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By: IBM     Published Date: Aug 20, 2013
Decisions, decisions. They can make or break marketing success. Yet as customers and channels grow more complex, so does decision-making. As choices multiply, marketing becomes more challenging than ever. The days when marketers could rely strictly on good judgment and business acumen are past. Technology for decision and process automation gives marketers a decided edge in making spot-on decisions that match individual customers to the best message, on a scale of millions.
Tags : enterprise marketing management, customer marketing, customer communication, marketing channels, interactive marketing, emm, process automation
     IBM
By: IBM     Published Date: Aug 20, 2013
Decisions, decisions. They can make or break marketing success. Yet as customers and channels grow more complex, so does decision-making. As choices multiply, marketing becomes more challenging than ever. The days when marketers could rely strictly on good judgment and business acumen are past. Technology for decision and process automation gives marketers a decided edge in making spot-on decisions that match individual customers to the best message, on a scale of millions. The process of Decide builds on customer data collection and analysis, and positions your organization for profitable engagement with your Generation C connected customers. It plays an essential role in Enterprise Marketing Management (EMM) along with the processes of Collect, Analyze, Deliver and Manage.
Tags : enterprise marketing management, customer marketing, customer communication, interactive marketing, emm, process automation, marketing strategy, multi-channel marketing
     IBM
By: XO Communications     Published Date: Apr 13, 2015
Unified Communications offers a host of benefits to SMBs and large enterprises alike. But every organization needs to determine whether a premises-based UC solution or a cloud-based hosted service is the best fit for its own situation. This decision guide takes you through a list of important considerations to help you do just that.
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     XO Communications
By: MySmartPlans     Published Date: May 04, 2011
How implementing online collaboration and project management technology can revolutionize the architecture, engineering and construction industry's communication, efficiency and overall project completion
Tags : construction, architect, engineer, aec, closeout
     MySmartPlans
By: Citrix Systems     Published Date: Nov 10, 2014
We’ve all come to expect the same security, performance and reliability from our mobile applications as we do with native applications. But these apps don’t just run on our mobile devices. They are powered by a variety of backend infrastructure – a hidden but important layer of application components and network devices. NetScaler helps this invisible layer of infrastructure to perform and communicate, improving security as well as quality of service. And by integrating with XenMobile, you can offer greater support and a better experience for mobile users. Learn more about delivering improved security, reliability and performance through mobile environments by reading our full report, Defend Hidden Mobile Web Properties (link).
Tags : mobile, web properties, applications, infrastructure, network devices, performance, communicate, security
     Citrix Systems
By: Citrix Systems     Published Date: Nov 10, 2014
Today, defending your organization’s web properties means more than just protecting a handful of enterprise web applications from advanced malware. Learn more on the complexity and challenges of defending against today’s modern threats and discover how Citrix NetScaler application delivery controller (ADC) is an ideal defense solution.
Tags : mobile, web properties, applications, infrastructure, network devices, performance, communicate, security
     Citrix Systems
By: Citrix Systems     Published Date: Nov 10, 2014
"Is your mobile micro app concealing a complex web property? The mobile web doesn’t just exist in your smartphone or tablet’s browser—there’s also an invisible but critical layer at the back end that powers mobile app services from content delivery to networking and collaboration. A micro app on a mobile device typically serves as the entry point to a web property. The combination of Citrix XenMobile and Citrix NetScaler offers enterprises an ideal solution that not only incorporates a comprehensive set of MDM and MAM features but also complements them with a market-leading, cloud-ready suite of capabilities for optimizing mobile web app performance, availability and security."
