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By: Adobe     Published Date: Nov 07, 2013
Honda uses Adobe Social to effectively engage European fans of cars, motorcycles, robots, jets, and other inventive products through a single, coordinated effort
Tags : adobe, honda motor, social media, brand governance, aodbe social, inventive products, coordinated effort, social communities
     Adobe
By: Adobe     Published Date: Jan 20, 2017
Les marketeurs dans le domaine des médias et du divertissement ont toujours joué à un jeu de cache-cache aux enjeux élevés avec leurs audiences, à la recherche de fans à forte valeur ajoutée. Mais dans le monde digital d’aujourd’hui, en constante évolution, les règles ont changé.
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     Adobe
By: Adobe     Published Date: Mar 21, 2017
Les marketeurs dans le domaine des médias et du divertissement ont toujours joué à un jeu de cache-cache aux enjeux élevés avec leurs audiences, à la recherche de fans à forte valeur ajoutée. Mais dans le monde digital d’aujourd’hui, en constante évolution, les règles ont changé.
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     Adobe
By: Akamai Technologies     Published Date: Aug 17, 2017
Dem sprunghaften Anstieg von Mobilgeräten in den letzten Jahren ist es zu verdanken, dass Apps für Unternehmen zu einem der wichtigsten Kanäle geworden sind, über den sie mit ihren treuesten und wertvollsten Kunden kommunizieren. Wenn Konsumenten mobile Geräte nutzen, verbringen sie 85% der Zeit mit Apps1, und mittlerweile ziehen moderne Nutzer Apps sogar dem Fernsehen vor.2 Obwohl die Verwendung von Apps in den vergangenen zwei Jahren um über 60% zugenommen hat, ist die Anzahl der Apps, mit denen jeder Nutzer interagiert, mit ungefähr 27 pro Monat vergleichsweise stabil geblieben.3 Nutzer wünschen sich also kaum neue Apps, interagieren aber stark mit den bereits genutzten. Das mobile Internet vergrößert also die Reichweite von Unternehmen, und Apps sind eine leistungsstarke Verbindung zu ihren besten Kunden.4 Nutzer, denen das Unternehmen wichtig genug ist, um dessen App herunterzuladen und zu installieren, sind die motivierteste Zielgruppe und die treuesten Fans.
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     Akamai Technologies
By: Avaya     Published Date: Jun 15, 2016
Unlimited, anywhere connectivity for an always-on event center To support fan engagement, meet the demands of event organizers and performers, and enhance digital advertising opportunities, Montreal’s Bell Centre turned to a stable, flexible and powerful networking solution from Avaya. Read this case study to learn more.
Tags : connectivity, networking, best practices, software, technology
     Avaya
By: Bazaarvoice     Published Date: Jan 26, 2011
In our second annual marketing survey, we surveyed CMOs in The CMO Club about their use,expectations, and measurement of social media, then compared the results to the previous year's survey. In short, 2009 marked the year CMOs embraced social media marketing but struggled to tie their strategies to the bottom line. Many evaluated engagement metrics created from social media- such as the number of click-throughs to the website or number of fans or followers - instead of evaluating business metrics like revenues and conversion. In 2009, CMOs aspired to tie social to the bottom line.
Tags : bazaarvoice, social marketing, ctr, engagement, crm, customer service, word-of-mouth, ugc
     Bazaarvoice
By: Bronto     Published Date: May 18, 2017
The buyer’s journey is constantly evolving, and it can be difficult to keep up with the ever-changing expectations of the consumer. With so many potential touch points between new website user and returning customer, it’s essential that your business be prepared every step of the way. The tools are there to help you – set them up now to start recovering that lost revenue with relevant personalized marketing. From browsing to carting to checkout to post-purchase, optimizing your business at every stage of the journey is critical to increasing your conversion rates, and ultimately, your profitability. If the path is too difficult to navigate or not relevant to consumers, you’ll quickly lose shoppers and find it nearly impossible to develop loyal fans of your brand. Get to know your customers, help them feel comfortable and confident about buying from you and do your best to earn a coveted spot as one of their favorite go-to shopping destinations.
