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By: Gomez Tests     Published Date: Nov 17, 2010
Your customers are visiting your Web and mobile sites on devices ranging from Apple's iPhone to RIM's BlackBerry.
Tags : gomez
     Gomez Tests
By: Tsavo Agency     Published Date: Oct 29, 2009
Businesses managers and website owners today need to have some basic Search Engine Optimization (SEO) knowledge whether they work with an internal SEO team or hire an SEO agency to get top Search Engines rankings. Based on years experience optimizing websites for search engines, we have put together a list of the most problematic and common on page SEO issues. Find out if your site is suffering from any of these on page SEO issues.
Tags : tsavo, traffic, conversions, seo, search marketing, keywords, rich content, optimizing
     Tsavo Agency
By: Verio Inc.     Published Date: Oct 15, 2010
WordPress provides a versatile platform for everything your customers demand and is quickly becoming the industry standard for creating easy-to-manage websites that perform a variety of tasks to support online business.
Tags : verio, ecommerce, whm, vps, hosting, cpanel, vps, blogging
     Verio Inc.
By: IBM     Published Date: Oct 15, 2013
Discover the four key dimensions to personalized web marketing, and learn from the real life successes of enterprises that have made the personalized web a core part of their growth strategies.As you can see, web marketing can achieve comparable success when you make the four personalization steps your own.
Tags : ibm unica, click-throughs, personalizing web experience, customer needs, data sources, specific site analyses, across channels, sales and marketing opportunities
     IBM
By: IBM     Published Date: Oct 15, 2013
How behavioral analytics fuels more personalized marketing
Tags : increasing marketing value, improve returns, optimize websites, personalized marketing, web analytics, provide specific insights, personalization process, web marketers
     IBM
By: IBM     Published Date: Oct 31, 2013
IBM Business Analytics help managers in different areas of the marketing organization do their jobs more effectively. Watch this video to see how: 1. Demand generation managers can target the most profitable customers with the right offer at the right time. 2.Marketing operations managers can review the results of multiple campaigns from a single marketing performance dashboard. 3. Brand managers can blend data from blogs, forums and social websites with CRM data to see how people really regard the company’s brand. Watch this video to see how IBM helps you make smarter marketing decisions, faster.
Tags : roi, return on investment, marketing analytics, performance analytics, business analytics, metrics, data, driver-based campaign
     IBM
By: Oracle     Published Date: Nov 13, 2013
Customers want to solve their issues quickly and easily on the Web. Here we provide 3 recommended capabilities to invest in to transform company knowledge and Web self-service tools so you can achieve higher customer retention and save millions on support costs.
Tags : zenithoptimedia, oracle, web self-service, customer service, customer satisfaction, social support sites, customer needs, personalized web content
     Oracle
By: NEC     Published Date: Nov 12, 2014
In this webinar an expert panel will examine the security and visibility needs of mesh SDN networks by examining the security challenges faced by businesses in distributed SDN environments. The webinar will also present real-world case studies of companies who excelling at providing a superior customer experience for their applications and their sites.
Tags : nec, software defined networking, sdn, lan, land area network, wifi, wireless network, network management
     NEC
By: Clicktale     Published Date: Jul 06, 2015
Learn why new designs trends aren't always better for engaging visitors. Discover how visitors actually interact with websites, sometimes contrary to what you think. Leverage psychological insights to increase engagement.
Tags : website design, user experience, user interface, digital customer experience, website elements, website layouts, web design, web page design
     Clicktale
By: Clicktale     Published Date: Mar 03, 2016
Clicktale has optimized over 100,000 websites in more than 90 countries, including some of the best-known and most successful companies on the web. Optimizing your website for enhanced user experience is very important. Having a clunky or hard to navigate site could push potential customers away.
Tags : clicktale, insights, customer experience, digital, website development, emerging marketing, social media, advertising agencies
     Clicktale
By: Auth0     Published Date: May 16, 2016
When computers were mostly standalone systems, authentication (checking people are who they say they are) and authorization (allowing them access to specific information) codes, along with databases containing user information, were self-contained on the device. Even in the early days of the web, sites would handle security independently, using custom and proprietary code.
Tags : autho, industry identity, authentication, database information, custom and proprietary code, security
     Auth0
By: Symantec     Published Date: Jan 04, 2012
Learn how online businesses can instill trust and confidence in their web sites, protect valuable brands, and safeguard customers' sensitive informati
Tags : ssl, ssl certificates, internet infrastructure services, trust services, extended validation, two-factor authentication, identity protection, ddos mitigation
     Symantec
By: IBM     Published Date: Feb 26, 2016
"71% of consumers do some digital research before buying an insurance policy, and 26% of those surveyed had purchased their policies online. Insurance companies are investing in interactive websites, mobile apps, and analytics software to help them optimize their processes, increase sales, improve customer service, and boost their financial standing. But is this enough to keep up? As technology continues to advance, leading insurance companies are already looking ahead to the next big advance that will transform the industry: cognitive computing."
Tags : cognitive computing, analytics software, ibm, insurance, process automation
     IBM
By: SPSS     Published Date: Jun 30, 2009
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
Tags : spss, text analytics, data management, statistical analysis, natural language processing techniques, computational linguistics, web sites, blogs
     SPSS
By: SPSS, Inc.     Published Date: Mar 31, 2009
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
Tags : spss, text analytics, data management, statistical analysis, natural language processing techniques, computational linguistics, web sites, blogs
     SPSS, Inc.
