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By: Adlib Software     Published Date: Jan 13, 2014
Welcome to the future of 24/7, any-time, anywhere access to digital content - where dynamic publishing solutions are the mantra. Is your organization ready for this brave new world of digital content distribution? This whitepaper explores how to prime your organization to leverage rapid digital content consumption as a key to business intelligence.
Tags : content marketing, content management, enterprise content management, publishing, data, content transformation, document transformation, document conversion
     Adlib Software
By: Adobe     Published Date: Mar 14, 2011
This paper highlights the advances in closed-loop marketing that enable measurement and optimization of digital marketing efforts. It also describes the challenges that CMOs face when pursuing digital marketing strategies and how next-generation WCM solutions help CMOs overcome those challenges.
Tags : adobe, cmo, digital marketing, organization transformation, chief marketing officer, interactive/pr agencies
     Adobe
By: Adobe     Published Date: Jul 04, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobility, mobile apps, customer engagement, app, mobile apps, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
Tags : mobile apps, mobility, mobile devices, customer experience, crm solutions/software, customer experience/engagement
     Adobe
By: Adobe     Published Date: Mar 21, 2017
While most business is digital, most organizations still rely on paper for the “last foot” of the process: the sign-off. Continued reliance on paper-based signatures is fraught with risks, including impeding productivity, reducing visibility, hampering compliance?and diminishing the customer experience. Electronic signatures (e-signatures), which are easily implemented from the cloud, help speed up the sales process by reducing errors and bottlenecks, while also ensuring greater security and mobility.
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     Adobe
By: Adobe     Published Date: May 15, 2014
66% of marketers don’t think their companies will succeed unless they have a digital marketing approach. We believe they're right. Marketing in a Digital World follows the results of four companies as they implement their digital marketing transformations. Along the way, you'll learn five steps that every organization should take to revolutionize their marketing and see how Adobe plays a key part in their success.
Tags : adobe, psg, digital marketing, customer experience, marketing, customer engagement, big data, digital transformation
     Adobe
By: Adobe     Published Date: Dec 08, 2014
When it comes to digital asset management (DAM) projects and rich media, marketers and IT professionals struggle to find the best ways to store, share, and deliver assets across devices. The Gartner Three Best Practices for Digital Asset Management Projects report identifies the key DAM challenges facing organizations and provides recommended strategies and best practices.
Tags : asset management, dam, rich media, metadata issues, emerging marketing, internet marketing, marketing research
     Adobe
By: Adobe     Published Date: Mar 16, 2016
While most business is digital, and business-to-business and business-to-consumer transactions – and the work that supports them -- are almost entirely digitized, most organizations still rely on paper for the “last foot” of the process – the sign-off. Continued reliance on paper-based signature is fraught with risks, including impeding productivity, reducing visibility, hampering compliance, and diminishing the customer experience. Electronic signatures (e-signatures), which are easily implemented from the cloud, help speed up the sales process by reducing errors and bottlenecks, while also ensuring greater security and mobility. Read this Forbes Insights piece to learn: • How an easy implementation of e-signatures can improve productivity and reduce busywork for your sales team • How improve customer experiences and ease of business with e-signatures increases the likelihood of renewal and retention • How e-signatures easily integrate into your existing sales tools, for seamless pr
Tags : sales performance, e-signatures, b2b, b2c
     Adobe
By: Adobe     Published Date: May 25, 2017
Marketing and technology partners must collaborate as never before in order to delight and engage customers “in the moment.” Previously stove-piped functions are starting to work together to take a holistic approach to create great digital experiences at enterprise scale, but organizations see the need for more work to create relevant, integrated digital customer experiences in real time. IBM commissioned Forrester Consulting to discover how developers and marketers are working together to provide customers exceptional digital experiences reliably, quickly, and seamlessly. The study found that while the mandate to collaborate has been heard, there is still work to be done to move to the next level and put in place technology, processes, and culture to create digital customer experience in real time.
