark
By: Cox Communications     Published Date: Nov 10, 2014
The waiting room experience at your business can make or break customer service. Customers not only feel special when they wait in style, it’s good for business too. You can give your hotel, retail store, auto repair shop, or other service-oriented business a big boost by customizing your waiting room to feature free Wi-Fi, TV or technology workspace.
Tags : wi-fi, business advantages, workspace utilization, targeting content, cox
     Cox Communications
By: Oracle     Published Date: Feb 24, 2015
30 seconds or less. The average length of time that consumers spend reading or listening to online marketing communications . Marketers today are now equipped with the strategies and technologies to better capture consumer attention. To do this, they need to orchestrate individualized customer experiences across the digital channels. Read on for a statistical profile of today’s distracted consumer, followed by actionable tips for effectively communicating and converting this new type of consumer.
Tags : oracle, marketing, consumers, attention, message, distractions, communications, conversions
     Oracle
By: MoreVisibility     Published Date: Dec 19, 2017
As the approach to strategic business decision making becomes more and more data driven, a method for consolidating our various data sets, which are often spread across multiple systems becomes exceedingly important. Two of the biggest players in data driven decision making are website analytics platforms and customer relationship management systems. The former includes accumulating data on top of the funnel behavior such as site traffic origins, lead generation, content consumption tracking, device usage, and overall site behavior. While the latter has a focus more on bottom of the funnel activity such as lead nurturing, customer status, lifetime value, etc. Lastly, without communication between these two essential platforms, a complete understanding of your customers, from lead to longtime client, may never be possible. A web analytics (Google Analytics) and CRM integration provides you with a 360 degree view of your customer base, so that you can understand not just what PPC efforts
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     MoreVisibility
By: IBM     Published Date: Oct 15, 2013
Discover the four key dimensions to personalized web marketing, and learn from the real life successes of enterprises that have made the personalized web a core part of their growth strategies.As you can see, web marketing can achieve comparable success when you make the four personalization steps your own.
Tags : ibm unica, click-throughs, personalizing web experience, customer needs, data sources, specific site analyses, across channels, sales and marketing opportunities
     IBM
By: Frontier Communications     Published Date: Dec 22, 2016
Miscommunications? Inefficiencies? Sound familiar? The same set of issues can plague multi-location businesses. Here are a few ways to keep your locations working together.
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     Frontier Communications
By: Frontier Communications     Published Date: May 01, 2017
Miscommunications? Inefficiencies? Sound familiar? The same set of issues can plague multi-location businesses. Here are a few ways to keep your locations working together.
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     Frontier Communications
By: Zebra Technologies     Published Date: Sep 05, 2018
The retail shopper is changing rapidly. To keep up, so must the retail industry. The internet, online shopping, mobile communications, smartphones, tablets and more turning traditional shoppers into something else entirely: connected shoppers. Today’s shoppers can now shop online, on either a computer or mobile device, as well as in brick-and-mortar stores. For retailers, the implications are huge. In this complex new environment, there are two vital questions. First, as a retailer, how do you create differentiated value that will enable you to stand out from the crowd? Second, how can you strengthen customer relationships, build loyalty, increase sales and maximize profitability?
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     Zebra Technologies
By: BMC Software     Published Date: Jul 22, 2015
In this eBook, Salesforce shares 4 elements of ITSM that are critical to IT empowerment, including: • Self-service options • Low –friction communication • Reporting and dashboards • A future-ready platform
Tags : it service management, salesforce, itsm, self-service, reporting
     BMC Software
By: Sitrion     Published Date: Oct 04, 2016
Communications is all about making sure all employees are engaged, aligned, and informed. It is your opportunity to leverage mobile technology and employee apps to improve your communications—connecting remote workers with the enterprise, saving money and time, and empowering employees to be more productive. Download this white paper to learn more about how mobile can help you reach and engage with your remote workforce
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     Sitrion
By: iPass     Published Date: Aug 28, 2008
Read this whitepaper now to learn all about 4G. New technologies, benefits and features of 4G will all be discussed in this white paper. Read now if you are considering future 4G deployment and find out how iPass can help!
Tags : ipass, mobile, broadband, wimax, iptv, fourth-generation, ip-based architecture, ofdma
     iPass
By: CradlePoint     Published Date: Sep 30, 2014
While short outages are common, longer service disruptions – due to weather, human error or even squirrels – can be catastrophic, paralyzing business operations. Your organization can feel the consequences long after the connection has been repaired. This white paper explores the benefits of using 4G LTE as a back up solution to maximize revenue and minimize business risk downtime can have on your brand. You’ll learn how a 4G wireless solution has benefits over wired backup solutions for business continuity. Please download the whitepaper to learn more!
Tags : failover, security risks, crisis communications, security breaches, compromising customer data, security
     CradlePoint
By: Avaya     Published Date: Jan 15, 2014
Communication solutions are reaching an ideal balance of sophistication and ease-of-use. But are you making the most of these technologies by integrating them into your daily workflows to make innovation and collaboration part of every interaction?
Tags : avaya, collaboration, integration, integrating technology, workflow, productivity, innovation, communication solutions
     Avaya
By: Microsoft Office 365     Published Date: Sep 26, 2017
As a tech leader, you recognize that disruption is afact of life. According to Gartner, enterprise IT has entered an era of digitalization where disruptive new products are providing a continuous stream of growth, innovation, and differentiation. IT overhauls in business productivity—moving to the cloud, supporting a remote workforce, and preserving valuable legacy data while maintaining security and control—are necessary for your business to remain competitive. These changes require communications solutions that can keep pace with the accelerating demands of the connected world.
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     Microsoft Office 365
By: Microsoft Office 365     Published Date: Apr 05, 2016
Download the ebook, “5 Biggest CIO Communications Problems, Solved”, to learn how Office 365 addresses these common pain points: Change disrupts business as usual It costs time and money to implement new solutions Incompatibility can wreak havoc The risks seem high while the benefits are unclear I need a solution that addresses my teams' unique needs
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     Microsoft Office 365
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