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digital experience

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By: Spredfast, Inc.     Published Date: Jun 30, 2014
We live in a digital world, surrounded by the most powerful innovations in human communication since the invention of the printing press. We document our daily lives on a global scale. With Twitter, Facebook, Instagram, and other social media sites, we are always plugged in, consuming and producing content every minute of every day. Understanding the power of social integration is half the battle; finding the right tools and strategies to help you do this easily and effectively is equally important. Knowing what to look for and what to get out of a social experience platform is extremely important in creating a successful campaign, product launch, or dynamic brand experience.
Tags : spredfast, social media, sponsorship, content, social integration, emerging marketing, internet marketing
     Spredfast, Inc.
By: Spredfast, Inc.     Published Date: Jun 30, 2014
The new world order of media and advertising demands that brands experiment and search for new ways to drive consumer engagement. As marketing and media strategy becomes ever more important, brands must look for ways to optimize paid, owned and earned media. Paid media is everything that you spend advertising dollars on such as TV, radio, print, digital advertising, and sponsorships. Owned media includes your website and other “owned” assets, and earned media is defined by the social amplification and interaction you “earn” through active participation with your customers. How do you create the perfect “owned media” experience for your customers, and what is the right formula for paid media to maximize your earned media opportunity? Download now to find out!
Tags : spredfast, media, advertising, social media, social campaign, consumer engagement, media strategy, owned media
     Spredfast, Inc.
By: Sprinklr     Published Date: Sep 28, 2017
Jerry Nichols breaks down the five crucial steps marketing teams must take to digital transformation. As the Global Head of Marketing Performance Management at SAP, Jerry speaks from his experience in creating accountability within SAP’S marketing team and how that has benefited the business.
Tags : marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media
     Sprinklr
By: Sprinklr     Published Date: Jan 05, 2018
Here are five valuable insights into how top organizations like IBM, Microsoft, Nasdaq, and LVMH build marketing strategies of the future.
Tags : marketing strategy, content marketing, marketing performance, digital marketing, customer experience, customer journey
     Sprinklr
By: Sprinklr     Published Date: Feb 28, 2018
"Retail depends on social. Social depends on you. Learn best practices for building a better retail experience through social. To help kick-start your planning, we've gathered our most popular retail content in ""Social Strategies for Retail."""
Tags : social strategies, retail, social media, consumers, digital, social media, social, physical locations
     Sprinklr
By: SundaySky     Published Date: Mar 06, 2018
Card members at this consumer retail bank, enjoy a large variety of products and services. The bank offers standard banking transactions, credit cards, insurance, and investment products. After the 2008 financial crisis, the bank experienced a sharp decline in overall customer satisfaction, and also learned that its customers were more empowered than before. In order to adapt, the bank adopted a customer-centric approach by introducting: • A new customer motto: “Know me, value me, make it easy for me, and protect me” • A new core initiative is to always teach digital first • An understanding that customers are serviced on the digital channels they prefer to use SundaySky SmartVideo enables the bank to take a strategic approach to enhancing the customer engagement process with personalized video experiences that welcome new card members and assist them in fully understanding how to get the most out of their new product.
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     SundaySky
By: SundaySky     Published Date: Mar 06, 2018
Financial institutions (FI) that adopt a digitalfirst initiative put digital at the forefront of their customer experience. They recognize the connected nature of consumers and have begun to digitize their customer journeys. In many cases, digital adoption is low because consumers are not aware that online tools and services are available, or they are not maximizing their potential use and benefit.