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     Adobe
By: Adobe     Published Date: Jul 13, 2017
Evolving your digital analytics program for a shift toward democratization requires foundational work. It’s crucial that you evaluate the current state of your analytics program. Know that building confidence for the analytics newbies and their managers will take time and investment, but it will set the stage for providing exceptional and consistent customer experiences across channels. Download our new guide The Extraordinary Possibility to learn about the five strategies to help you transition into an organization where everyone is part of the Analytics action.
Tags : digital analytics, analytics, digital experience, adobe
     Adobe
By: Adobe     Published Date: Nov 02, 2018
Improving the customer experience is a strategic imperative for most organizations today, but delivering an engaging experience across the growing number of digital customer touch points can be a daunting challenge. Organizations must deliver responsive experiences that “play well” on smartphones, PCs, and tablets. They must publish content to installed app experiences on mobile and other connected devices, to social channels, and to email campaigns. They must manage global sites in different languages, localize the experience for different markets, and — increasingly — personalize the experience for different customer personas or segments. A modern digital experience management platform is essential for any organization hoping to make digital experience delivery a core competency. IDC interviewed organizations using Adobe Experience Manager Sites (AEM Sites) to understand the impact of the platform on their ability to create, manage, and deliver digital experiences. Study participants
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     Adobe
By: Adobe     Published Date: Nov 02, 2018
Every day, demanding customers, unforeseen competition, and disruptive new technologies hammer home that we have entered the age of the customer, where established business operations no longer work. Yet, most marketing functions still rely on decades-old methods that undermine their ability to create post-digital brand experiences and help their firms become customer-focused. Smart CMOs recognize that it is time to pivot their marketing function around the customer, rather than transactions, sales, their brand, or day-to-day operations. In March 2018, Adobe commissioned Forrester Consulting to evaluate the link between email innovation and customer obsession. To explore this topic, Forrester conducted an online survey with 256 US consumers who use personal email and 260 marketing technology and strategy decision makers at US companies with 500 or more employees. We found that email marketing can provide a way to launch customer-obsessed marketing at organizations. In fact, companies t
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     Adobe
By: Adobe Systems, Inc.     Published Date: May 17, 2011
This paper highlights the advances in closed-loop marketing that enable measurement and optimization of digital marketing efforts. It also describes the challenges that CMOs face when pursuing digital marketing strategies and how next-generation WCM solutions help CMOs overcome those challenges.
Tags : adobe, cmo, digital marketing, organization transformation, chief marketing officer, customer experience management, wcm, multichannel pipeline growth
     Adobe Systems, Inc.
By: AppDynamics     Published Date: Sep 20, 2017
Every industry is going through digital transformation. Whether retail, manufacturing, media, finance, or software - in order to survive organizations are changing the way they operate in order to meet the demands of today’s connected customers. Whether it’s Uber redefining urban transportation for consumers, Slack enabling teams to collaborate in totally new ways, or Docker rivaling legacy virtualization providers, innovation is being powered by technology, and it’s happening faster than ever before.
Tags : development operations, digital transformation, application, automation, safeguards
     AppDynamics
By: Avaya     Published Date: Mar 22, 2019
Infusing communications into business processes is not a simple task, as legacy deployment models for unified communications and the contact center are far too rigid to offer the required agility for digital organizations. To achieve success in the digital era, businesses must evolve their communications to a cloud delivery model. Dive into this white paper from ZK Research to discover the best path forward on your cloud transformation journey.
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     Avaya
By: Avi Networks     Published Date: Aug 17, 2018
Driven by the acute imperative of digital transformation, enterprises and other organizations are adopting multicloud strategies as springboards to increase business agility and competitive differentiation. At the same time, monolithic application development is being superseded by microservices, which entail the decomposition of previously complex applications into independent, modular processes that communicate with each other using language-agnostic APIs.
