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customer attention

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By: Adobe     Published Date: Aug 22, 2013
With the exponential growth of smartphone and tablet use for search, research, and online purchases, mobile is quickly becoming the focal point of digital marketing. For most marketers, these increasingly ubiquitous devices are transforming the way customers engage with companies and their brands. Recent Adobe Digital Index reports have confirmed that smartphone and tablet traffic is rapidly on the rise, making these channels that advertisers need to be paying attention to as mobility trends continue to evolve.
Tags : search, search marketing, mobile marketing, mobile marketing trends, mobility trends
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : customer experience, customer interaction, customer engagement, customer relationship, digital, crm solutions/software, customer experience/engagement, e-commerce
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : customer experience, customer interaction, customer engagement, customer relationship, digital, crm solutions/software, customer experience/engagement, e-commerce
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Because so much of the customer journey is now digital, we have the power to measure it. We can know rather than guess how it looks and feels, and how audiences and individuals respond. With this knowledge, we can craft powerful experiences that get results, capturing the customer’s time, attention and loyalty. Think of an experience as a story. The customer is the protagonist.
Tags : customer experience, customer interaction, customer engagement, customer relationship, digital, crm solutions/software, customer experience/engagement, e-commerce
     Adobe
By: Adobe     Published Date: Jun 26, 2019
The fight for customer attention is a daily struggle, but it doesn’t have to be. With a data management platform (DMP), you can be confident that the experiences you deliver are the ones your customers want and expect. Learn: o What a DMP can do for you o The three functions of a DMP o How Adobe Audience Manager can help
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     Adobe
By: Adobe     Published Date: Dec 07, 2017
Stock photos get a bad rap sometimes. We’ve all seen images of women inexplicably smiling at their forkfuls of salad, or an unnaturally giddy customer service representative standing by. “Some stock photography just looks like stock photography,” says May Curry, a graphic design veteran with almost 20 years of experience.1 But stock photography has always been an essential part of the designer’s toolkit. When used right, it helps brands make just the right impact. Today, collections are evolving to keep pace with visual trends and create unique, attention-grabbing images-quickly and no budget. Download this whitepaper to take a look at stock's rapid transformation and how it's helping designers do beautiful work, faster than ever.
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     Adobe
By: Aria Systems     Published Date: Nov 13, 2015
In this era of cloud computing, mobile devices, and the Internet of Things (IoT), firms are testing new product offerings that combine elements of content, software, services, and hardware together. Like the innovative products themselves, the rulebook on monetizing them is evolving. Firms are shifting from one-time perpetual sales or fixed monthly subscriptions to consumption models that blend onetime, subscription, and usage-based billing (see Figure 1). CEOs recognize this shift toward business models that reflect the value of the relationship with the customer. The move to subscription and consumption business models is pervasive in almost every industry. From retailers selling subscription box sets to industrial equipment manufacturers charging based on consumption, the increase in experimentation of alternative business models is extraordinary (see Figure 2). While B2C disrupters like Netflix and Zipcar have gotten more media attention, the growth of subscription billing plat
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     Aria Systems
By: AWS     Published Date: Aug 06, 2018
Learn more Salesforce and Amazon Web Services at http://amzn.to/2zhcn1v. Building and releasing cutting-edge applications quickly can be difficult when you lack proper tooling and integrated customer data. Salesforce Heroku delivers a cloud-native, developer-friendly platform that streamlines application development by integrating formerly siloed customer data and removing the burden of infrastructure management, allowing developers to focus their attention solely on creating customer-centric applications. Join the upcoming webinar to hear how the Financial Times builds customer-driven applications with faster cycle times with Heroku and AWS.
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     AWS
By: Cisco     Published Date: Apr 10, 2015
While providing your customers and guests with Wi-Fi, you can give them pertinent information, individual attention, and special offers. And you can learn how, where, and when they move through your venue. Customers or guests passing through your store, hotel, or other venue increasingly expect free Wi-Fi. They also expect personal service. You can give them both, which can help boost your sales. And in doing so, you can gain information that will help make your venue more attractive and profitable.
Tags : cisco, wifi, wireless. wan, wlan, network design, it solutions
     Cisco
By: DocuSign UK     Published Date: Nov 06, 2018
"Technology has made it possible for small businesses to reach more customers in new ways, resulting in some of the most high-growth businesses today. This new Age of the Customer brings a world of opportunities, as well as a few challenges. You can reach more potential customers than ever before, but you also have more competition for their attention and dollars. The good news is that in this high-competition, high-reward environment, businesses that are part of the Salesforce ecosystem are at the center of this new economy. Read on to learn more."
