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user engagement

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By: Akamai Technologies     Published Date: May 05, 2017
Today’s mobile users are spoiled. They demand rich, desktop quality experiences tailored to their devices and delivered at lightning fast speeds. And while these “always on” users represent a tremendous business opportunity, satisfying their high expectations requires overcoming complex mobile delivery challenges. In this e-book, we review three key mobile delivery challenges and explain how you can overcome them by optimizing for fast APIs, mobile apps, and mobile sites to increase engagement, revenue, and customer loyalty. Download today to learn how your business can Meet Today’s Mobile Mandate.
Tags : mobile adoption, customer loyalty, customer engagement, increase revenue
     Akamai Technologies
By: Cisco     Published Date: Jun 21, 2016
The Cisco® Hyperlocation Solution is the industry’s first Wi-Fi network-based location system that can help businesses and users pinpoint a user’s location to within one to three meters, depending on the deployment. Combining innovative RF antenna and module design, faster and more frequent data processing, and a powerful platform for customer engagement, it can help businesses create more personalized and profitable customer experiences.
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     Cisco
By: LogMeIn     Published Date: Mar 19, 2015
In the past two years, businesses’ desire to understand and connect with the mobile user has grown and expanded throughout nearly every vertical market. We created this project as a way to understand the mindset, demographics, and behaviors that drive mobile engagement so that we can advise businesses on how to do it right – and how to avoid doing it wrong. This research report is based on a global study of more than 5,800 mobile device owners, and as such, is the most comprehensive primary research report ever done on mobile engagement.
Tags : mobile management, mobile users, mobile engagement, emerging marketing, social media, internet marketing, marketing research
     LogMeIn
By: Lenovo     Published Date: Apr 28, 2017
Better technology drives more engaged learning. Getting students engaged in the classroom is always challenging. Keeping them engaged is often the more difficult battle! Windows 10 Pro paired with innovative Lenovo tablet, laptop, and desktop computers provides the perfect user experience-driven solution — where technology is never a constraint to innovation or engagement. Learn more, get this eBook.
Tags : lenovo, classroom technology, education, windows 10 pro, classroom engagement, digital classroom
     Lenovo
By: Akamai Technologies     Published Date: Mar 09, 2017
Is your site ready for the mobile opportunity? Mobile users buy more often and spend more money, but 75% of consumers see their mobile experience as slow. Read the Mobile is the Moneymaker infographic now to find out what mobile users expect from your e-commerce website. Compiled using data from Akamai’s recent consumer web performance expectations survey, this infographic reveals: • E-commerce engagement and spending habits for mobile consumers • Mobile consumer page load expectations • The real-world business impact of not being mobile ready • The key challenges to successful mobile experiences
Tags : financial services, financial data, mobile opportunity, e-commerce, mobile consumers, mobile experiences
     Akamai Technologies
By: Adobe     Published Date: Jul 04, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobility, mobile apps, customer engagement, app, mobile apps, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
     Adobe
By: IBM     Published Date: Oct 03, 2012
Discover the total economic impact and potential ROI that can be realized by deploying IBM Exceptional Web Experience solutions
Tags : web experience, roi, user experience, multichannel experiences, customer engagement, social business, ibm, interactive marketing
     IBM
By: Castlight Health     Published Date: Feb 14, 2017
Steel Dynamics had a confusing mix of contact lists and brochures for more than a dozen benefit vendors. They knew they needed a strategic partner to help them transform the employee user experience. Castlight Health was that partner. They gave the steel maker a way to provide employees with a single place to access and understand their benefits. The results were pretty impressive, as employee engagement quickly soared to 87%.
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     Castlight Health
By: Aberdeen Group     Published Date: Nov 23, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
Tags : customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing
     Aberdeen Group
By: Qlik     Published Date: Aug 12, 2015
This Research Report examines the analytical strategies of organisations currently using data discovery tools and highlights their superior performance in user engagement.
Tags : data discovery, data, data discovery tools, analytics, benefits of using data discovery, data collaboration, data proliferation, data engagement
     Qlik
By: SilkRoad Technology     Published Date: Feb 24, 2016
For decades, learning in a corporate environment consisted of a day or a week of classroom-based training. However, technological advances delivered on the promise of a more complex learning protocol with automated, virtual, and experiential elements. At Connections 2014, SilkRoad’s annual user conference, a panel of learning professionals convened to discuss five major learning themes this year, including integration, mobility, engagement, compliance, and analytics.
Tags : silkroad, human resources, industry trend, learning
     SilkRoad Technology
By: Brightcove     Published Date: Sep 17, 2014
Salesforce ExactTarget Marketing Cloud, a digital marketing company, adopted Brightcove’s Video Cloud to manage the development and publication of video content to its Web site through a custom video portal to increase user engagement and increase the amount of time users spend learning about the brand. Nucleus found that using Brightcove enabled ExactTarget Marketing Cloud to better leverage its online video presence to increase its engagement with users and more effectively manage its digital brand.
