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By: LeadLife Solutions     Published Date: Oct 20, 2008
Being first in mind with leads, prospects, and customers means maximizing your sales and marketing resources and your revenue. Many of us think that interacting early with a lead is enough. But the reality is nurturing leads can create more sales than the initial lead generation itself. It's also about nurturing your customer base. Being first in mind has a tremendous impact on business...
Tags : leadlife solutions, demand generation, revenue retention, lead generation & automation
     LeadLife Solutions
By: CEB Global     Published Date: Oct 27, 2016
As a leader in the field of talent assessment, we have identified 10 best practices for establishing a worldclass assessment function that leads to important business outcomes and helps transform talent leaders from process experts to talent advisors.
Tags : ceb global, ceb, talent management, talent assessment, candidate data, data, hiring
     CEB Global
By: Cornerstone OnDemand     Published Date: Jul 28, 2017
Companies need to adapt their performance management strategies to better reflect the changing dynamics of the modern workforce and ensure their employees reach their potential. According to Deloitte, 58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. Even today’s top leaders think “the old way of doing things” is throwing resources down the drain! Check out 10 outdated performance management strategies you might still be clinging to, and how you can revitalize your talent development initiatives to maximize the power of your employees.
Tags : performance management, employee satisfaction, management tips, modern workforce
     Cornerstone OnDemand
By: Cornerstone OnDemand     Published Date: Feb 05, 2018
58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. It’s high time to make some changes and adapt performance management strategies to better reflect the changing dynamics of the modern workforce and ensure employees reach their potential. Check out “10 Counterproductive Performance Management Assumptions You're Still Making” and see how you can improve your talent development initiatives to increase the productivity and impact of your employees. In this ebook, we'll touch on: • how goals are set and achieved • flaws and biases in manager's assessments • what truly motivates employees • and more Download your copy and get started!
Tags : performance management, performance, performance appraisal, employee engagement, goals, reviews, learning management system, performance management software
     Cornerstone OnDemand
By: Cornerstone OnDemand     Published Date: Feb 05, 2018
58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. It’s high time to make some changes and adapt performance management strategies to better reflect the changing dynamics of the modern workforce and ensure employees reach their potential. Check out “10 Counterproductive Performance Management Assumptions You're Still Making” and see how you can improve your talent development initiatives to increase the productivity and impact of your employees. In this ebook, we'll touch on: • how goals are set and achieved • flaws and biases in manager's assessments • what truly motivates employees • and more Download your copy and get started!
Tags : performance management, performance, performance appraisal, employee engagement, goals, reviews, learning management system, performance management software
     Cornerstone OnDemand
By: Marketo     Published Date: Jun 08, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
Tags : program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
     Marketo
By: Marketo     Published Date: Jul 12, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
Tags : program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
     Marketo
By: emedia     Published Date: Sep 22, 2008
Online Marketing Pioneer Larry Chase Offers His Best on Getting a White Paper to the Right B2B Prospects - and Getting Them to Read It. White papers have been one of the most popular and productive marketing tools for generating B2B sales leads. And Larry, publisher of Web Marketing Digest, has been developing white papers for over two decades now.
Tags : emedia, lead generation, white paper, b2b, roi, marketing tools, plans, prospects
     emedia
By: Act-On     Published Date: Apr 20, 2015
In this eBook, you’ll learn the 10 key benefits marketing automation offers sales, including how they directly tie to improved efficiency, faster funnels, and higher close rates.
Tags : act-on, sales, marketing, automation, benefits, sales cycle, tracking, leads
     Act-On
By: Net Atlantic     Published Date: Nov 30, 2009
Net Atlantic's whitepaper, "11 Proven Ways to Grow Your Email Marketing List" helps email marketing and communications managers increase the number of list members who are actively engaged. A larger list of interested, opt-in leads is by far the best population for creating opportunities. Sending responsibly frequent email campaigns to your mailing list will improve your overall marketing ROI better than just about any other tactic.
Tags : net atlantic, email compliance, email marketing, unsubscribers, bounces, roi spam, can-spam, healthcare
     Net Atlantic
By: ReadyTalk     Published Date: Sep 19, 2014
59% of marketers are using webinars in their B2B content marketing strategy. While they require a significant level of effort to produce, webinars can provide a great return on investment. Fill your content pipeline by repurposing webinar assets into other pieces of content and extending the topic into other formats. Here are 19 pieces of content that can be created from every webinar.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: ReadyTalk     Published Date: Sep 19, 2014
Recently, ReadyTalk, a leading provider of conferencing and webinar services, answered 20 content marketing and webinar questions. The questions came directly from webinar participants; marketers just like you who wanted practical, actionable advice.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: Adobe     Published Date: Oct 30, 2014
This paper provides the top lessons learner from the leaders based on the 2014 digital marketing optimisation survey.