Tags : bronto, checkout optimization, sales management, security optimization, customer service, loyalty programs, promotions
     Bronto
By: CDW     Published Date: Oct 10, 2013
The Georgia Dome deployed a Wi-Fi network that lets fans browse the web on smartphones, view replays and communicate via social media.
Tags : georgia dome, dome stadium, wireless crowd, wireless users, wifi support, update to wifi, wireless connectivity, peak usage
     CDW
By: CDW     Published Date: Jan 14, 2015
Learn why teams and fans love the benefits a stadium network upgrade can bring and see what your organization should do to capitalize on these business advantages.
Tags : network, upgrade, business advantages, benefits
     CDW
By: CDW     Published Date: Jan 14, 2015
Learn how the Kansas City Chief’s new and improved wireless network brought fans closer to their team and each other and see how this will significantly improve the fan experience.
Tags : enterprise, networking, architecture, customer, technology, wireless, telephony systems, collaboration
     CDW
By: CDW     Published Date: Mar 31, 2015
The stadium has long been a communal gathering place. The excitement of a live event bonds fans and teams together, and technology can enhance that visceral connection as well as expand the in-stadium experience to the outside world. Download this infographic to see how the right technology - deployed effectively - can make a major difference.
Tags : networking, stadium wifi, wi-fi, technology, customer experience, wireless
     CDW
By: Cisco     Published Date: Jan 06, 2015
The Catalyst 2960-X and 2960-XR switches provide several innovative energy-saving features. They are stackable and support Energy Efficient Ethernet (EEE). Other features include Cisco EnergyWise, Switch Hibernation Mode, Downlink Hibernation Mode, a wide temperature operating range and variable-speed cooling fans.
Tags : engineering system, campus wired, reliability, predictable deployment, cisco, validated designs, applications
     Cisco
By: CrowdTwist     Published Date: Apr 18, 2016
Brand advocates are 50 percent more likely to influence a purchase over non-advocates. Yet turning your superfans into brand advocates doesn’t happen overnight. You must first understand how to identify your loyal followers and nurture those relationships to keep your superfans engaged for the long term.
Tags : loyalty, advocacy, fans, superfans, loyalty, emerging marketing, social media, internet marketing
     CrowdTwist
By: Curalate     Published Date: May 03, 2016
With billions of images shared daily across a growing number of channels and touchpoints, there are now more opportunities for people to consume content and discover products than ever before. The result? Visual commerce – the emerging need for marketers and brands to understand how images engage and convert consumers at every point of the purchase funnel. If this sounds familiar, then you're among the 77% of marketers who agree there's a growing amount of pressure to connect visual content to ROI. Get Your Complete Guide to Visual Commerce and learn how to: - Develop and source new, creative content for your brand. - Harness your visual data to discover which images really resonate with your fans. - Monetize your visual content, and measure the new ROI – Return on Image. So, are you ready to unlock the power of your visual content? Download your free marketing guide today.
Tags : curalate, visual commerce. ecommerce, visual data, measuring roi, emerging marketing, social media, internet marketing, e-commerce
     Curalate
By: Curalate     Published Date: Jan 09, 2017
How to build relationships with Instagram stars, bloggers and social experts to gain audience and drive engagement. Download now!
Tags : instagram, social media, brand ambassador, micro-influencer
     Curalate
By: Dell Storage     Published Date: Jan 16, 2009
System reliability is a vital component in Storage Area Network (SAN) design that keeps your production environment operating and avoids data loss and downtime. But since SANs are built using both mechanical and electronic parts, component failures due to usage, environmental factors, or manufacturing defects are not uncommon. Even in completely redundant systems, controllers can fail, fans can stop operating, power supplies can burn out, and disk drives can degrade or fail.
Tags : dell, san, storage area networks, component failures, data loss, reliable san, building san, raid
     Dell Storage
By: Facebook     Published Date: Mar 07, 2012
The following white paper offers an in-depth analysis of how social media brand impressions reach Fans and Friends throughout Facebook, as opposed to just on brand Fan pages.
Tags : facebook, social media, emergeing marketing, digital marketing, online marketing, social media marketing, interactive marketing, web analytics
     Facebook
By: Facebook     Published Date: Apr 17, 2012
Want to learn more about how to connect and build lasting relationships, create optimized Facebook Ads, acquire new customers and generate powerful word of mouth recommendations via your fans on Facebook?
