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By: Localytics     Published Date: Jul 18, 2014
In this 20-page eBook, written for people researching, evaluating and implementing an app marketing platform, you'll learn the 15 must-ask questions you need to put tools to the test.
Tags : app marketing, app marketing platform, app marketing vendor, app marketing tool, app marketing system, app marketing services, app marketing companies, app marketing experts
     Localytics
By: Lionbridge     Published Date: Nov 19, 2009
How Quality can Accelerate "Speed-to-Market". Read this white paper to find out more.
Tags : lionbridge, mobile software testing, quality assurance process, test automation, speed-to-market in mobile software, build validation, unit testing, mobility industry
     Lionbridge
By: Yammer     Published Date: May 23, 2012
The enterprise social software market is exploding thanks to converging trends of consumerization, cloud, and mobile. In this must-read report, "The Forrester Wave: Activities Streams, Q2 2012", Forrester Research Inc. evaluated five social software vendors with core strengths in the stream based on the overall strength of vendors' current offerings, a clear product strategy, and vendor market presence. In a detailed look at the space, Forrester named Yammer as a leader.
Tags : yammer, enterprise social, integration, cloud, adoption
     Yammer
By: Red Hat     Published Date: Jun 19, 2019
Business success is increasingly based on your ability to react to change. As new disruptive players enter markets and technology upends what consumers expect, organizations increasingly need to change plans in much shorter cycles than ever before. Modern software architectures and processes can make organizations more effective at dealing with this change and emerging as winners in their markets. A new architectural framework called agile integration brings together three important architectural capabilities: containers, distributed integration, and application programming interfaces (APIs). This framework addresses how these key capabilities promote agility and power new processes within your organization to create competitive advantage. Industries like travel and hospitality have been transformed by new ways of doing business—new services are now offered, and consumers interact with services differently. This trend of disruptive change is extending across other major industries—from
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     Red Hat
By: Red Hat     Published Date: Jan 07, 2019
Agile integration — combining integration technologies, Agile delivery techniques, and cloud-native platforms to improve speed and security of software delivery — is a critical foundation for successful digital transformation. The pace of digital innovation and disruption continues to accelerate, driving the need for faster change to business models, processes, and applications. Firms that can quickly reconfigure and reconnect old and new applications have the advantage, and those with slow integration processes are at serious risk of losing customers. An Agile combination of integration and custom development is needed to meet the customer’s expectations and avoid losing market share to competitors that do put the customer first.1 For this study, we assessed the differences between successful and less successful Agile integration and app delivery strategies, why some firms can change their business faster, and what makes one integration strategy better than another.
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     Red Hat
By: Red Hat     Published Date: Jun 19, 2019
Agile integration — combining integration technologies, Agile delivery techniques, and cloud-native platforms to improve speed and security of software delivery — is a critical foundation for successful digital transformation. The pace of digital innovation and disruption continues to accelerate, driving the need for faster change to business models, processes, and applications. Firms that can quickly reconfigure and reconnect old and new applications have the advantage, and those with slow integration processes are at serious risk of losing customers. An Agile combination of integration and custom development is needed to meet the customer’s expectations and avoid losing market share to competitors that do put the customer first.1 For this study, we assessed the differences between successful and less successful Agile integration and app delivery strategies, why some firms can change their business faster, and what makes one integration strategy better than another. In March 2018, Re
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     Red Hat
By: Splunk     Published Date: Sep 10, 2018
The financial services industry has unique challenges that often prevent it from achieving its strategic goals. The keys to solving these issues are hidden in machine data—the largest category of big data—which is both untapped and full of potential. Download this white paper to learn: *How organizations can answer critical questions that have been impeding business success *How the financial services industry can make great strides in security, compliance and IT *Common machine data sources in financial services firms
Tags : cloud monitoring, aws, azure, gcp, cloud, aws monitoring, hybrid infrastructure, distributed cloud infrastructures
     Splunk
By: IBM     Published Date: Nov 07, 2016
Is your software defined infrastructure (SDI) for high performance computing (HPC) and big data analytics meeting the needs of your growing business? Would you like to know how to justify the switching cost from unsupported open source software to a commercial grade SDI that ensures your resources are more effectively used cutting down time to market? This webcast will give you an overview of the true costs of building out and managing a HPC or Big Data environment and how commercial grade SDI software from IBM can provide a significant return on investment.