Tags : digital marketing optimisation, email marketing, emerging marketing, social media, content management systems, interactive marketing, marketing software, web analytics
     Adobe
By: Lumension     Published Date: Jun 03, 2015
Report leads to the security best practices that can better protect your information and your business.
Tags : 
     Lumension
By: Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017     Published Date: Jul 18, 2017
By investing in your customer experience teams, next-generation approach, and customers, you empower the modern customer across all touch points and create remarkable experiences. Oracle has the most complete set of customer experience cloud applications to help you meet change, achieve growth, and drive customer loyalty.
Tags : service, commerce, cpq, cloud, sales, social, marketing
     Oracle APAC ZO OD Prime Volume CX ABM Leads June 2017
By: White Horse     Published Date: Aug 19, 2010
As an industry, our ability to seize the potential for social media for lead generation is stifled by one thing: an outdated mindset. We still think advertising is advertising and social media is something else. In fact, advertising and social media are the same thing: they're content. The moment we realize that all marketing is content, we can break through the campaign mindset and find new ways to fuel powerful brand interactions-the kind that fuel transactions. In this white paper, you'll learn about several ways to transform your Web site into a lead generation machine with distributed content marketing.
Tags : white horse, b2b, redesign, content marketing, decentralize, engagement, template, leads
     White Horse
By: Pardot     Published Date: Apr 29, 2009
B2B marketers have specific needs when it comes to email campaigns. Learn how implementing  an email system designed for B2B can bring together all of your lead generation efforts to create an integrated campaign with automated messaging personalized from your sales reps, CRM syncing and triggered nurturing emails.   
Tags : pardot, b2b specific, b2b email solution, email marketing, lead generation, integrated campaign, crm syncing, nurturing emails
     Pardot
By: Outreach.io     Published Date: Apr 09, 2018
In the world of sales, there are 3 types of reps: hunters, farmers, and dying. Most sales teams have realized that developing a group of reps who prospect for their own leads and build their own pipeline rather than simply following up on inbound leads and farming current customers for repeat orders is essential for driving growth. Order-taking farmer reps will get you only so far.
Tags : 
     Outreach.io
By: Dell EMC     Published Date: May 08, 2019
Greater performance, agility and security are the new imperatives of the modern data center, and according to the Edison Group, Dell EMC PowerEdge servers outperform HPE servers. PowerEdge servers?with Intel® Xeon® Scalable processors? have customer-centrice innovation that is better able to meet the advance demands of IT Transformation, today and tomorrow. Download this infographic to learn the 5 reasons why.
Tags : 
     Dell EMC
By: Dell EMC     Published Date: Aug 01, 2019
Greater performance, agility and security are the new imperatives of the modern data center, and according to the Edison Group, Dell EMC PowerEdge servers outperform HPE servers. PowerEdge servers ? with Intel® Xeon® Scalable processors ? have customer-centric innovation that is better able to meet the advance demands of IT Transformation, today and tomorrow. Download this infographic to learn the 5 reasons why.
Tags : 
     Dell EMC
By: Dell Server     Published Date: Aug 08, 2018
Transform your IT with the clear winner in server innovation Greater performance, agility and security are the new imperatives of the modern data center. Dell EMC PowerEdge servers — with Intel® Xeon® Scalable processors — are ready to meet those demands, today and tomorrow.
Tags : 
     Dell Server
By: VisiStat     Published Date: Mar 22, 2007
This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.
Tags : website traffic, visitor tracking, web analytics, web metrics, site analysis, online marketing, site management, increase sales
     VisiStat
By: Optify     Published Date: Aug 03, 2012
Learn how to maximize traffic and leads from your SEO efforts by choosing strategic keywords that align with your business goals and target audiences.
Tags : b2b, optify, seo, search engine optimization, lead generation, inbound marketing, search marketing, email marketing
     Optify
By: Optify     Published Date: Aug 13, 2012
Learn how to maximize traffic and leads from your SEO efforts by choosing strategic keywords that align with your business goals and target audiences.
Tags : b2b marketing, keywords, seo, search engine marketing, keyword diversity, optify, inbound marketing, search engine optimization (seo)
     Optify
By: Pardot     Published Date: Apr 29, 2009
Learn how to use marketing automation tools to streamline your process and push leads quickly through the pipeline without increasing your spend. Marketing automation suites offer an integrated option for generating and managing leads with landing page and email marketing tools, automated scoring and grading, drip nurturing emails, micro-level analytics and anonymous visitor identification.
Tags : pardot, web marketing value, leads, streamline, pipeline, marketing automation, lead management, lead generation
     Pardot
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