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By: Aria Systems     Published Date: Dec 19, 2012
Billing as a service is a natural development in the emerging software as a service (SaaS) and cloud software business services market.
Tags : saas, billing, subscription, management
     Aria Systems
By: AWS - ROI DNA     Published Date: Jun 12, 2018
Achieving a 360-degree view of customers has become increasingly challenging as companies embrace omni-channel strategies, engaging customers across websites, mobile, call centers, social media, physical sites, and beyond. Learn how software solutions in AWS Marketplace can automate data lake analysis, enabling self-service platforms for analysis that expand and enhance personalization while deepening customer understanding so you can spend more time acting on insights.
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     AWS - ROI DNA
By: Balihoo     Published Date: Dec 15, 2011
Effective local marketing is the single largest opportunity for national brands. Learn how to best utilize "The Local Web" -- the integrated, growing ecosystem of online media channels.
Tags : marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
     Balihoo
By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
Tags : marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
     Balihoo
By: Bronto     Published Date: Sep 26, 2011
Download the white paper, "Activate And Engage: How Adding SMS To Cross-Channel Communication Can Optimize Retailer-Customer Relationships" to learn more about how text message campaigns can successfully activate consumers relationships and engage shoppers to drive purchases.
Tags : whitepaper, mobile, bronto, white paper, text, sms, cross channel, in-store opt-in
     Bronto
By: CA Technologies     Published Date: Jun 09, 2015
Today’s organizations are challenged to be the first to market with ‘The Next Big Thing’. They must innovate with new and unique services to satisfy customer demands and differentiate themselves in the marketplace. Software drives that innovation and has turned every organization into a software organization. This Executive Brief describes how the efficient collaboration between the development and IT operations teams can bring high-quality applications to market as quickly as possible. The CA Application Delivery suite helps organizations achieve collaborative DevOps through innovative technology tools used to: •Accelerate application development by removing constraints with CA LISA® Service Virtualization. •Expedite release time with CA LISA® Release Automation. •Improve application testing and quality with CA LISA® Pathfinder
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     CA Technologies
By: CA Technologies EMEA     Published Date: May 25, 2018
The APM market is one of the largest subsegments of the IT operations management market, with 2016 revenue of approximately $3.7 billion and a growth rate exceeding 18% over the prior year. Given these statistics, it is no surprise that Gartner observes continuing investment. Interestingly, while Gartner has observed many new startups appearing on the radar screen, we've also seen large software organizations such as CA Technologies, IBM, Oracle and Microsoft (re)investing at the same time. Other non-APM companies are also expressing potential interest in the market — almost all of the current APM suite providers expect to see companies like Google and Amazon boost their primarily infrastructure monitoring capabilities with increased support for application visibility. Yet these (and other large) cloud companies will pose another challenge for the traditional APM players — the battle for talent acquisition. There is some concern within the APM market that highly skilled individuals may
Tags : ca technologies, monitoring, programs, applications
     CA Technologies EMEA
By: CA Technologies EMEA     Published Date: Sep 11, 2018
Project and portfolio management or PPM software can make or break an organization’s ability to deliver. The recent growth in portfolio management as a strategic business function has led to many vendors of software related to elements of project execution “bolting on” project and portfolio management (PPM) modules. This is a clear attempt to try and get a piece of a growing, lucrative market. Twenty five years ago, PPM software was nothing more than project management software with the ability to publish or share information across projects. It was capable of doing a lot, but none of it was intuitive and therefore wasn’t particularly useful. Compared to today’s solutions, those products were dinosaurs. Since then, many vendors have invested a lot of money into their solutions, developing world-class offerings that can truly support effective management of the portfolio, and, more important, of the business that portfolio drives.
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     CA Technologies EMEA
By: CDW     Published Date: Aug 04, 2016
Tools for extracting actionable insights from growing mounds of data are becoming smarter and easier to use. Organizations are awash in data generated by customers, supply chain partners and numerous other humanand machine-based sources. With the growth of the Internet of Things (IoT) starting to churn out even more data, many enterprises are considering how to transform their growing stores of raw information into actionable insights. Business intelligence (BI) and data analytics were once mostly limited to large enterprises, but 85 percent of small and midsize businesses have expressed interest in these solutions, according Gartner subsidiary Software Advice. Further, Accuray Research reports that the global business intelligence and analytics software market is poised to grow swiftly in the coming years to approximately $24 billion by 2020.