Tags : ibm, platform computing, software defined infrastructure
     IBM
By: Aria Systems     Published Date: Dec 19, 2012
Billing as a service is a natural development in the emerging software as a service (SaaS) and cloud software business services market.
Tags : saas, billing, subscription, management
     Aria Systems
By: HP     Published Date: Sep 14, 2015
The early days of enterprise mobile app development focused on creating a functional experience and getting it out the door quickly, leaving “quality” as a problem for another day. As organizations mature their development and delivery of mobile applications, traditional software quality fundamentals settle back into the life cycle, with some key changes to testing processes and team structure. App performance is an example of how mobile changes quality assurance. Performance is a key pillar of quality that mobile shops often overlook in their race to market. This report dives into the problem areas that impede mobile performance, and provides guidance on this not-so-black-and-white area of quality.
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     HP
By: HP Software     Published Date: Jul 13, 2015
The early days of enterprise mobile app development focused on creating a functional experience and getting it out the door quickly, leaving “quality” as a problem for another day. As organizations mature their development and delivery of mobile applications, traditional software quality fundamentals settle back into the life cycle, with some key changes to testing processes and team structure. App performance is an example of how mobile changes quality assurance. Performance is a key pillar of quality that mobile shops often overlook in their race to market. This report dives into the problem areas that impede mobile performance, and provides guidance on this not-so-black-and-white area of quality.
Tags : mobile, mobile experience, mobile app development, mobile performance
     HP Software
By: QlikTech     Published Date: Aug 27, 2013
The Tectonic Plates are shifting in the BI software market - The promise of business intelligence software is to enable decision makers at all level in an organization to leverage data for business advantage - to explore data, draw insights and meaningful conclusions, and make better decisions. This research paper shows how the QlikView Business Discovery Platform delivers true self-service BI that empowers business users by driving innovative decision-making.
Tags : business discovery, powerful, business intelligence, qliktech, idc, small vendors, enabling decision makers, better decisions
     QlikTech
By: Marketo, INC.     Published Date: Sep 25, 2008
In this free IDC analyst report, discover why coordinating the activities of marketing and sales—from day one of the revenue cycle—is essential for profitability. Learn how to stop the revenue loss that occurs during a prospect handoff; how to give sales the freedom to target more efficiently, while enabling marketing to build better prospect relationships; and how to choose software that tightens the marketing/sales alignment. Download your copy of this insightful report now.
Tags : marketing, sales, alignment, coordination, software, leads, sales leads, demand generation
     Marketo, INC.
By: CheckMarx     Published Date: Apr 03, 2019
We live in an era of digital transformation. Software is the backbone of this digital transformation. Mobile, cloud, open source, Internet of Things, microservices and AI have made software more complex. Over 80% of the code in today’s software applications is open source. Estimates show that there will be 30 billion connected IOT devices by 2020. Furthermore, 85% of customer interactions will be computer managed by 2020. Software is everywhere. While software has gotten more complex, timeto-market is the new name of the game and enterprises can’t risk security slowing this down.
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     CheckMarx
By: VMware     Published Date: Nov 07, 2016
In today’s digital economy, the ability to bring new software applications and updates to market quickly is a key to competitive advantage. For companies in diverse industries, the goal is the same: Get high-quality software into production as fast as possible. In this quest to accelerate release cycles, organizations must get beyond historical barriers that impede the rapid delivery of the software that keeps an enterprise competitive. In too many cases, processes tend to be inefficient, slow, and prone to failed releases. Much of the blame for the problem can be laid at the feet of organizational structures that mandate conflicting goals for the two key departments at either end of the application development chain: development/testing (dev/test) and operations. Where dev/test teams want to push their applications and updates into production quickly, operations teams want to go more slowly in order to maintain control and keep applications and systems available.