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     SundaySky
By: Symantec Corporation     Published Date: Feb 25, 2014
"For years, developers have known that one of the best ways to reassure users is by signing code using a digital signature accessed via a private key issued by a respected certificate authority. But signed code is not invulnerable. Due to lax key security and vetting processes, malware has managed to infiltrate applications with signed code. Extended Validation (EV) Code Signing Certificates help to halt malware infiltration by requiring a rigorous vetting process and helping ensure that private key security cannot be compromised. EV certificates require a hard token and associated PIN in order to sign code, introducing a more secure physical factor of authentication to the signing process. The EV Code Signing process provides browsers, operating systems, and security software an additional source of confidence in applications signed with an EV certificate. Read the white paper, Protect Your Applications—and Reputation—with Symantec EV Code Signing, to learn: • Key background on the latest malware threats • How you can provide users with reassurance that your application is safe to download • Why EV Code Signing Certificates represent the next step in advanced website security and their effectiveness • How you can help provide a frictionless experience when users attempt to download your application "
Tags : symantec, malware, applications, security, code signing
     Symantec Corporation
By: Symantec Corporation     Published Date: Jun 24, 2014
For years, developers have known that one of the best ways to reassure users is by signing code using a digital signature accessed via a private key issued by a respected certificate authority. But signed code is not invulnerable. Due to lax key security and vetting processes, malware has managed to infiltrate applications with signed code. Read the white paper, Protect Your Applications—and Reputation—with Symantec EV Code Signing, to learn: • Key background on the latest malware threats • How you can provide users with reassurance that your application is safe to download • Why EV Code Signing Certificates represent the next step in advanced website security and their effectiveness • How you can help provide a frictionless experience when users attempt to download your application
Tags : security, applications, symantec, code signing, malware
     Symantec Corporation
By: Tealium     Published Date: Feb 20, 2015
Download our free primer, “10 Benefits of Tag Management,” to learn about key benefits of this fast-growing application.
Tags : tag management, applications, omnichannel experience, digital campaigns, brand experience, search marketing
     Tealium
By: Tenable     Published Date: Nov 06, 2018
How are your peers securing the expanding attack surface within and beyond the traditional perimeter? Digital transformation is putting pressure on every organizational function – especially IT security. Whether it’s discovering short-lived assets like containers, assessing the state of cloud environments, or maintaining the security of web applications, accurately understanding and reducing cyber risk across your entire attack surface is a growing challenge. To give you perspective and insights into how other InfoSec leaders are addressing this challenge, join us at 2pm ET, March 15, 2018 for “Panel Webinar: Reducing Cyber Exposure from Cloud to Containers.” Tenable has assembled a panel of experts who will share their experiences and respond to your questions. Topics covered will include: Making the attack surface as small as possible Understanding asset priority and location Expanding visibility and control over assets beyond the perimeter Enhancing basic security practices to ac
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     Tenable
By: Teradata     Published Date: Feb 04, 2015
Digital marketing campaigns provide quantifiable results like nothing ever before, and the multi-channel world is certainly the biggest opportunity to hit marketing strategies in decades. But how can sophisticated brand marketers keep pace with everything new in digital marketing? Where will it take us next? And how can marketing leaders use digital channels to edge out competitors? Read this white paper to learn the benefits of personalization to digital marketing, how to make your digital marketing practices future focused, and how responsive email design can increase open rates and reduce subscriber opt-outs.
Tags : teradata, digital, marketing, brand, engagement, personalization, experience, performance
     Teradata
By: Texas Memory Systems     Published Date: Feb 25, 2012
With flash based systems now commonly in the TBs of capacity and rapidly becoming more affordable, it may be time to look at using solid state storage with high bandwidth applications. Read this white paper to find out more.
Tags : solid state storage, bandwidth, high bandwidth, applications, data warehousing, tbs, tb capacity, storage
     Texas Memory Systems
By: Texas Memory Systems     Published Date: Feb 25, 2012
Most companies have only put limited effort toward the system architecture that surrounds the flash memory modules. In this white paper, Storage Switzerland focuses on the importance of architecture design in solid state storage systems.
Tags : ssd, architecture, design, zero-latency, retrieval, solid state storage, bandwidth, high bandwidth
     Texas Memory Systems
By: Texas Memory Systems     Published Date: Feb 25, 2012
It is common knowledge that PCIe SSD is faster, right? Maybe not, says George Crump from Storage Switzerland. Read on to find out why.
Tags : pcie, pcie ssd, ssd, architecture, design, zero-latency, retrieval, solid state storage
     Texas Memory Systems
By: Texas Memory Systems     Published Date: Feb 25, 2012
In this part II of Enhancing Server And Desktop Virtualization With SSD, Storage Switzerland focuses on the next challenge of integrating SSD into a virtual server or desktop infrastructure and effectively using the technology in this environment.