Tags : data, technology, data analytics, business intelligence, enterprise, data analytics
     CDW
By: CheckMarx     Published Date: Apr 03, 2019
We live in an era of digital transformation. Software is the backbone of this digital transformation. Mobile, cloud, open source, Internet of Things, microservices and AI have made software more complex. Over 80% of the code in today’s software applications is open source. Estimates show that there will be 30 billion connected IOT devices by 2020. Furthermore, 85% of customer interactions will be computer managed by 2020. Software is everywhere. While software has gotten more complex, timeto-market is the new name of the game and enterprises can’t risk security slowing this down.
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     CheckMarx
By: Focus     Published Date: Aug 04, 2011
Find out what you must consider before purchasing BI software and learn which vendor has the solution you need. Download your FREE Focus Experts Briefing now!
Tags : focus bi, business intelligence, bi software, vendor landscape, bi software market, experts briefing
     Focus
By: Forcepoint     Published Date: Jun 06, 2019
Cost, speed, and reliability are all important to consider when designing a network, but balancing all three is no easy task. As your organization expands, you need a resilient, fast, and secure network—especially in large, distributed environments. And it needs to be affordable. This is where a software-defined WAN (SD-WAN) comes to the rescue. And deploying it today can provide a quantifiable competitive advantage. Gartner estimates SD-WAN has less than 5% market share today, but predicts 25% of users will manage their WAN through software within two years. "Secure Enterprise SD-WAN for Dummies" guides you step-by-step how to manage and secure digital networks with SD-WAN, with instructions even the most novice networking professional can understand. Read “Secure Enterprise SD-WAN for Dummies” and gain a competitive edge today!
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     Forcepoint
By: Gameffective     Published Date: Feb 26, 2019
We all know that employee engagement is important. Employees that are aligned with their goals, aware of their performance gaps, and motivated to improve, perform better. It’s stating the obvious. The big question is how to get there, and whether technology can help us do this at scale. This is where most digital motivation initiatives hit a wall. A new breed of next generation performance and feedback systems are attempting to do just that: creating and maintaining a continuous personalized conversation between employees and managers with regards to performance, development and goals. In online marketing, personalizing messages and promotional activities has been possible for some time. It is called “Marketing Automation”. Hubspot, one of the pioneers in this field, defines it thus: “software that exists with the goal of automating marketing actions. Many marketing departments have to automate repetitive tasks such as emails, social media, and other website actions. The technology of
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     Gameffective
By: Genesys     Published Date: Jul 27, 2016
Customer service has been, and will continue to be, a central concern for most companies. Designing and delivering a positive customer experience relies heavily on the framework and capabilities of your call center or contact center, specifically the ability to support omnichannel interactions. The IDC MarketScape examines 12 key players in the worldwide contact center infrastructure and software (CCIS) market, analyzing their current capabilities as well as longer term strategies that impact their ability to service customers and gain market share going forward.
Tags : genesys, omnichannel, contact center, customer experience, metrics, enterprise applications
     Genesys
By: HP     Published Date: Sep 14, 2015
The early days of enterprise mobile app development focused on creating a functional experience and getting it out the door quickly, leaving “quality” as a problem for another day. As organizations mature their development and delivery of mobile applications, traditional software quality fundamentals settle back into the life cycle, with some key changes to testing processes and team structure. App performance is an example of how mobile changes quality assurance. Performance is a key pillar of quality that mobile shops often overlook in their race to market. This report dives into the problem areas that impede mobile performance, and provides guidance on this not-so-black-and-white area of quality.
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     HP
By: HP - Enterprise     Published Date: Jun 04, 2013
The rapid pace of mobile apps demands new approaches to functional testing. To bring high-quality software to market quickly, your organization needs a strategy that moves you beyond the limitations of testing conducted on devices you manage in an internal lab. This paper outlines five strategic steps to get you there today-and move your processes into the era of the app.
Tags : mobile testing, app testing, white paper, high-quality software
     HP - Enterprise
By: HP Software     Published Date: Jul 13, 2015
The early days of enterprise mobile app development focused on creating a functional experience and getting it out the door quickly, leaving “quality” as a problem for another day. As organizations mature their development and delivery of mobile applications, traditional software quality fundamentals settle back into the life cycle, with some key changes to testing processes and team structure. App performance is an example of how mobile changes quality assurance. Performance is a key pillar of quality that mobile shops often overlook in their race to market. This report dives into the problem areas that impede mobile performance, and provides guidance on this not-so-black-and-white area of quality.