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     VMware
By: SRC,LLC     Published Date: Jun 01, 2009
Companies spend millions of dollars every year on building data warehouses, buying business intelligence (BI) software tools and managing their analytic processes in the hope of gaining consumer insight and winning market share. Yet, many companies fail to realize the full benefits of their technology investments because they are hamstrung by the layers of expertise and the complexity of technology tools needed to integrate various data warehouses and associated tools within their existing analytic environments. Since analysis is only as good as the accessibility, timeliness and accuracy of the information being analyzed, the interoperability of any data warehouse with any analytic environment is essential to achieving insightful, actionable analysis and making better decisions.
Tags : src, enterprise, streamline, analytics, economy, analytic imperative, business intelligence, seamless
     SRC,LLC
By: sweetiQ     Published Date: Oct 29, 2012
Smartphones and the social, local, mobile ecosystem are the future of retail. Where once there was the yellow pages, today's mobile consumer has much more access to information. Read on to learn how to presence on the social local and mobile web.
Tags : local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo
     sweetiQ
By: AWS - ROI DNA     Published Date: Jun 12, 2018
Achieving a 360-degree view of customers has become increasingly challenging as companies embrace omni-channel strategies, engaging customers across websites, mobile, call centers, social media, physical sites, and beyond. Learn how software solutions in AWS Marketplace can automate data lake analysis, enabling self-service platforms for analysis that expand and enhance personalization while deepening customer understanding so you can spend more time acting on insights.
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     AWS - ROI DNA
By: Balihoo     Published Date: Dec 15, 2011
This paper explores the local-level marketing challenges companies face and serves as a guide for national brands who are interested in creating and implementing local websites. Includes a worksheet for determining your brands local presence.
Tags : marketing automation, local marketing automation, local web, branding, channel marketing, marketing roi, digital media, daily deals
     Balihoo
By: Focus     Published Date: Aug 04, 2011
Find out what you must consider before purchasing BI software and learn which vendor has the solution you need. Download your FREE Focus Experts Briefing now!
Tags : focus bi, business intelligence, bi software, vendor landscape, bi software market, experts briefing
     Focus
By: Bronto     Published Date: Sep 26, 2011
Download the white paper, "Activate And Engage: How Adding SMS To Cross-Channel Communication Can Optimize Retailer-Customer Relationships" to learn more about how text message campaigns can successfully activate consumers relationships and engage shoppers to drive purchases.
Tags : whitepaper, mobile, bronto, white paper, text, sms, cross channel, in-store opt-in
     Bronto
By: Trend Micro SaaS     Published Date: Oct 08, 2008
According to experts at TrendLabs, spam now makes up close to 95% of all email and continues to grow. In the first three months of 2008 spam rates almost doubled over rates observed at the end of 2007 and TrendLabs predicts that average daily spam volumes will increase by 30 to 50 billion messages per day within the year.1 As spam continues to grow at dramatic rates, traditional on-premise email security products are failing to keep up. This limitation is one of the primary reasons that IDC predicts demand for hosted security solutions -also known as SaaS (Software as a Service) solutions-will grow by more than 30% annually through 2012.2 For context, the growth rate for hosted email security is projected to be more than eight times that of the traditional software email security market, and more than 60% faster than appliance-based email security solutions.
Tags : saas, trend, trend micro, software as a service, trendlabs, email security, security, interscan messaging
     Trend Micro SaaS
By: sweetiQ     Published Date: Jan 23, 2014
So you're looking for more places to get your website listed? There are thousands of them out there, but finding those truly relevant sites that can help bring traffic and possibly impact your rankings in the search engines usually takes work. Now sweetiQ offers you a way to accomplish this in less than a week. Download the paper to learn more about how you can get access to these listings and ensure that your information is accurate.
Tags : local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo
     sweetiQ
By: sweetiQ     Published Date: Jan 23, 2014
Download this whitepaper to learn how complaining customers can easily be turned into faithful customer and even brand ambassadors to expand the reach of your business.
Tags : local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo
     sweetiQ
By: sweetiQ     Published Date: Jan 23, 2014
Successful brands, whether big or small, need ambassadors to trumpet their products and services. Finding the right people to represent you is a task - they are more than influencers. Download this whitepaper and you'll discover that while the best brand ambassadors are loyal customers, developing them may require significant work.
Tags : local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo
     sweetiQ
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