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customer behavior

Results 151 - 175 of 204Sort Results By: Published Date | Title | Company Name
By: Dell Software     Published Date: Apr 17, 2013
The paper showcases how IT can proactively address problems before they result in service degradation. Foglight provides the visibility organizations need into the why of customer behavior. Line-of-business owners can identify sources of customer frustration and work with IT to eliminate issues.
Tags : beyond web analytics, dell, quest software, reduce customer frustration, visible organizations
     Dell Software
By: Dell Software     Published Date: Apr 17, 2013
Learn more about User Experience Monitoring and the need for advanced real-time predictive analytics to capture information and identify trends. Download this paper today and discover vital recommendations, including the need for better dialogue between IT and business and knowledge of end-user customer behavior.
Tags : user experience management, business impact, cornerstone, it transformation, end-user customer behavior, dell
     Dell Software
By: Bronto     Published Date: Jan 03, 2013
This white paper will step through each phase of the customer lifecycle, outlining consumer behavior along the way and identifying revenue-generating programs that you can implement.
Tags : esp, email marketing, retail, automation, automated, marketing, digital marketing, software
     Bronto
By: IBM     Published Date: Dec 05, 2012
Today companies are striving to provide a more customer-centric experience. Being able to understand and predict customer behavior can help forge a lasting, profitable relationship between customers and your company.
Tags : analytics, data, customer behavior, insights, ibm
     IBM
By: IBM     Published Date: Dec 05, 2012
Today companies are striving to provide a more customer-centric experience. Being able to understand and predict customer behavior can help forge a lasting, profitable relationship between customers and your company.
Tags : 
     IBM
By: IBM     Published Date: Nov 28, 2012
Retailers are faced with many challenges on how to motivate their customers to engage in favorable shopping behavior. Join this session to hear how IBM is helping retailers apply advanced merchandise info to predict buying behavior.
Tags : ibm, advanced analytics, retailers, information, channel, consumer, merchandise information
     IBM
By: IBM     Published Date: Oct 23, 2012
Analytics is the key to understanding your Generation C customers-the "C" for connected-and marketing to their interests. Read on to understand customer behavior fuel interactive marketing.
Tags : ibm, interactive marketing, customer behavior, consumer behavior, analyze, marketing effectiveness, emerging marketing, marketing research
     IBM
By: IBM     Published Date: Oct 23, 2012
With widespread use of mobile devices and social media, today's consumers are connected and empowered like never before. This white paper explores the challenges that face retail chief marketing officers (CMOs) and their divisions.
Tags : ibm, analytics, personalized marketing, customer loyalty, consumer behavior, customer loyalty, emerging marketing, marketing research
     IBM
By: Merkle     Published Date: Oct 19, 2012
An integrated customer communication strategy places customer needs, behaviors and value at the center of all interactions and will result in increased revenue, profit and shareholder value.
Tags : data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions
     Merkle
By: Merkle     Published Date: Oct 19, 2012
An effective marketing investment strategy will help you take inventory of your current measurement framework and develop a more accurate, reliable and consistent strategy for assessing and improving the performance of your marketing spend.
Tags : marketing accountability, roi, data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle
     Merkle
By: Merkle     Published Date: Oct 19, 2012
As media and channels proliferate with the upsurge in digital touchpoints, we have access to massive volumes of customer data. This leads to the personalization of customer interactions that drive customer strategy as a business strategy.
Tags : brand experience, customer experience, customer insights, communication management, marketing accountability, roi, data management, customer centricity
     Merkle
By: Bazaarvoice     Published Date: Oct 15, 2012
Why should you worry about capturing Millennials? Because they're shaping the way we all shop - today and tomorrow. Here's how everyday brands use digital to stand out among the competition for attention.
Tags : cpg, customer loyalty, brands, digital marketing, consumer opinion, consumer behavior, emerging marketing, social media
     Bazaarvoice
By: IBM     Published Date: Aug 06, 2012
With customer analytics-including predictive analytics, social analytics, business intelligence, and decision management-companies are empowered to improve the customer experience and maximize business outcomes by being proactive, rather than reactive. Comments made in social channels about a perceived problem with a checkout tool on a company's website, for example, can alert company decision-makers about a potential issue before it hits the contact center.
