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By: IBM Software     Published Date: Sep 13, 2011
Discover how a company might identify its best or most valuable customers.
Tags : ibm, customer service, analytics software, database, spss, rfm, monetary value analysis
     IBM Software
By: IBM Software     Published Date: Sep 13, 2011
Read this white paper to learn five practical steps your company can take to achieve customer intimacy: 1. Plan your goals, methodology and metrics; 2. Capture the right customer information, including structured and unstructured data; 3. Predict customer behaviors; 4. Act on these insights with relevant, timely offers to optimize the predicted outcome; and 4. Expand successes into other areas.
Tags : ibm, business performance, customer intimacy, technology, conversion rate, business analytics
     IBM Software
By: IBM Unica     Published Date: Sep 08, 2011
This SiriusDecisions vendor profile features Unica, which offers a marketing automation platform that includes online and offline campaign management, Website and content personalization, activity-based campaign triggers, lead management, and customer data and Web analytics.
Tags : ibm, unica, siriusdecisions, vendor profile, field marketing, automation platforms, integrated enterprise, demand creation provider grid
     IBM Unica
By: IBM Unica     Published Date: Sep 08, 2011
See what CI professionals are saying about their technology strategies and challenges: focusing on improving the customer experience, data and measurement challenges, plans for outsourcing online technologies, and current technology use and plans for future adoption.
Tags : ibm, unica, marketing, forrester, customer intelligence, ci professionals, data, mobile
     IBM Unica
By: Kofax     Published Date: Sep 08, 2011
The Kofax enterprise capture platform offers unmatched scalability from centralized to highly distributed environments, from individual desktops to enterprise deployments and from basic archival scanning to powerful document classification and separation and data extraction. The company's market leading technology supports a wide variety of input devices and line of business applications, providing a strong enterprise-wide platform on which to standardize document driven processes.
Tags : kofax ktm, transformation modules, capture, vrs, scan to process, enterprise capture, customer-centric, automated document classification
     Kofax
By: Kofax     Published Date: Sep 08, 2011
See how some retail banks have redirected their focus to a more customer -centric approach. This whitepaper includes success stories from Banco Inversis and GMAC Commercial Mortgage Corporation (now Ally Financial) which highlight how Kofax has helped them maintain and even increase their competitive edge.
Tags : kofax ktm, transformation modules, capture, vrs, scan to process, enterprise capture, customer-centric, automated document classification
     Kofax
By: Kofax     Published Date: Sep 08, 2011
This whitepaper will review how business processes are more efficient in an electronic data environment. Enterprise Capture enables customer service improvement, cost cutting, and compliance for financial institutions such as Flagstar and Randolph Brooks Federal Credit Union (RBFCU).
Tags : kofax ktm, transformation modules, capture, vrs, scan to process, enterprise capture, customer-centric, automated document classification
     Kofax
By: Informatica     Published Date: Jul 07, 2011
Explore how retailers can generate a single view of customers who engage across multiple channels-online, in stores, and via call centers, on social media, and mobile devices.
Tags : informatica, competitive edge, customer information management mdm, master data management, multichannel retail environment, social media, single view, customer activity
     Informatica
By: Informatica     Published Date: Jul 07, 2011
Build your business case for MDM with an illustrated, step-by-step approach that shows executives and managers how MDM generates a single, reliable data set to empower customer- and partner- facing teams to improve sales, customer service and channel operations.
Tags : informatica, master data management, mdm, data set, competitive advantage, channel coverage, customer view, bad data
     Informatica
By: StorageCraft® Technology Corporation     Published Date: Jun 23, 2011
StorageCraft® ShadowProtect® provides superior disaster recovery, data protection and migration services. In this whitepaper find out what else StorageCraft® to help you protect your customers.
Tags : storagecraft, shadowprotect, backup, recovery, networks, msp, continuity, infrastructure
     StorageCraft® Technology Corporation
By: Webtrends     Published Date: Jun 20, 2011
Marketers, managers and technologists all need real-time performance insights at their fingertips. Webtrends invites you to experience the award-winning Analytics 10, unified analytics uniquely made for digital marketing professionals in this webinar featuring Logitech and 3M.
Tags : webtrends, cmo, digital marketing, process, partnerships, go-to-market, customer experience, multi-channel marketing
     Webtrends
By: Webtrends     Published Date: Jun 13, 2011
All that data from the web, social and mobile, but how do you get actionable insight? Download tips and stories from John Lovett and Webtrends so you can create a culture of measurement in your company.