Tags : mobile, web properties, applications, infrastructure, network devices, performance, communicate, security
     Citrix Systems
By: Genesys     Published Date: Jun 13, 2018
In today’s digital world, the messaging and texting that have become a prominent part of most people’s lives are a form of asynchronous messaging. These are a simple, convenient method of communication for people on the go, with varied time in response based upon intrigue and urgency. Asynchronous messaging has become so ingrained in consumers’ lives, an expectation has evolved that businesses should be able resolve issues just as quickly and easily, and on the customer’s timetable. To keep up with consumer expectations and offer differentiated customer experiences, there is a strong case for implementing capabilities where messages can be fielded by bots using artificial intelligence, with a human touch through skilled representatives, or a combination of both within the same conversation, without losing context. Download this white paper to learn about: • 6 benefits to asynchronous messaging in B2C customer experience and operations • Incorporating asynchronous messaging into your u
Tags : customer service, operations, asynchronous, messaging, customer expectations
     Genesys
By: Genesys     Published Date: Jul 13, 2018
In today’s digital world, the messaging and texting that have become a prominent part of most people’s lives are a form of asynchronous messaging. These are a simple, convenient method of communication for people on the go, with varied time in response based upon intrigue and urgency. Asynchronous messaging has become so ingrained in consumers’ lives, an expectation has evolved that businesses should be able resolve issues just as quickly and easily, and on the customer’s timetable. To keep up with consumer expectations and offer differentiated customer experiences, there is a strong case for implementing capabilities where messages can be fielded by bots using artificial intelligence, with a human touch through skilled representatives, or a combination of both within the same conversation, without losing context. Download this white paper to learn about: • 6 benefits to asynchronous messaging in B2C customer experience and operations • Incorporating asynchronous messaging into your u
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     Genesys
By: Marketo     Published Date: Jul 13, 2015
How mobile marketing is used to communicate and engage consumers at any point of the consumer's lifecycle.
Tags : mobile marketing, brand value, consumer lifecycle, marketing automation, benchmarking, content management systems, interactive marketing, web analytics
     Marketo
By: NAVEX Global     Published Date: Dec 22, 2017
An effective third-party risk management programme is in your best interest. Not only can you more confidently engage with a growing network of vendors, suppliers, resellers and distributors; but when done effectively, you can have a positive impact on the effectiveness and efficiency of your broad ethics and compliance programme. NAVEX Global research has shown that organisations pursue strong ethics and compliance programmes for myriad reasons, but at the top is a desire to cultivate and maintain a culture of ethics and respect. A strong third-party risk management solution helps organisations realise that objective through engaging with third parties that abide by codes of conduct, that are transparent and communicative and that you can be proud to do business with.
Tags : third party risk management, third party risk, managing third parties, risk management, anti-bribery programme, compliance programme
     NAVEX Global
By: Windstream     Published Date: Nov 15, 2018
Delivering Secure and Higher Quality Unified Communications Boosts Organizational Productivity.
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     Windstream
By: Windstream     Published Date: Oct 24, 2018
Delivering Secure and Higher Quality Unified Communications Boosts Organizational Productivity.
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     Windstream
By: Adobe Systems     Published Date: Mar 04, 2011
Learn how easy it is to create and send a single PDF Portfolio using Adobe Acrobat X Pro. See how to create a rich, branded PDF Portfolio containing many types of documents, each with a rich preview experience. Discover how to embed web pages and streaming media and even output the entire portfolio experience as a web page.
Tags : adobe, pdf, portfolio, acrobat, pro, rich media
     Adobe Systems
By: Adobe Systems Inc.     Published Date: Mar 03, 2011
Learn how easy it is to create and send a single PDF Portfolio using Adobe Acrobat X Pro. See how to create a rich, branded PDF Portfolio containing many types of documents, each with a rich preview experience. Discover how to embed web pages and streaming media and even output the entire portfolio experience as a web page.
Tags : adobe, pdf, portfolio, acrobat, pro, rich media, content management systems, interactive marketing
     Adobe Systems Inc.
By: Adobe Systems Inc.     Published Date: Mar 04, 2011
Learn how easy it is to create and send a single PDF Portfolio using Adobe Acrobat X Pro. See how to create a rich, branded PDF Portfolio containing many types of documents, each with a rich preview experience. Discover how to embed web pages and streaming media and even output the entire portfolio experience as a web page.