Tags : facebook, marketing, social media, social media marketing, web analytics, business marketing, interactive marketing, customer experience/engagement
     Facebook
By: IBM     Published Date: Oct 24, 2012
Your brand has fans, friends and followers. So what?
Tags : ibm, social media, social media marketing, social media hype, decision making, consumer behavior, consumer habits, digital channels
     IBM
By: IBM     Published Date: Oct 07, 2014
For two weeks each year, Wimbledon scales from a small business to a global enterprise. After deploying IBM Cloud Orchestrator software, the organization supports a highly agile and scalable cloud environment, rapidly provisioning and deprovisioning virtual IBM System x servers as needed.
Tags : ibm, ibm systems, ibm system x server, cloud, ibm cloud, enterprise cloud, software, cloud environment
     IBM
By: Kenshoo     Published Date: Aug 07, 2012
TicketsNow knew that building an engaged fan base on Facebook would drive revenue for its business. Per a SocialCode survey from November 2011, Facebook fans are 291 percent more likely to engage and convert with a brand than non-fans. The challenge for TicketsNow was how to generate new fans in a targeted, efficient, and cost-effective manner.
Tags : kenshoo social, ticketsnow, case study, paid search, social media, customer engagement, search marketing
     Kenshoo
By: MacroAir     Published Date: Apr 26, 2018
HVAC concerns in an industrial facility like a warehouse or manufacturing plant can be complicated. Not only are these spaces usually larger than traditional commercial areas, but they often have equipment or products that need to maintain a specific temperature. MacroAir’s large industrial ceiling fans provide optimal airflow for industrial facilities and are an affordable alternative to HVAC systems. MacroAir’s big industrial fans deliver a cooling effect for occupants, help control the effects of humidity, and can also help conserve heat in colder months by pushing warm air that is trapped at the ceiling toward the walls and down to the floor at occupant level. MacroAir’s big ceiling fans provide an efficient airflow solution and a sustainable alternative to relying on HVAC alone to cool large spaces.
Tags : industrial fans, industrial facilities, macroair fans, commercial fans
     MacroAir
By: MacroAir     Published Date: Apr 26, 2018
Large industrial facilities such as warehouses and manufacturing plants present a huge operational challenge because of their size. With extremely tall ceilings and a lot of square footage to cool or heat, keeping occupants comfortable is difficult. The solution: MacroAir big industrial ceiling fans. MacroAir large industrial fans create a more comfortable climate and reduce energy costs for large industrial facilities. MacroAir invented the large industrial ceiling fan in 1998 to deliver a cost-effective climate control solution by generating large amounts of airflow. MacroAir’s big industrial fans produce a cooling effect, help control the effects of humidity, and can also help conserve heat in colder months by pushing warm air that is trapped at the ceiling toward the walls and down to the floor at occupant level. MacroAir big industrial ceiling fans create an environment where employee’s feel comfortable, which results in increased productivity and improved industrial operations.
Tags : industrial fans, industrial facilities, macroair fans, commercial fans
     MacroAir
By: Mass Relevance     Published Date: Jun 12, 2014
See how USOC partnered with Spredfast (formerly Mass Relevance) to create a single, responsive social media hub for the Sochi 2014 Winter Olympic Games that combined onsite, online and mobile apps to engage fans and athletes throughout the games.
Tags : spredfast, mass relevance, responsive social media hub, social media strategy, sochi 2014 winter olympic games, mobile apps, fan and athlete engagement, responsiveness
     Mass Relevance
By: Monotype     Published Date: Mar 28, 2017
Your brand may have throngs of fans and followers — people who “Like” or “Follow” a particular page or account. While these metrics are certainly important, they don't always equate to obvious value for your brand. The followers who are so passionate that they're creating branded content and advocating for you are the ones to focus on. Advocates are one of the best, most cost effective ways to drive business, hands down. Advocates are users with a true connection, passion and commitment to a particular brand or product. Advocates drive action, not just awareness, and unlike paid advertisers, they advocate because they want to. The second a customer becomes so invested in your brand that they share the love with their networks, they become your best marketer.
Tags : swyft, branding, brand advocates, consumer, purchase intent, content, media
     Monotype
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