Tags : webtrends, digital marketing, web analytics, business intelligence, customer intelligence, social media, data overload, mobile analytics
     Webtrends
By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
Tags : webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
     Webtrends
By: The Logic Group     Published Date: Jun 07, 2011
If you are a business that accepts credit or debit card payments then achieving PCI DSS compliance is an industry requirement. But how can you make it work for your business & prevent it becoming an exercise in box ticking?
Tags : pci dss, compliance, credit card data, debit card data, customer data, retail, payments
     The Logic Group
By: EMC Corporation     Published Date: May 27, 2011
This ESG paper describes how through consistent individual product innovation and integration EMC backup and recovery solutions tackle the issues that prevent customers from transforming data protection.
Tags : esg analyst report, emc, data protection, backup, brian babineau, david a. chapa, data growth, infrastructure
     EMC Corporation
By: Trillium Software     Published Date: May 19, 2011
Effective CRM demands a single, complete, accurate view of customer information including purchasing history, product interest, and support interactions. Enterprises require a solution to discover data issues, correct and standardize, and maintain data accuracy and consistency.
Tags : trillium software, single customer view, data quality, crm, customer relationship management, high-quality data, erp, mdm
     Trillium Software
By: Trillium Software     Published Date: May 19, 2011
Effective CRM demands a single, complete, accurate view of customer information including purchasing history, product interest, and support interactions. Enterprises require a solution to discover data issues, correct and standardize, and maintain data accuracy and consistency.
Tags : trillium software, single customer view, data quality, crm, customer relationship management, high-quality data, erp, mdm
     Trillium Software
By: Limelight Networks     Published Date: May 17, 2011
In this report you will learn how to optimize your e-commerce videos to improve conversion rates and boost online product sales.
Tags : limelight networks, website performance, customer retention, online buying experience, seo, search optimization, metadata, workflow
     Limelight Networks
By: SAP     Published Date: Mar 29, 2011
Discover how deploying functionality for loyalty management in SAP Customer Relationship Management helps you collect valuable data that enables you to enhance the customer experience. You can then increase customer retention and foster development of a community of customers who serve as advocates for your business.
Tags : sap crm, loyalty program, crm processes
     SAP
By: SAP     Published Date: Mar 29, 2011
Wondering how you can use social media channels to join the conversation with your customers? Find out how software solutions can help you capture and analyze massive amounts of social media data and prepare individualized responses while integrating with your business software through a unified IT architecture.
Tags : social media intelligence, social media channel, sap, sap business objects dashboard
     SAP
By: Pardot LLC     Published Date: Mar 04, 2011
Learn how to drive prospects to your page and keep them there with A Best Practices Guide to Successful Landing Pages.
Tags : pardot, best practices, landing pages, increase conversion, customer data, campaign design and management., progressive profiling, content creation and management
     Pardot LLC
By: VeriSign     Published Date: Feb 10, 2011
This paper reveals the latest advances in SSL technology and how these advances ensure your customers have confidence in the security of your site, as well as protecting them from threats such as phishing, data manipulation and other site scams.
Tags : verisign, ssl, security, phishing, data manipulation, threats, protection, secure sockets layer
     VeriSign
By: Infor     Published Date: Jan 06, 2011
The company's ultimate goal was to enhance the interaction among its CRM applications and maximize the value of each incoming call to create more personalized and profitable interactions with customers.
Tags : infor, bell cananda, crm application, interaction, customer service representatives, database, interactive/pr agencies, interactive marketing
     Infor
By: Infor     Published Date: Jan 06, 2011
For CDS Global, Infor CRM Epiphany Interactive Advisor is being used to create real-time customer profiles based on historical, personal, and contextual data. Using a combination of real-time analytics and business rules, the data is analyzed to identify the highest-impact offers in real time so that the CSR can make an attractive offer during the call.
Tags : infor, cds global, interaction advisor, real-time customer profile, analytics and business rules, crm solution, customer relationship management, interactive/pr agencies
     Infor
By: Infor     Published Date: Jan 06, 2011
You need a path through this madness.In this recorded webicast, Steve Muran will take you through a case study of how he methodically built and managed a cross-enterprise, multichannel program that deepened the customer wallet share. Steve will discuss the why, where, and how his lead generation capabilities made customer cross-sell, up-sell, and retention easier by highlighting the critical importance of customer data and analytics.
Tags : infor, cross-enterprise, lead generation, retention, customer data and analytics, social media, interactive/pr agencies, interactive marketing
     Infor
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