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By: Sprinklr     Published Date: Nov 22, 2016
A whitepaper that discusses the need for paid advertising with the rising decline of organic reach.
Tags : paid ads, paid advertising, paid social advertising, facebook advertising, facebook ads, youtube ads, twitter ads, twitter advertising
     Sprinklr
By: Sprinklr     Published Date: Nov 22, 2016
You’ll learn some handy information in this guide, including: - Why your company should be thinking about LinkedIn ads. - How HSBC and Nissan are running successful campaigns on LinkedIn. - Actionable advice for taking your first steps, courtesy of thought leaders who live and breathe LinkedIn.
Tags : social ads, social advertising, social media advertising, linkedin ads, linkedin advertising.
     Sprinklr
By: Sprinklr     Published Date: Sep 28, 2017
150+ million people are active on Snapchat every day. 60% of Snapchatters create content every day. Users spend an average of 25-30 minutes spent on Snapchat each day. For marketers this represents an incredible source of potential customers, but how do you best leverage this?
Tags : social ads, social advertising, social media advertising, linkedin ads, linkedin advertising, snapchat, snapchat advertising
     Sprinklr
By: SRC,LLC     Published Date: Jun 01, 2009
We work in an ever-changing landscape of competitors, market forces, customer relationships, partner alliances, political and regulatory pressures, and global climate effects. The common mechanism for coping effectively with change is to refer to canned reports and dashboards, dump reporting data into a spreadsheet and look for answers to today's questions. All too often, we have to rely on estimates rather than models, and gut feel rather than data, because we can't get answers in a timely fashion. Yet we know that the answers lie hidden in the morass of corporate data.
Tags : business intelligence, src, capabilities, unified enterprise, spatial intelligence, alteryx, oracle, netezza
     SRC,LLC
By: STANLEY Healthcare     Published Date: Mar 24, 2015
Florida Hospital Celebration Health has long recognized that nursing is a key factor in the efficient delivery of high quality patient care. Nursing also represents the hospital’s highest cost of labor. Given these factors, administrators at Celebration Health sought business intelligence tools to better understand current nursing performance and pinpoint opportunities for workflow improvements leading to higher patient and staff satisfaction. Read this case study to learn more about how Florida Hospital Pioneers used RTLS and business intelligence to analyze and improve nursing workloads and workflows.
Tags : workflow, workload, nursing, healthcare, cost of labor, business intelligence tools, rtls
     STANLEY Healthcare
By: StoryDesk     Published Date: Aug 17, 2011
Take advantage of the iPad's interactivity and mobility to wow your clients and leave an impression that sets you apart from the competition.
Tags : ipad, sales tool, apple ipad, ipads, presentation, presentation tools, interactive marketing, crm solutions/software
     StoryDesk
By: StoryDesk     Published Date: Jan 04, 2012
How can you use the iPad in your organization? What's the formula for a successful iPad deployment. Learn the answers to these questions and more.
Tags : ipad, sales tool, apple ipad, ipads, presentation, presentation tools, crm solutions/software, market research
     StoryDesk
By: StoryDesk     Published Date: May 02, 2012
For sales teams using iPads - or those thinking about it - this is a must read primer on how to leverage the iPad's technology to drive sales. Hint: it's not by using PowerPoint for a mobile slide show.
Tags : mobile marketing
     StoryDesk
By: Stratus Technologies     Published Date: Dec 03, 2008
As server virtualization goes mainstream, the workloads of virtual machines are taking on mission-critical proportions.
Tags : server virtualization, stratus technologies, virtual machines, server reliability, storage
     Stratus Technologies
By: Stratus Technologies     Published Date: Mar 10, 2009
Late comers to the market, talk the talk, but can’t walk the walk for critical workloads.  Stratus Director of Product Management Denny Lane resets the definitions of fault tolerance and high availability.
Tags : stratus, fault tolerance, critical workloads, mission critical business solution, server virtualization, lexicon, high availability, continuous availability
     Stratus Technologies
By: Success Factors     Published Date: Jul 03, 2012
SuccessFactors' goal is no secret, nor is it humble: increase worldwide productivity by 50%. It's a bold target that's not easy to measure consistently. However, this paper presents one measure of SuccessFactors' success and explains the linkages between investing in execution and tangible customer results.
Tags : human resources, hr management, business, ceo, successfactors
     Success Factors
By: SundaySky     Published Date: Mar 06, 2018
Cox Communications has been a SundaySky customer for five years, running personalized video ad programs through traditional video publisher channels. At the end of 2016, Cox Communications expanded that program to Facebook to see if greater levels of personalization and performance could be achieved by combining the dynamic capabilities of SmartVideo technology with the reach of the Facebook ads platform. The program targets recent Cox website visitors on Facebook and delivers them a relevant video ad with offers related to products and services they had viewed on Cox.com. The program leverages SundaySky’s SmartVideo platform to achieve Cox’s online revenue goals of maximizing the number of revenue-generating orders on its website while also lowering the cost per acquisition (CPA) as the program optimizes.
Tags : 
     SundaySky
By: SundaySky     Published Date: Mar 06, 2018
A Fortune 500 home improvement retailer turned to personalized video advertising in support of its companywide commitment to drive online transactions and revenue. By combining personalization with the alreadyengaging video medium, the top 10 Internet retailer aimed to provide a captivating ad experience that would differentiate the brand in a fiercely competitive market and drive online sales. The brand had already committed to engaging consumers on a 1-to-1 basis across all channels, and as such, partnered with SundaySky to extend this approach to its video advertising.