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     DocuSign UK
By: Dun & Bradstreet     Published Date: Oct 21, 2016
Finance’s immediate concerns--cash flow, profit margins, customer satisfaction, retention and investor relationships—focus your attention on the finance imperatives—navigating risk effectively and identifying opportunities. Improved cash flow, collaboration and profit are all potential outcomes of wielding your pool cue of portfolio segmentation in just the right way. We’ve given you some pro tips on what to avoid, as well as some effective tips for winning at this highly complex game. Download now!
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     Dun & Bradstreet
By: Esker     Published Date: Jul 17, 2018
What's in the white paper? Great customer service hinges on efficient order fulfillment — especially the initial processing of a customer’s order. With thousands of sales orders coming into most large organizations monthly, this mission-critical process can demand a significant portion of customer service representatives’ (CSRs') time and attention in the quest for near-perfect input accuracy and order fulfillment. But such intensive personnel support isn’t necessary for effective order processing. Great customer service doesn’t have to be cumbersome. Sales order automation can transform customer service and operations which provide quantifiable benefits to the organization. Automation provides an opportunity to improve order management by: • Reducing error rates and decreasing costs per order • Improving process transparency from receipt to archival • Reducing reshipping and inventory problems
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     Esker
By: GoToWebinar     Published Date: Oct 08, 2013
We've all grown used to ordinary customer experiences, so when something extraordinary happens, we pay attention. No matter whether your business is a one-person show just getting started or a multi-national corporation, whether you are a front-line worker or a top-level executive, you can create awesome. This brief by Scott Stratten, best-selling author and president of UnMarketing, shares stories that’ll inspire you to find your own unique brand of business awesome.
Tags : marketing, scott stratten, good to awesome, citrix, go to meeting, the book of business awesome, social media, content management systems
     GoToWebinar
By: IBM     Published Date: Jun 20, 2014
In this video, see how Greenwell Financial marketers use IBM's Digital Experience platform to make customers the center of attention to drive business value. This demo highlights IBM's latest capabilities including Site Wizard, Digital Data Connector, Marketing Center, Media Analytics and more.
Tags : ibm, digital experience, digital strategy, marketing, digital experience platform, social media analytics, customer engagement, social media
     IBM
By: IBM     Published Date: May 16, 2016
Across industries, customers today wield more power and greater choice than ever before – a power that they exercise by shifting their attention and spending (across multiple channels/devices in near-real time) from provider to provider. In this environment of hyper-connectedness and diminishing customer loyalty and fleeting human attention spans, the battle for holding customer interest and engaging him/her meaningfully requires, first and foremost, an everlasting commitment to "relevance. "Being relevant and demand-driven is of paramount importance to the media industry, but it is no less important to any industry that operates in a B2C world. However, adapting to the ever-rising expectations and changing buying behaviors of customers is becoming a Herculean task, requiring both business and technology transformation.
Tags : ibm, ovum, customer veiwership, customer behavior, cross-plaform, cloud, analytic architecture
     IBM
By: IBM     Published Date: Feb 02, 2017
Many marketers are trying to better understand the customer journey, but factors such as a lack of data and system integrations, breakdowns in process, misguided focus, and inattention to key aspects of the buyer experience are preventing them from doing so. Learn how you can overcome these challenges and many others to deliver a better customer experience and drive more revenue.
Tags : ibm, marketing, commerce, customer journey, crm & customer care
     IBM
By: IBM     Published Date: May 26, 2017
Business executives and managers at business-to-business (B2B) enterprises care about time, money, competitive advantage, customer loyalty and growth. Few pay much attention to the vital IT infrastructure that supports transactions and collaboration with trading partners—though that B2B backbone directly affects performance and profitability. In fact, just 26 percent of business managers view B2B integration as a competitive differentiator, according to a study for IBM by Vanson Bourne, a research consultancy. As a result, many enterprises continue to utilize manual and error-prone emails, faxes and file transfers for B2B transactions. Reliance on complex, brittle and antiquated systems to exchange critical data impacts time to market, cost-efficiency and satisfaction across suppliers and end-customers. Modernization of B2B integration in recent years has moved forward in fits and starts, often undermined by competing priorities and misalignment between business and IT managers.