Tags : mobile, mobile experience, mobile app development, mobile performance
     HP Software
By: IBM     Published Date: Aug 10, 2009
This webinar discusses IBM Lotus’ venture in the Software-as-a-Service (Saas) market through LotusLive. LotusLive is an integrated collaborative and social networking services connected to relevant business services and applications.
Tags : webinar, lotus, lotuslive, ibm, saas, software-as-a-service, social networking, integrated collaborative
     IBM
By: IBM     Published Date: Aug 21, 2013
Have you ever found yourself in this untenable position? Your web team and email program owners are targeting the same customers, with different offers, or worse, competing offers. Siloed systems and teams limit marketers’ ability to make sound assessments about performance and spending. Marketers around the world spend over one trillion USD each year. Yet, most of them still manage their marketing programs with a hodgepodge of spreadsheets and disconnected applications. Unnecessary costs, delays and poor collaboration plague marketers. Under increasing pressure to connect with customers while doing more with less, marketers who strive to optimize marketing performance through a single integrated software platform can make the best use of people, programs and resources. Today, you need a return on every dollar spent and a platform that aligns technology, people and processes to help create effective, efficient marketing programs that support customers for life.
Tags : enterprise marketing management, marketing management, marketing roi, marketing connections, marketing performance, return on investment, marketing optimization
     IBM
By: IBM     Published Date: Mar 04, 2014
Technology advances are changing the way employees work, consumers buy, and enterprises conduct business. Old methods for marketing products are taking a back seat to online distribution, and mobile devices are ubiquitous access points to the Internet. The resulting environment is ripe for the creation and distribution of new software for handling a constantly expanding array of functions. When there is an app for everything, organizations have no choice but to adapt or risk getting left behind as markets enter the era of the Web application programming interface (API).
Tags : ibm, mobile, mobile app, api, api management, web application, application programming interface, app
     IBM
By: IBM     Published Date: Feb 18, 2015
IBM Rational test automation capabilities and tools can help software integrators, developers and testers alike overcome the challenges of testing banking, insurance and financial market applications.
Tags : ibm, automation capabilities, automated testing, business agility, testing banking
     IBM
By: IBM     Published Date: Nov 07, 2016
Is your software defined infrastructure (SDI) for high performance computing (HPC) and big data analytics meeting the needs of your growing business? Would you like to know how to justify the switching cost from unsupported open source software to a commercial grade SDI that ensures your resources are more effectively used cutting down time to market? This webcast will give you an overview of the true costs of building out and managing a HPC or Big Data environment and how commercial grade SDI software from IBM can provide a significant return on investment.
Tags : ibm, platform computing, software defined infrastructure
     IBM
By: Intel     Published Date: Dec 13, 2018
Technology plays a key role in online shopping, where online retailers gain a greater understanding of their customers through data from their browsing and purchasing habits. Today, when consumers shop in brick-and-mortar stores, they expect the same personalized and responsive service. To help retailers achieve this level of service, a combination of hardware and software—Intel® Vision Accelerator Design products, cameras, AI deep learning video analysis technology— do the work for you. Uncover how Advantech system uses the Intel Vision Accelerator Design with Intel Movidius VPU to drive • Overall store performance such as the number of visitors and transactions, point-of-sale data, sales per shopper and the store’s ranking, and can distinguish traffic patterns by weather and time of day • Traffic and sales analysis for better staff allocation and marketing-event planning • Store heatmap analysis for more precise merchandise placement and product promotion
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     Intel
By: Lionbridge     Published Date: Nov 19, 2009
How Quality can Accelerate "Speed-to-Market". Read this white paper to find out more.
Tags : lionbridge, mobile software testing, quality assurance process, test automation, speed-to-market in mobile software, build validation, unit testing, mobility industry
     Lionbridge
By: Localytics     Published Date: Jul 18, 2014
In this 20-page eBook, written for people researching, evaluating and implementing an app marketing platform, you'll learn the 15 must-ask questions you need to put tools to the test.
Tags : app marketing, app marketing platform, app marketing vendor, app marketing tool, app marketing system, app marketing services, app marketing companies, app marketing experts
     Localytics
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