Tags : integrated ssd, ssd, virtual server, infrastructure, desktop infrastructure, server virtualization, desktop virtualization, architecture
     Texas Memory Systems
By: Texas Memory Systems     Published Date: Feb 25, 2012
For data centers looking to get the maximum performance from Flash-based storage supporting their virtual infrastructure, the RamSan-720 should be given strong consideration.
Tags : ramsan-720, integrated ssd, ssd, virtual server, infrastructure, desktop infrastructure, server virtualization, desktop virtualization
     Texas Memory Systems
By: Texas Memory Systems     Published Date: Feb 25, 2012
In this final piece on server virtualization and SSD, Storage Switzerland discusses the power of performance, specifically, the dramatic impact that latent-free storage can make on the virtual environment. Read on to find out more!
Tags : desktop virtualization, architecture, design, zero-latency, retrieval, solid state storage, bandwidth, high bandwidth
     Texas Memory Systems
By: ThousandEyes     Published Date: Jan 14, 2018
Read how Network Intelligence equips your team to deliver predictable digital experience in the cloud era.
Tags : thousandeyes, network intelligence, business application, application performance management, cloud applications
     ThousandEyes
By: TIBCO Software     Published Date: Feb 26, 2019
Digital Transformation of America's largest family controlled financial services institution with a history dating back to three generations. Learn how the role of data changed at the bank during a continued evolution of customer experience. First Citizens Bank has been using TIBCO's integration and advanced analytics technology to provide a seamless, consistent, customer self-service experience, to tackle fraud, or to provide more accurate and proactive financial services.
Tags : financial services, digital transformation, banking, fraud
     TIBCO Software
By: TIBCO Software APAC     Published Date: Aug 13, 2018
The banking industry has been talking about improving the customer experience with customer-centric banking for a long time. From a recent study of French retail banks, neobanks and online banks are winning the customer experience battle. To retain customers, traditional banks will need to improve their overall customer experience, a key priority as reported in DBR Research’s Digital Banking Report 2018. All three of the top trends for 2018 are related to improving the overall customer experience. Failing to address these key trends will hurt laggards. Just because you have a digital presence doesn't mean your work is done, it just means that you need to continue to innovate to attract and retain your customer base. But what makes for a successful banking customer journey? Read this solution brief to learn the five pillars of success for the banking customer journey.
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     TIBCO Software APAC
By: TradeGecko     Published Date: Aug 15, 2018
2018 is going to a big year for wholesale distribution. Thanks to constant advancements in B2B technologies and capabilities, wholesale is fast catching up with retail, through omnichannel selling, digitalization and global online marketplaces, amongst others. So, what do these predictions mean for the APAC wholesale market? As buyers come to expect instant, sophisticated and customised service as standard, wholesale businesses will need to embrace technologies that allow them to provide a customer experience on par with B2C. Download this eBook to understand the most important trends in wholesale distribution in APAC.
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     TradeGecko
By: UPS     Published Date: Aug 29, 2017
The digital buying experience has made its way to the B2B marketplace. Industrial buyers expect the same level of convenience available to them as consumers. In fact, the 2017 UPS Industrial Buying Dynamics survey of 1,500 industrial products buyers indicates that distributors will need to embrace the “consumerization” of B2B industrial buying behavior to remain competitive.
Tags : ups, industrial buying dynamics, industrial distribution, industrial products, industrial products wholesale
     UPS
By: Urban Airship     Published Date: Mar 15, 2013
The ability to deliver the right information, at the right time, to the right place will evolve in sophistication with smartphone technology. Discover key principles that maximize opportunities and conversions.
Tags : ebusiness, smartphone technology, mobile marketing, mobile ebusiness, channel strategy, digital engagement, contextual experiences
     Urban Airship
By: Venafi     Published Date: Oct 26, 2015
This is the second part of the Ponemon Institute’s 2015 Cost of Failed Trust Report, which reveals the damaging impacts on global business from unprotected cryptographic keys and digital certificates. This new report reveals that most companies lose customers, suffer costly outages, fail audits, and experience breaches due to unprotected and poorly managed keys and certificates.
Tags : security controls, security, security applications, ssl/tls certificates, secure connection, security network
     Venafi
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