Tags : b2b integration, customer loyalty, ibm, customer growth
     IBM
By: Infosys     Published Date: May 21, 2018
Customers buy products in return for money. But at the heart of our client's vision was another exchange, which was perhaps even more fundamental. Customers would give their time and attention - and in return they wanted an experience that meets their needs, what is often referred to as 'return on engagement' But how can you offer a suitable experience when you don't know enough about the customer? Our client had gathered data, but it was siloed - and there was a big disconnect between the physical and digital operations of the business. The two were not integrated, making it difficult to build a picture of the customers' widely varying needs. This was also a global business with different approaches for different markets, leading to further inefficiencies and silos. It was time to consolidate, standardize, and to really get to know the customer.
Tags : crm, product, exchange, customers, engagement
     Infosys
By: Intel     Published Date: Apr 16, 2019
When seeking a new cloud service provider (CSP), uptime and data sovereignty will be decisive considerations for many customers. At a time when cloud outages can bring down a huge number of web services and make the news, reliability is a hot topic. There is also a growing sensitivity towards where workloads are hosted, following introduction of regulations. Download Intel's latest eGuide, 'Meet Your Customers’ Biggest Cloud Concerns’ to discover: • How to boost uptime with hardware engineered for reliability • The ways telemetry can be used to call attention to potential problems before they occur • How to protect against the threat of cybercrime with a multi-layered approach to security • Why data geolocation is increasingly important, and how you can help with location tagging.
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     Intel
By: Intel     Published Date: Apr 16, 2019
When seeking a new cloud service provider (CSP), uptime and data sovereignty will be decisive considerations for many customers. At a time when cloud outages can bring down a huge number of web services and make the news, reliability is a hot topic. There is also a growing sensitivity towards where workloads are hosted, following introduction of regulations. Download Intel's latest eGuide, 'Meet Your Customers’ Biggest Cloud Concerns’ to discover: • How to boost uptime with hardware engineered for reliability • The ways telemetry can be used to call attention to potential problems before they occur • How to protect against the threat of cybercrime with a multi-layered approach to security • Why data geolocation is increasingly important, and how you can help with location tagging.
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     Intel
By: KPMG     Published Date: Jul 11, 2018
In the consumer packaged goods sector, consumer expectations are becoming harder to satisfy profitably. But, with the right focus, it is possible. Read this report to find out: • how top performers are transforming to become customer-centric businesses • how the best brands keep pace with consumers’ changing preferences • how leading organisations are accessing the capabilities they need for growth • what they are doing to win the battle for consumers’ attention. Download the report now
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     KPMG
By: LogMeIn     Published Date: Mar 19, 2015
Companies have long emphasized touchpoints - the many critical moments when customers interact with the organization and its offerings on their way to purchase and after. But the narrow focus on maximizing satisfaction at those moments can create a distorted picture, suggesting that customers are happier with the company than they actually are. It also diverts attention from the bigger - and more important - picture: the customer's end-to-end journey. Download this white paper to learn more about customer experience.
Tags : customer experience, customer satisfaction, purchasing, customer journey, crm & customer care, marketing research, sales
     LogMeIn
By: Microsoft Azure     Published Date: Apr 10, 2018
Help your sellers work smarter and build stronger relationships Sales teams work so hard, they can burn out quickly. It’s tough when customer contacts, sales goals, productivity tools, and social networking are all separated and siloed. Instead of working in separate systems that make day-to-day selling complex, you can help simplify the way your sellers work. And empower your team to be more productive and efficient. Our e-book, “The Savvy Seller’s Guide to Building Profitable Relationships,” is packed with advice for making selling much less painful—and more profitable. Did you know if your lead has had prior exposure to content from your company’s brand, that they’re 25% more likely to respond to your InMail? You’ll find this and more helpful facts in the e-book, including actionable insights to help your team: Identify the right leads—including pinpointing who’s on the buying committee Capture buyers’ attention Use insights and predictive intelligence from AI and machine learni
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     Microsoft Azure
By: Microsoft Dynamics     Published Date: Jul 03, 2008
Microsoft Dynamics CRM is a powerful tool for your sales and marketing teams, but it is more than just a contact management solution. In this webcast, we explore how Microsoft CRM is a flexible, integral part of your enterprise, supporting sales, marketing, customer service, manufacturing, and professional services. We describe how you can configure Microsoft CRM to work the way your business does, and we illustrate its many benefits.
Tags : contact management, crm tool, crm, sales tool, business integration, microsoft dynamics, microsoft, dynamics crm
     Microsoft Dynamics
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