Tags : digital marketing, video content, online video presence, custom video portal, emerging marketing, interactive marketing, marketing software
     Brightcove
By: LivePerson     Published Date: May 17, 2016
At the end of last year, the US alone had 435 million smart mobile devices in use — that’s 35% higher than the total US population. Among smartphone users, 68% use messaging apps regularly. And 84% of smartphone engagement with apps is spent communicating via text, email, and social channels. What does this mean for brands? The current state of CX is broken. Brands focus too much on channel and transaction, ignoring the customer’s preferences, and, ultimately, negatively affecting their bottom line. But wherever there’s a disconnect, there’s also opportunity. In increasing numbers brands are turning to messaging platforms and apps to offer more efficient, convenient customer service.
Tags : liveperson, idc, consumer relations, mobile, smartphones, mobile apps, brand engagement
     LivePerson
By: Urban Airship     Published Date: Jul 24, 2017
Have you ever wondered how push notifications impact app user retention rates? This first of its kind study analyzed the 90-days after first app open for 63 million new app users, comparing retention rates of those who received push notifications with those who did not. We uncovered surprising, and critical, insights as well as devised recommendations on how to keep users engaged and decrease user churn. This 61 page benchmark report is full of data points, insights and recommendations. Download it to learn about: • The impact of messaging at different intervals in the app user lifecycle • Recommendations on when & what to message to increase new user retention rates • Insights on the data specific to four key verticals - retail, media, sports & recreation and utility & productivity.
Tags : retention rates, push notifications, app traffic, user engagement, user churn
     Urban Airship
By: Urban Airship     Published Date: Jul 24, 2017
Rich Notifications give marketers and mobile leaders the ability to engage their customers more deeply by including photos, videos, GIFs and even audio — right on a user’s lockscreen. August 2016 research shows Rich Notifications that include pictures see a 56% higher direct open rate on average than notifications without images. We created this Inspiration Guide to help you envision new possibilities and quickly understand how to implement Rich Notifications with Urban Airship Engage for smarter, more responsive campaigns that lead to better user experiences.
Tags : rich notifications, open rate, images, user experiences, customer engagement
     Urban Airship
By: Urban Airship     Published Date: Jul 24, 2017
More than half of consumers have used a mobile wallet pass. Millennials are at the top of the list, yes, but Generation X and higher-income mobile users are not far behind. The State of Mobile Wallet Marketing highlights what key findings from our survey of 2,000 U.S. and U.K. consumers mean for brands trying to reach mobile users. Learn about how consumers want to use mobile wallet passes - especially to receive coupons/special offers and to manage loyalty programs.
Tags : mobile wallet, mobile users, branding, customer engagement, mobile marketing
     Urban Airship
By: Lenovo     Published Date: Jan 19, 2017
Getting students engaged in the classroom is always challenging. Keeping them engaged is often the more difficult battle! Windows 10 Pro paired with innovative Lenovo tablet, laptop, and desktop computers provides the perfect user experience-driven solution?—?where technology is never a constraint to innovation or engagement. Download this eBook and learn more.
Tags : 
     Lenovo
By: Equinix     Published Date: Oct 20, 2015
Enterprises must prepare for the emerging digital user. Future interactions among people, whether enterprise employees, partners or customers, will be primarily digital and heavily influenced by mobile devices, social media, analytics and the cloud. User interactions with systems of record, such as databases and files, will largely give way to interactions with systems of engagement, such as social media.
Tags : enterprise, digital user, user interaction, systems of engagement, analytics and the cloud, mobile devices, social media
     Equinix
By: F5 Networks Inc     Published Date: Jul 21, 2014
Most organizations are concerned with the speed of their applications. Whether it involves an internal business application or a customer-facing shopping site, web application performance can have a huge impact on business performance. A faster-performing web application results in greater sales, better user engagement and improved productivity. The aim of accelerating these web applications is to improve the end-user experience with faster page-load times and more responsive interactivity. Read this article to learn more about the essential principles driving web application acceleration technologies today.
Tags : web app, acceleration, implementation, data, performance
     F5 Networks Inc
By: OpenText     Published Date: May 23, 2012
Download this report and discover: . Positive impact of mobile web content optimization on customer engagement . Key success factors for building mobile websites that delight customers while contributing to top-line revenue results
Tags : mobile marketing, web content optimization, metric-driven mobile marketing, pinch-zooming, mobile user engagement, mobile user experience
     OpenText
By: Yahoo! Inc     Published Date: May 31, 2017
Understanding smartphone users’ behavior in the physical world is fueling the rise of location-based retargeting. Digital consumption on mobile devices surpassed desktop in 2015 and continues to grow. Using location as a signal of consumer activity and interest, advertisers can drive relevance and increase user engagement with their ads. Learn more in our infographic.
Tags : native advertising, native ads, search ads
     Yahoo! Inc
By: Janrain, Inc.     Published Date: Oct 29, 2012
Learn how to collect, store, and leverage the social profile data of your most profitable website users, plus best practices and case studies for social login, sharing, gamification, and single sign-on. Get the paper now!
Tags : janrain, user management, vibrant audience, online users, user engagement, emerging marketing, advertising agencies, customer experience/engagement
     Janrain, Inc.
By: Janrain, Inc.     Published Date: Oct 29, 2012
Never before have digital marketers been blessed with such immense quantities of online customer data at our disposal, yet been so incapacitated by how to use it. This paper explores ways to collect value from customer related information.
Tags : janrain, user management, vibrant audience, online users, user engagement, big data, customer related information, collect value
     Janrain, Inc.
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