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digital experience

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By: IBM     Published Date: May 27, 2014
If insurers want to succeed in today's digital world, they need to create experiences and business models that are orchestrated, symbiotic, contextual and cognitive.
Tags : ibm, big data, insurance, digital insurer, business model, insurance industry, technology, integration
     IBM
By: Adobe     Published Date: May 15, 2014
66% of marketers don’t think their companies will succeed unless they have a digital marketing approach. We believe they're right. Marketing in a Digital World follows the results of four companies as they implement their digital marketing transformations. Along the way, you'll learn five steps that every organization should take to revolutionize their marketing and see how Adobe plays a key part in their success.
Tags : adobe, psg, digital marketing, customer experience, marketing, customer engagement, big data, digital transformation
     Adobe
By: Keynote     Published Date: Apr 23, 2014
In the world of digital interactions, the margin between success and disengagement or abandonment is measured in milliseconds. With the exploding adoption of advanced smartphones and tablets, you need a mobile-first approach to engaging with customers and employees. And as your mobile initiatives are delivered at increasingly rapid rates, the quality and reliability of the mobile apps, mobile web and connected services that support them has become critically important. For the technology teams delivering customer and employee services in the mobile channel, it is important to understand that performance monitoring solutions which work for the desktop cannot be simply applied to mobile. Managing the mobile end user experience requires an understanding of the challenges posed by the complexities of the mobile environment. This paper will reveal the 4 pillars of mobile performance, plus offer strategies for accurately monitoring mobile end user experience so you can continuously improve.
Tags : mobile application monitoring, mobile application monitoring system, mobile app performance, mobile application performance, app monitoring, monitor mobile applications, web performance monitoring tools, performance monitoring
     Keynote
By: Adobe     Published Date: Apr 17, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge.
Tags : adobe, customer experience, customer engagement, digital intelligence, digital marketing, marketing, customer behavior, mobile
     Adobe
By: IBM     Published Date: Apr 04, 2014
In the age of the interconnected world where the primary touchpoints are digital, the purpose of the digital experience as part of the digital strategy is clear: deliver an engaging, useful and ideally, differentiating experience to the user – and make every experience truly “exceptional”.
Tags : ibm, digital strategy, digital marketing, customer experience, customer engagement, digital experience, marketing, mobile marketing
     IBM
By: IBM     Published Date: Apr 04, 2014
Today, as customers increasingly turn to digital channels to research products, shop, and purchase — and as employees arrive in the workplace conditioned by engaging consumer Web, mobile, and social experiences — organizations can't afford to be left behind because of legacy investments. Customers and employees alike expect an exceptional digital experience. The good news, as our TCO study shows, is that most organizations can justify the cost of IBM's Exceptional Digital Experience solutions based on quantifiable hard dollar savings within a relatively short period of time. Read this IDC Report to learn more about IBM's Exceptional Digital Experience Solutions
Tags : ibm, idc, digital experience, digital marketing, customer engagement, web marketing, mobile marketing, social media
     IBM
By: IBM     Published Date: Apr 04, 2014
In the face of runaway innovation, there are leaders in every industry and region who are determined to push ahead and be the source of innovations that change our world. They've opened up their organizations to new ways of working, and they're leading from a position of trust.
Tags : ibm, c suite, global study, technology, customer engagement, digital experience, innovation, business technology
     IBM
By: Symantec Corporation     Published Date: Feb 25, 2014
"For years, developers have known that one of the best ways to reassure users is by signing code using a digital signature accessed via a private key issued by a respected certificate authority. But signed code is not invulnerable. Due to lax key security and vetting processes, malware has managed to infiltrate applications with signed code. Extended Validation (EV) Code Signing Certificates help to halt malware infiltration by requiring a rigorous vetting process and helping ensure that private key security cannot be compromised. EV certificates require a hard token and associated PIN in order to sign code, introducing a more secure physical factor of authentication to the signing process. The EV Code Signing process provides browsers, operating systems, and security software an additional source of confidence in applications signed with an EV certificate. Read the white paper, Protect Your Applications—and Reputation—with Symantec EV Code Signing, to learn: • Key background on the latest malware threats • How you can provide users with reassurance that your application is safe to download • Why EV Code Signing Certificates represent the next step in advanced website security and their effectiveness • How you can help provide a frictionless experience when users attempt to download your application "
Tags : symantec, malware, applications, security, code signing
     Symantec Corporation
By: Adobe     Published Date: Feb 20, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than 2,500 marketers, our report found that customer experience, mobile marketing, and content marketing are major business imperatives for 2014. However, only 23% of marketers believe they have the tools they need to maximize their impact in these areas. Get the report now to uncover more insights for the coming year, including: - B2C brands will focus on targeting and personalization - Two-thirds of respondents will experiment with new media - Brands will zero in on mobile customer behavior
Tags : adobe, adobe social, social media, marketing, ecommerce, retail, market data, digital trends
     Adobe
By: Adobe     Published Date: Feb 20, 2014
Adobe positioned highest in Ability to Execute and Completeness of Vision in Gartner’s Magic Quadrant for Web Content Management. Gartner’s evaluation is based on Adobe Experience Manager, part of the Adobe Marketing Cloud. Adobe is named a Leader and is positioned highest in both Ability to Execute and Completeness of Vision.