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     Avi Networks
By: AWS     Published Date: Aug 15, 2018
Earning and keeping your customer’s trust is one key to long-term success. In today’s digital world, your customers expect product and service innovations at an increasingly rapid pace. At the same time, customer privacy and data security are under close scrutiny. These trends help to explain why organizations are migrating to Amazon Web Services (AWS): to benefit from the agility, scalability, and security that it offers. AWS has always put cloud security first. This security-centric approach not only helps you more effectively protect your data on AWS, but can also help you meet security and compliance standards.
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     AWS
By: AWS - ROI DNA     Published Date: Aug 09, 2018
In today's big data digital world, your organization produces large volumes of data with great velocity. Generating value from this data and guiding decision making require quick capture, analysis and action. Without strategies to turn data into insights, the data loses its value and insights become irrelevant. Real-time data inegration and analytics tools play a crucial role in harnessing your data so you can enable business and IT stakeholders to make evidence-based decisions
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     AWS - ROI DNA
By: Bizagi     Published Date: Jun 29, 2016
The research explores the challenges surrounding digital transformation and provides recommendations based on four key areas. Understanding the drivers of change for your business Identifying the risk factors that influence successful transformation Overcoming cultural and organizational resistance to change Increasing the agility of existing systems to drive transformation
Tags : drivers of change, risk factors, digital transformation
     Bizagi
By: Blackberry     Published Date: Jul 03, 2012
Today's digital landscape is diverse, and requires CIOs who can make the decisions to meet the challenges that come with it. How are you unifying the various modes and methods of communication taking place within your organization, while enabling pro
Tags : cio, blackberry, smartphones, mobile
     Blackberry
By: BlackLine     Published Date: Feb 26, 2018
If you’re in the middle of a finance transformation initiative, then you’re not alone. Leaders at enterprise and mid-size finance and accounting organizations alike are reviewing their current processes, technology, and talent, to build their blueprints for change. With the rise of broader digital transformation projects, finance organizations are first looking to upgrade their own operating models. The truth is that finance transformation is a journey, not a destination. Many finance organizations have already embarked on it, driving down costs, whether through enhancing shared services centers, or applying more centralization, standardization, and automation. Yet for many, the greater opportunities lie ahead: providing better insight to the broader organization, shedding low-value workloads that hold the team back, and revamping ingrained legacy accounting tasks that create risk. Wherever you are today, there are real opportunities to move the dial away from the status quo.
Tags : finance, accounting, technology, digital transformation
     BlackLine
By: BlackLine     Published Date: Aug 06, 2018
If you’re in the middle of a finance transformation initiative, then you’re not alone. Leaders at enterprise and mid-size finance and accounting organizations alike are reviewing their current processes, technology, and talent, to build their blueprints for change. With the rise of broader digital transformation projects, finance organizations are first looking to upgrade their own operating models.
Tags : 
     BlackLine
By: BMC ASEAN     Published Date: Dec 18, 2018
The world runs on IT operations. When new digital experiences delight customers, innovative business models disrupt industries, and big data makes organizations smarter than ever, it’s because of your success in supporting the complex, dynamic infrastructure and apps that power them.
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     BMC ASEAN
By: BMC ASEAN     Published Date: Dec 18, 2018
The business world is entering an age of the digital “haves” and the digital “have-nots.” In fact, research firm Forrester anticipates a growing “digital crisis” in its 2018 predictions, noting that 60% of CIOs and other executives it surveyed say they’re behind in their digital transformations. Meanwhile, Forrester expects one in five CEOs will fail to act on digital initiatives and put their firms in serious jeopardy as a result. Savvy organizations are embracing cloud, the Internet of Things (IoT), artificial intelligence (AI), and other transformative technologies to solve meaningful business problems and achieve their strategic priorities. Everyone else is getting left behind. Nowhere is this fork-in-the-road moment more apparent than in how enterprise IT teams deliver and manage services, to employees and customers alike.
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     BMC ASEAN
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