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By: Oracle     Published Date: Jan 21, 2014
The rise of big data provides Modern Marketers with an unprecedented level of insights. But too often, it's easy to get buried by the data. We put together 40 Must-See Charts for Modern Marketers, offering analysis and intelligence today's marketers need to know across a range of disciplines from email marketing and lead management to social media and events.
Tags : modern marketers, modern marketing, tenants, customer journey, segmentation, lead generation, eloqua, oracle
     Oracle
By: CrowdTwist     Published Date: Dec 02, 2015
This e-book offers 41 loyalty marketing ideas to help you keep customers engaged with your brand beyond transactions and develop more rewarding relationships.
Tags : crowdtwist, customer loyalty, social media marketing, brand awareness, mobile marketing, customer experience, social media, interactive marketing
     CrowdTwist
By: CrowdTwist     Published Date: Jan 19, 2016
Three out of four consumers belong to up to 10 loyalty programs, so it’s more important than ever to stand out. To capture interest and drive repeat purchases, brands must interact with consumers beyond transactions and reward them for their behaviors across channels.
Tags : crowdtwist, marketing loyalty programs, acquisition rates, consumer interactions, content marketing, consumer data, emerging marketing, crm & customer care
     CrowdTwist
By: LogMyCalls     Published Date: Oct 20, 2014
Every customer phone conversation has data that can be used to improve marketing and sales. Here are 45 data points we can extract by automcatically analyzing phone conversations.
Tags : call tracking, conversation analytics, marketing analytics, marketing automation, call intelligence, marketing conversion rate, prove roi, customer experience/engagement
     LogMyCalls
By: CrowdTwist     Published Date: Sep 07, 2016
Explore 45 loyalty marketing ideas that will keep customers connected to and engaged with your brand beyond transactions.
Tags : crowdtwist, loyalty, loyalty marketing, marketing, customer engagement, loyalty programs, emerging marketing, customer experience/engagement
     CrowdTwist
By: CradlePoint     Published Date: May 17, 2016
Always-on Connections for Store Networks and Powering Intelligent Systems In the fast-paced world of retail, network reliability is everything—but so are security, agility, and cost-effectiveness. Retailers want it all, and they depend on their IT administrators to balance these needs. Whether it’s ensuring an always-on connection for store networks, powering intelligent systems aimed at swaying buyer behavior, or transmitting real-time analytics to inform marketing and inventory decisions, the bedrock of successful retailing is a network that can support the growing list of mission-critical applications dependent on secure Internet connectivity. In the past, finding a solution to balance these demands has been difficult at best. Less expensive wired options like DSL mean hours of downtime each month. Alternatives like T1 connections deliver more uptime but carry a price tag that usually puts large-scale distributed deployments out of reach.
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     CradlePoint
By: iPass     Published Date: Sep 22, 2009
A few short years after 3G service brought us anytime, anywhere broadband-and before Apple rolled out its 3G iPhone-4G networks began raising the bar in select markets. This latest evolution in wireless networking offers faster wireless data transmission speeds, vastly superior coverage and support for a new generation of mobile applications and services.
Tags : ipass, wifi, smartphones, roaming, web portal, vpn, ethernet, connection detail records
     iPass
By: Wildfire Interactive     Published Date: Jun 14, 2012
With the debut of Timeline for brands on February 29th, brands and marketers everywhere wondered whether the major changes to fan page functionality would cause noticeable differences in engagement activity. We decided to find out. We ran the stats for 43 brands ranging from 20K to 40MM fans and tracked every engagement metric 21 days prior to and 21 days after the Timeline change. We'd like to share the results.
Tags : facebook, marketing, social media, social media campaigns, advertising, timeline, social advertising, interactive marketing
     Wildfire Interactive
By: Spredfast, Inc.     Published Date: Oct 22, 2014
Here at Spredfast, we were as caught up in the World Cup as the rest of the planet. As much as we enjoyed watching the strategy on the field, we were also really excited about the social strategies implemented during the tournament by savvy brands and media properties.
Tags : spredfast, marketing, campaign tips, world cup, media properties, social content, technologies, integrations
     Spredfast, Inc.
By: Spredfast, Inc.     Published Date: Oct 22, 2014
Here at Spredfast, we were as caught up in the World Cup as the rest of the planet. As much as we enjoyed watching the strategy on the field, we were also really excited about the social strategies implemented during the tournament by savvy brands and media properties.
Tags : spredfast, marketing, campaign tips, world cup, media properties, social content, technologies, integrations
     Spredfast, Inc.
By: Workfront     Published Date: Jan 22, 2015
Real tweets from creatives reveal common frustrations we all share. If you work on a creative team, you’ve been plagued with late-nights, emergency requests, and revision after revision after revision. And after everything you do, you still don’t seem to get the respect you deserve. Download this ebook and get rid of your #CreativeProbs. Learn how to: • Get a handle on your workload • Automate approvals • Communicate more, email less • Build relationships on a foundation of trust Get the ebook now and start proving the value of your creative team. ________________________________________ Sneak Peek Tweet #2: By naming a file “final” you automatically doom it to six more revisions. #CreativeProbs
Tags : creative marketing team, workload, automate approvals, communication, build relationships
     Workfront
By: Gomez Marketing     Published Date: Jan 06, 2011
Do you know your mobile customers - really? Without genuine insight, you might be tempted, for example, to offer mobile users the regular website that works well with your Internet customers. But most smart and feature phones cannot support the complex, high-bandwidth Flash and Ajax applications at the heart of your site. Further, your feature and content rich website can pose numerous usability, navigation, or even screen real estate issues on hand-held devices.