Tags : gartner, adobe, adobe social, digital asset management, web content management, adobe experience manager, aem, internet marketing
     Adobe
By: IBM     Published Date: Feb 14, 2014
People, machines, data, processes are more connected than ever before, in more ways, and at a pace not previously envisioned. Because of this, the means of user interaction are evolving rapidly, and the outcome is an explosion of information increasing at epic rates. Both the opportunity and the challenge for an organization is to execute a strategy to most effectively participate in, exploit and derive ongoing value from the expansive digital world. To evaluate and ultimately better facilitate this, many organizations are specifically defining a digital strategy as part of their overall general business strategy. Central to that digital strategy is the digital experience.
Tags : ibm, social media, marketing, crm, customer interaction, digital marketing, digital strategy, customer experience
     IBM
By: E-SignLive by Silanis     Published Date: Jan 29, 2014
In property and casualty insurance, closing new business quickly is key. The longer you leave documents on the kitchen table for signature, the higher the risk of drop-off. Today, people are online. That’s where they want to do business, and they are rewarding carriers and agents who can provide a fast and convenient digital experience. This eBook shows you how P&C companies of all sizes are using electronic signature technology get documents securely signed online – on any mobile device or computer, from anywhere, in minutes.
Tags : silanis, e-signatures, electronic signatures, insurance, property, casualty, security, legality
     E-SignLive by Silanis
By: Bronto     Published Date: Jan 02, 2014
Attention digital marketers, we are no longer in control. Whether they realize the true strength of their powers or not, consumers now have the upper hand of the digital marketing experience. Download this e-book to explore each phase of the customer lifecycle and detail programs to reach your customers across channels, devices and levels of engagement.By downloading now, you'll gain instant access to Chapter 1, Acquiring and Welcoming New Subscribers. Then, keep an eye on your inbox for the remaining 5 chapters over the next few weeks.
Tags : lifecycle marketing, customer engagement, e-commerce marketing, acquiring subscribers, customer experience/engagement
     Bronto
By: Adobe     Published Date: Nov 07, 2013
Audi differentiates its brand experience using web content and digital asset management capabilities in Adobe Experience Manager.
Tags : adobe, audi, audi cars, adobe marketing cloud, audi website, latest innovation, brand experience, head of brand portal
     Adobe
By: Adobe     Published Date: Nov 06, 2013
Download this case study to learn how Audi differentiated its brand experience using web content and digital asset management capabilities in Adobe Experience Manager
Tags : 
     Adobe
By: Adobe     Published Date: Nov 06, 2013
Download this case study to learn how SPAR Austria, a leading food retail company enhanced their digital marketing strategies by leveraging the powerful content management and publishing capabilities of Adobe Experience Manager.
Tags : 
     Adobe
By: IBM     Published Date: Oct 15, 2013
Marketers’ biggest challenges and opportunities reveal the rise of the empowered customer
Tags : customer experience, social media, changing market, digital world, shifting new channels, exceptional customer experience, ibm, technology adoption
     IBM
By: E-SignLive by Silanis     Published Date: Sep 30, 2013
Accelerating the Move to a Strong Online and Mobile Offering For credit unions, offering members a digital and mobile banking experience has never been more accessible. This 29-page ebook shows you how to use electronic signature technology to improve the member experience (both in-branch and online), improve regulatory compliance and compete with big banks.
Tags : credit union, banking, banking technology
     E-SignLive by Silanis
By: Adobe     Published Date: Sep 19, 2013
Social marketers need to reach the right customers with the right message, connect social to business results, and manage customer relationships across all digital experiences. Adobe Social makes social marketing easier and more effective than ever
Tags : social media, marketing, platforms, digital marketing, marketing solutions, analytics, internet marketing
     Adobe
By: Gleanster Research     Published Date: Aug 30, 2013
Delivering a more personalized and engaging customer experience across digital channels is a critical concern for Top Performing organizations. Why? Because Top Performers are 7 times more likely than Everyone Else to recognize the online customer experience as a top three source of competitive advantage.
Tags : 
     Gleanster Research
By: Adobe     Published Date: Aug 22, 2013
This report gives customer experience professionals the tools and processes they need to act on digital customer experience improvement across touchpoints like websites, mobile phones, and tablets. Forrester recommends 10 tactics for evaluating digital touchpoints and determining customers' needs, proven and emerging methodologies for redesigning digital interactions, and best practices for ensuring that your digital experiences support your business objectives.
Tags : customer experience management, digital experiences, customer experience, interactive marketing, customer experience/engagement
     Adobe
By: Adobe     Published Date: Aug 22, 2013
Web Content Management is becoming the focal point for companies who wish to deliver a truly seamless multichannel customer experience. The strategic importance of WCM is increasingly referenced in analysts' reports such as Forrester, which stress the importance for companies to move beyond using a CMS as a means to simply manage content and strategically utilise it to create digital experiences. With that said, it is concerning that just 38% of this survey's respondents agree that their CMS facilitates a 'brand enhancing digital presence.' Download this report to learn more.
Tags : content management, customer experience management, web content management, content management systems, customer experience/engagement
     Adobe
By: Communispond     Published Date: Jul 08, 2013
85% of us would rather give up water than mobile apps! We all know it—digital screens have officially invaded our lives. They have grown in popularity, enhancing our personal and professional lives, which includes the learning space. Do they really enhance the learning experience or are they just a distraction?
Tags : communispond, digital learning, byod, multi-screen, communication skills, public speaking, communication training, presentation skills
     Communispond
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