Tags : 
     SundaySky
By: SundaySky     Published Date: Mar 06, 2018
Saks’ personalized video advertising program with SundaySky consists of 15- and 30-second SmartVideo pre-roll ads, featuring highly relevant information, such as previously viewed items, product categories, brand messages and seasonal promotions, that correlate to the viewer’s historical browsing data. Within 30 days of the shopper’s last visit to Saks’ website, SundaySky finds the individual on a publisher site through a programmatic ad network, and serves him or her a Saks video ad filled with relevant information according to their behavior. The goal of the program was to maintain a $25 ROAS with more than $10 million in attributed revenue, measured by the brand’s advanced attribution system of record MarketShare.
Tags : 
     SundaySky
By: SundaySky     Published Date: Mar 06, 2018
Brands no longer hold all the cards in their relationships with consumers. This is the age of empowered customers. They are in control, and they will quickly disengage at the first sign of irrelevance. Regaining their attention once that has happened is difficult. That is why so many CMOs and marketers are searching for new ways to engage and transform consumer relationships. Providing value-rich video ad experiences can mean the difference between being remembered for all the right reasons, and getting lost in the cacophony of advertising chatter. These kinds of ads motivate consumers to take the next-best actions that drive customer behavior change and help brands achieve their business goals far more effectively than traditional formats.
Tags : 
     SundaySky
By: SunGard     Published Date: Aug 13, 2012
Today's IT organizations are faced with the daunting task of optimizing all aspects of their departments, including people, processes and technology. Optimizing and streamlining server utilization through virtualization represents one particularly exciting example. We found that one of the most popular usage models for virtualization is to drive down server procurements in development, test and production environments. When this model is followed, future server purchases are avoided; instead, new workloads are established on existing systems.
Tags : leveraging, visualization, optimizing, processes, technology, optimizing, server utlization, storage
     SunGard
By: SurveyMonkey     Published Date: Aug 25, 2015
How do you use surveys to test concepts by taking the guesswork out of your big decisions?
Tags : ads, logos, packaging, surveymonkey, survey, key metrics, concept testing, relevance
     SurveyMonkey
By: Switch Video     Published Date: Jun 05, 2013
When explaining your company’s value proposition, starting with why is always better than starting with how. Learn how an explainer video using emotional and aspirational messaging was able to not only increase Rypple’s online conversion rate by 20%, but also generated more qualified and engaged leads.
Tags : explainer video, animated video, whiteboard video, conversion rate, landing page conversion rate, marketing video, video marketing, online video marketing
     Switch Video
By: Symantec     Published Date: Oct 02, 2012
Code Signing from Symantec certifies the Publisher and Integrity of the code.
Tags : trust first, symantec, integrity, digital channels
     Symantec
By: Symantec     Published Date: Jul 29, 2013
Because of the outstanding economy, flexibility, and service levels it offers, virtualization is transforming data centers at breakneck speed: by 2016, an estimated 80 percent of the world's x86 servers will be Virtual Machines (VMs). But the speed of this transformation, along with the high resource utilization, ease of cloning, moving workloads, and other ways virtualization works its magic, raise challenges for “traditional” IT services and the teams that deliver them.
Tags : architect, deduplication, virtual machines, symantec, enterprise, technology, server, virtualization
     Symantec
By: Symantec     Published Date: Dec 28, 2015
Learn how code signing mitigates the risks of transferring code over the Internet or wireless networks, as well as allows end users to take advantage of the ease and convenience of content distribution without worrying about security consequences.
Tags : code signing, wireless networks, transferring code, content distribution, security
     Symantec
By: Symantec     Published Date: Jul 11, 2017
The technology pendulum is always swinging. And chief information security officers must be prepared to swing with it—or get clocked. A look at recent history illustrates the oscillating nature of technology. In the 1980s, IBM mainframes dominated the landscape. In the ’90s, client-server computing came on the scene and data was distributed on personal computers. When the Web assumed predominance, the pendulum started to swing back to a centralized server. Then, just as quickly, mobile took the lead, with apps downloaded to workers’ devices—the new client server. Now, as mobile devices continue to populate the enterprise at a rapid rate, the IT model is changing again—to the provisioning of information on a just-what’s-needed, just-in-time basis from centralized servers consolidated in the cloud. The pendulum continues to swing and IT workloads are moving to the cloud en masse.
Tags : cloud, security, data protection, data loss, information security
     Symantec
By: Symantec Corporation     Published Date: Jun 24, 2014
The malware threat and resulting lack of confidence on the part of online users puts software developers and other companies that rely on software downloads at risk. Code signing is an industry-recommended and widely-used defense against tampering, corruption, or malware infection in software code, armed with a powerful method to both identify code and assure the identity of the code signer. This white paper discusses the malware threat, the potential impact on your business, and how to protect your company and your customers by using code signing.
Tags : security, malware, code signing, software, downloads
     Symantec Corporation
By: Symantec Corporation     Published Date: Dec 23, 2014
Code signing is at a crossroads. In many enterprises, the traditional approach remains standard procedure: you purchase a code-signing certificate, download it, and deploy it locally for all your code-signing needs.
Tags : cloud-based, code, enterprise, symantec, apps, secure app service, security
     Symantec Corporation
By: Sysomos     Published Date: Oct 24, 2012
Leading brands use social media to attract and nurture brand evangelists, to generate leads and make sales, and much more. Here are 8 tips that Sysomos recommends for building your brand with social media.
Tags : social media monitoring tools, business intelligence, analysis, analytics, dashboard, tracking, trends, assessment
     Sysomos
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