Tags : gomez, web performance, mobile, mobility, site performance, ecommerce, online shopping, web performance
     Gomez Marketing
By: Logicalis     Published Date: Feb 14, 2014
Learn the top trends and concerns for choosing the right infrastructure-as-a-service (IaaS) provider.
Tags : logicalis, iaas, infrastructure-as-a-service, iaas market
     Logicalis
By: AtTask EMEA     Published Date: Mar 05, 2014
AtTask use research, their experience and expert opinions to debunk the Five Most Dangerous Productivity Myths whilst providing tips on how to improve your productivity
Tags : productivity, marketing, myths, business intelligence
     AtTask EMEA
By: Crownpeak     Published Date: Sep 08, 2015
The Race to Personalization - 5 Data-Backed Reasons Personalization Needs to Be Part of Your Marketing Strategy!
Tags : crownpeak, web content management, web experience management, personalization, marketing, content marketing, content personalization, roi
     Crownpeak
By: Microsoft Azure     Published Date: Apr 10, 2018
Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book. Discover how to close those gaps and transform your people, process, and technology to better serve your customer. You’ll also learn how to: Create a unified view and deliver personalized experiences to your customers across all touchpoints and channels. Provide actionable insights to your sales and marketing team so they can work together more effectively. Bring intelligence to your data and connect it with content and processes, so you can make better, faster decisions. Transform your business by connecting sales and marketing with a shared set of successful business practices.
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     Microsoft Azure
By: Microsoft     Published Date: Jul 20, 2018
What sales and marketing gaps are you defending? How are they impacting your ability to hit your numbers? In this guide, we examine five massive gaps that could be costing you time, customers, top-line growth and profit. And we show you how to transform your business by closing those gaps so you can get back to growing. • Discover how to transform your business by connecting sales and marketing with a shared set of practices that have been proven to grow brands, grow revenue and increase profit. • Get expert advice from leaders who have walked in your shoes, leaped over the gaps and unleashed sales and marketing to drive growth – together. • Watch insight-packed webinars from Forrester Research, Microsoft and Adobe.
Tags : 
     Microsoft
By: MediaVantage     Published Date: Jan 06, 2011
An informative new whitepaper on the 5 essential changes to the PR Cycle offers important insight into how you can accurately monitor your brand in the marketplace and respond effectively to consumer and media needs and interests.
Tags : mediavantage, social media, monitoring, reputation, pr tips, public relations, investors, bloggers
     MediaVantage
By: DNN Corp.     Published Date: Jun 30, 2014
This planning checklist offers an overview of the 5 most important elements to consider when planning a customer support community.
Tags : dnn, online communities, marketing communities, community management, email marketing, emerging marketing, social media, internet marketing
     DNN Corp.
By: Gomez IT     Published Date: May 23, 2011
Load testing is not a new concept and many of you have probably used various load testing tools prior to major releases with varying degrees of success. Yet, we still see new web applications or newly launched web sites for which performance is not meeting the demands of the customer base.
Tags : web performance management, compuware, gomez, andrea mulligan, load testing, saas, web applications, emarketing program
     Gomez IT
By: Dotmailer     Published Date: Nov 06, 2018
This year’s Hitting the Mark showcased the email and customer experience tactics of 100 global brands. The report revealed both the triumphs and pitfalls of marketers as they bid to foster everlasting relationships from the inbox to the counter. This guide draws inspiration from the winning tactics adopted by brands big and small. Implement these now and you could come up top in next year’s Hitting the Mark.
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     Dotmailer
By: Limelight Networks     Published Date: Oct 17, 2011
An effective mobile website experience is essential to your brand's success. In this report, learn: . Insights on how to extend your brand image effectively across mobile devices . Tips for targeting multiple mobile platforms . Strategies for optimizing content publishing and performance
Tags : mobile strategy, mobile site, mobile website, mobile marketing, mobile web, interactive/pr agencies, search marketing agencies, interactive marketing
     Limelight Networks
By: IBM     Published Date: Apr 21, 2016
Industry analysts expect North American sports industry revenue to grow at a compounded annual rate of 4.8% to reach $67.7 billion by 2017, with customer-generated data the most collected type of external data.1 IBM Fan Insight, a software as a service-based solution available in the IBM Softlayer Cloud, and offers sports teams the breakthrough customer intelligence they need to lead in their industry.
Tags : ibm, sports marketing, sports industry, fan insight, kpi dashboard, crm & customer care, marketing research
     IBM
By: Oracle     Published Date: Mar 05, 2015
Is your organization truly meeting the expectations of your customers and delivering a differentiated experience that builds revenue growth and loyalty? Although there is currently a lot of focus on what constitutes the ideal digital experience, few organizations have successfully executed a strategy that takes the entire digital experience equation into consideration. Download this whitepaper now to learn the 5 keys to the digital experience equation and to read case stories on companies who have gotten it right.
Tags : oracle, commerce, empowerment, customer, e-commerce, content, marketing, retail ops
     Oracle
By: Gigya     Published Date: Jun 20, 2014
As marketers the world over share conflicting stories of social triumph and trial in the pages of leading industry pubs, rumors run rampant across this largely uncharted marketing territory. We’re busting 5 major social marketing myths that have made their way into mainstream marketing lore, and revealing proven facts and strategies to help guide your social efforts and execution.
Tags : social login, gamification, social plugin, rating and review software, user management tool, social user management software, social customer tool, social consumer data
     Gigya
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