Tags : adobe, pdf, portfolio, acrobat, pro, rich media, content management systems, marketing software
     Adobe Systems Inc.
By: IBM     Published Date: Jan 22, 2009
This white paper demonstrates a service quality management solution from IBM. An end-to-end, integrated approach, the service quality management solution is designed to address the broad range of telecommunications providers’ requirements for managing both service quality and the customer experience.
Tags : service quality management solution, ibm, telecomunications, service quality, customer experience
     IBM
By: IBM     Published Date: Nov 13, 2008
Telecommunications services are becoming more and more complex. They now run over virtual network paths, less constrained by individual pieces of hardware. Get this white paper and see how service quality management solutions from IBM can improve the customer experience.Learn how telecomm providers can deliver optimal service quality
Tags : ibm, sla, voip, virtual private network, blackberry, tivoli, tivoli, ibm
     IBM
By: Intel     Published Date: May 22, 2017
While holding the promise of HD quality, enriched services, and the benefits of a common packet switched access infrastructure, the adoption of infrastructure-based voice over LTE (VoLTE), along with rich communications such as video and real-time messaging, has stalled over the last few years with concerns around quality, security, and cost. During that time, the value of the phone number as a globally significant user ID and key services such as SMS and MMS have been relegated by phone manufacturers, over the top (OTT) services, and even the subscribers themselves as “technologies of last resort.” Finally, the proliferation of 4G, together with the emergence of network functions virtualization (NFV), powered by Intel®, Hewlett Packard Enterprise* (HPE), and Metaswitch*, is allowing network operators to take charge of the consumer’s communications experience, once more.
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     Intel
By: IBM     Published Date: Oct 24, 2012
If you met a valued customer face to face, you'd probably greet the person with a smile and a "hello." You'd want the communication and ongoing discussion to be personal and specific to the individual. Deliver -- Learn to connect with your users.
Tags : ibm, analytics, consumer behavior, consumer interaction, communication, email marketing, internet marketing
     IBM
By: IBM     Published Date: Apr 21, 2017
"When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer. The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement. Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing. Speakers include Liz Miller, Senior Vice President of Marketing for the CMO Council; Jody Sarno, Dedicated Client Partner, Communications Industry for IBM; Chris Crayner, Ch
Tags : ibm, senior marketing decision makers, audience targeting, digital experiences, branding
     IBM
By: IBM     Published Date: May 16, 2017
When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer. The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement. Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing.
Tags : technology efficiency, market dynamics, data privacy, data security, device management, platform management, enterprise management
     IBM
By: Arkadin     Published Date: Sep 11, 2013
Unified Communications (UC) is a set of communications and collaboration products that provide end users with a single interface and experience across multiple device and media types. UC allows employees to collaborate more efficiently while lowering the overall cost of communications. This whitepaper reveals market trends, how to evaluate one solution vs. another, and the range of deployment options all critical to selecting the right UC solution for your organization
Tags : unified communication, unified collaboration, enterprise unified communication, deploying uc, byod, arkadin, microsoft lync, collaboration solutions
     Arkadin
By: Magento     Published Date: Feb 13, 2018
Omnichannel isn’t about making a quicker, cheaper sale with fewer human touchpoints: it’s about creating a system which lets you to nurture your customers at every step of their buyer’s journey. This white paper from Magento and Premier Technology Partner dotmailer describes how well connected ecommerce and marketing teams and systems are crucial for a true omnichannel approach. Download the paper to discover: Why automated marketing messages, sent in real time, are the most effective way to communicate throughout the purchase journey Web and email personalization tips for omnichannel merchants Why an email address is your unique identifier Three tried and tested marketing methods to drive customers to your site and stores Note that by downloading this paper, you consent to receive future emails from dotmailer. You may opt-out at any time.
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     Magento
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