By: VeriSign Authentication Services, now a part of Symantec Corp.     Published Date: Oct 11, 2011
Learn how online businesses can instill trust and confidence in their web sites, protect valuable brands, and safeguard customers' sensitive information.
Tags : verisign, verisign.com, security, extended validation ssl, authentication, trust marks, certificate authority, search-in-seal
     VeriSign Authentication Services, now a part of Symantec Corp.
By: IBM     Published Date: Aug 21, 2013
In many enterprises, marketing is a multichannel effort that includes a wide range of touch points. The touch points range from websites and email promotions to traditional print advertising, postal mail, and broadcast, and direct sales by phone and in-person sales teams. But too often, each channel works independently, accountable to its own objectives, unaware of the efforts and results made within other marketing channels. As a result, call centers speak to customers without knowing the offers the customers previously accepted or rejected. In addition, emails launch without reference to online promotions and websites present messages that disregard their visitors’ previous contact history.
Tags : cross channel marketing, customer communications, interactive marketing, multi-channel marketing, sales, multichannel, communications, email marketing
     IBM
By: Oracle     Published Date: Nov 01, 2013
Customers want to solve their issues quickly and easily on the Web. Here we provide 3 recommended capabilities to invest in to transform company knowledge and Web self-service tools so you can achieve higher customer retention and save millions on support costs.
Tags : zenithoptimedia, oracle, web self-service, customer service, customer satisfaction, social support sites, customer needs, personalized web content
     Oracle
By: Silk Road Technology     Published Date: Jul 30, 2014
Five years ago, many HR representatives put their hands over their ears and pretended they’d never heard the words “social media.” However, social media – which encompasses any internal or external online outlet that allows for two-way dialogue and includes websites such as blogs, Facebook, Instagram, LinkedIn, Pinterest, Twitter, Yelp, and YouTube – has only become more pervasive. In fact, according to Laura Friedel, a partner in Levenfeld Pearlstein’s Labor and Employment Practice Group, 75 percent of employees currently access social media on their mobile devices while at work and 67 percent do so more than twice a day.
Tags : silkroad, social media, legal risks, facebook, instagram, linkedin, pinterest, twitter
     Silk Road Technology
By: AlienVault     Published Date: Oct 21, 2014
Attackers are becoming increasingly skilled at planting malicious code on websites frequented by their desired targets, commonly called "watering hole" attacks. These can be very difficult to detect since they happen as users are going about their normal business. Join us for a live demo showing an example of such an attack, and how to detect it immediately using AlienVault USM. You'll learn: • Common browser vulnerabilities used to execute these attacks • What attackers do next to take control of the system • How to catch it before the attacker moves further into your network
Tags : vulnerability, management, risk, prioritize, profile, environment, data, asset value
     AlienVault
By: AlienVault     Published Date: Aug 13, 2015
Attackers are becoming increasingly skilled at planting malicious code on websites frequented by their desired targets, commonly called "watering hole" attacks. Join us for a live demo showing an example of such an attack, and how to detect it immediately using AlienVault USM.
Tags : alienvault, security, siem, hacking, threat detection
     AlienVault
By: Nginx     Published Date: Feb 05, 2015
Application performance has become a hot topic in recent years—but our need for it is, quite honestly, nothing new. Your websites and applications can thrive, or face severe costs, depending on how well you deliver content to your users, and web architecture has had to evolve to deliver to your users. Download this new ebook to learn more about modern applications architecture, including how application delivery has evolved, why the modern application has increased performance expectations and demands and why NGINX and NGINX Plus are the solutions your DevOps team has been waiting for.
Tags : modern application architecture, web architecture, application delivery, performance expectations, devops team
     Nginx
By: Nginx     Published Date: Feb 05, 2015
The success of your web-based service or application is all about serving at the pleasure of the user. Learn what users want in a web experience, the business impact of poor application performance, and how NGINX and NGINX Plus are designed to improve the user experience of your applications. After all, users ultimately decide which sites to visit or apps to use based on what they can get to when it counts.
Tags : web-based service, web experience, application performance, user experience
     Nginx
By: Curalate     Published Date: Jul 17, 2014
In today's visual web, consumers are sharing brands’ images at record pace, taking content from brands' websites and saving it to visual social media like Pinterest, where relevancy trumps recency. This behavior significantly extends the life of products, creating engagement with images long after they've been sold out or removed from brands' (digital) shelves. In fact, nearly 50% of Pinterest's top pins send users to expired product pages, dead links and 404 pages. This is a major, major red flag...
Tags : instagram marketing, pinterest marketing, tumblr marketing, visual marketing, pinterest analytics, instagram analytics, pinterest for business, instagram for business
     Curalate
By: Polycom     Published Date: Dec 18, 2014
In December 2012, Wainhouse Research (WR) and Polycom jointly created and fielded a WR-branded survey focused on the benefits that organizations realize via the use of video conferencing. Invitations to participate in the survey were released in numerous ways including: - Via email invites to a list of Polycom end-user contacts - Via email invites to a list of WR end-user contacts - Via clickable banners on numerous websites This document provides a top-level view of the survey data, along with some additional findings and observations.
Tags : tablets, polycom, video benefits
     Polycom
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