Tags : customer analytics, loyalty, profitability, revenue, ibm, transaction data, customer survey data, demographics
     IBM
By: Silverpop     Published Date: Jun 15, 2012
People are increasingly using smartphones for researching, social networking and "checking in" on Foursquare. Learn how you can tap the power of location-based marketing, using customers' real-world behaviors and location to reach them when it's most relevant.
Tags : marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns, interactive marketing, business intelligence
     Silverpop
By: Splunk     Published Date: Apr 16, 2012
Using Splunk, Cricket was able to identify system degradation and failures, even in the application area of Cricket's highly-automated and virtualized environment. Read about Cricket's impressive hard and soft ROI.
Tags : splunk, cricket communications, virtualization, automation, customer behavior, data, analyzying, decision making
     Splunk
By: Netezza IBM US     Published Date: Mar 27, 2012
For retail executives and analysts, who are dissatisfied with siloed, black-box, inflexible CRM and analytics solutions, the Customer Intelligence Appliance (CIA) is an appliance-based solution, that provides an integrated multi-channel view of customers, best practice reporting, and customer behavior segmentation and analytics accelerators.
Tags : customer intelligence, technology, cia, analytics, reporting, analyst, customer intelligence appliance
     Netezza IBM US
By: IBM Unica     Published Date: Feb 09, 2012
With the explosion of social networks, mobile devices, and micro sites, marketing executives are challenged to gain a truly integrated view of customer behavior across the range of established and emerging channels.
Tags : forbes, marketing, customer satisfaction, roi, cmo, marketing solutions, marketing budgets, online marketing
     IBM Unica
By: iKnowtion     Published Date: Nov 17, 2011
Find out ways to understand the online and offline behavior customers and other impacts associated with this company's online marketing efforts.
Tags : customer intelligence, behavioral analysis, customer analytics, channel optimization, iknowtion, web analytics, customer experience/engagement, business intelligence
     iKnowtion
By: The Relational Capital Group     Published Date: Nov 17, 2011
Groundbreaking research in customer behavior has revealed that the way humans respond to brands is simply an extension of the way they instinctively perceive, judge and behave towards one another. That insight could revolutionize your brand strategy.
Tags : brand, loyalty, customer, crm, retention, research, warmth, competence
     The Relational Capital Group
By: IBM Software     Published Date: Sep 13, 2011
As marketing programs become more expensive, and response and conversion rates plummet, knowing your customers is key to maximizing the profitability of your direct marketing campaigns. View this brief video to learn how you can gain valuable insight into your customers' behaviors and more accurately predict how they will respond to your marketing efforts.
Tags : ibm, analytics toolkit, marketers, customer behavior, technology, profitability
     IBM Software
By: IBM Software     Published Date: Sep 13, 2011
Read this white paper to learn five practical steps your company can take to achieve customer intimacy: 1. Plan your goals, methodology and metrics; 2. Capture the right customer information, including structured and unstructured data; 3. Predict customer behaviors; 4. Act on these insights with relevant, timely offers to optimize the predicted outcome; and 4. Expand successes into other areas.
Tags : ibm, business performance, customer intimacy, technology, conversion rate, business analytics
     IBM Software
By: IBM Software     Published Date: Aug 02, 2011
This book offers principles and tools you can use to discover how your customers behave - and how to put that knowledge into action to drive more sales.
Tags : ibm, business analytics, data analytics, customer behavior, business intelligence, dashboard, social media, consumer sentiment
     IBM Software
By: IBM Software     Published Date: May 24, 2011
This book offers principles and tools you can use to discover how your customers behave - and how to put that knowledge into action to drive more sales.
Tags : ibm, business analytics, data analytics, customer behavior, business intelligence, dashboard, social media, consumer sentiment
     IBM Software
By: IBM Software     Published Date: May 24, 2011
This book offers principles and tools you can use to discover how your customers behave - and how to put that knowledge into action to drive more sales.
Tags : ibm, business analytics, data analytics, customer behavior, business intelligence, dashboard, social media, consumer sentiment
     IBM Software
By: Anthem Marketing Solutions     Published Date: Jan 25, 2011
Analytic Tool Delivers Immediate Actionability, Far Beyond Traditional RFM
Tags : data analysis, marketing spend, rfm, customer behavior, transaction analysis, transaction reporting, customer buying behavior, value optimization
     Anthem Marketing Solutions
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