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By: IBM     Published Date: Apr 07, 2015
Businesses are transforming themselves to participate in the API economy. But how do you rapidly and securely expose your business to this developer ecosystem? Attend this webcast to find out how you can define and publish your APIs easily using the IBM API Management Service — the new SaaS solution from IBM. This cloud hosted service provides a complete set of capabilities to create, secure, manage, and socialize APIs to internal and external developer communities in the cloud, without incurring any IT infrastructure setup. Learn more from IBM's product team on how it will help enable companies to embrace the API economy and accelerate business transformation. Webcast attendees will learn about the following: •IBM API Management Service capabilities, features and benefits •Understanding different use cases of IBM API Management Service •Pricing models •How to get started using the API Management Service
Tags : ibm, business transformation, api management, develop, saas, it infrastructure, application, programming
     IBM
By: SAS     Published Date: Jan 17, 2018
Consider the many ways that a customer encounters your brand – organic results on a search engine, display media campaigns, social media links, re-targeting on external sites, etc. One thing is certain – consumer journeys are far from linear. They can occur across multiple platforms, devices and browsers. The problem is that organizations are often constrained to channel-limiting decisions regarding their media investment allocations. Marketing attribution helps you analyze the impact and business value of company-generated marketing interactions to help make the best marketing investment decisions. The challenge is to interpret the massive volumes of customer data that continues to expand day by day.
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     SAS
By: Staples     Published Date: May 02, 2017
Do you manage a growing office that could benefit from marketing, but lack the support of a large marketing team? A little time spent marketing your business can go a long way. And it doesn’t have to take a lot of time! We’re sharing some advice on ways you can quickly take care of marketing duties via: Blogs Social Media Direct Mail And more! Read this checklist for valuable tips!
Tags : branding, marketing, office managers, social media, print vendor, promo items, building a brand, branding
     Staples
By: Jive Software     Published Date: Jun 26, 2013
Successful marketing is, at its core, all about collaboration. Yet working together—across teams, departments and agencies, as well as with customers and partners—is getting more difficult as the pace of business and the number of moving parts increase. Most marketers still depend on the same tools and methods they used 20 years ago: email, meetings, phone calls and desktop apps, leading to a lot of disconnects, inefficiency and pain. But change is finally at hand.
Tags : marketing, social business technology
     Jive Software
By: Jive     Published Date: Jun 28, 2013
Marketing Transformed. More than ever, marketing revolves around teamwork. It’s time that marketing tools did, too.
Tags : jive, jive software, marketing, marketing collaboration, social business solution, traditional marketing
     Jive
By: Jive     Published Date: Jun 28, 2013
Marketing’s new imperative: bring social to your team It’s time to revolutionize marketing team productivity with social business technology.
Tags : jive, marketing, social marketing, social business, traditional marketing
     Jive
By: Jive     Published Date: Apr 10, 2014
It's time to revolutionize marketing team productivity with social business technology. Improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales, and cut operational costs. Learn how to drive real business results with social business technology.
Tags : reachmail, enterprise social collaboration, customer service, connectivity, results, best practices, crm & customer care
     Jive
By: Jive Software     Published Date: Aug 29, 2012
Today’s marketing teams have to work smarter and faster across a growing range of activities and an increasingly diverse array of participants. Improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales and cut operational costs. Learn how marketers are achieving success with social business technology.
Tags : marketing productivity, marketing teams, social business technology, team collaboration
     Jive Software
By: Jive Software     Published Date: Jun 28, 2013
Today’s marketing teams have to work smarter and faster across a growing range of activities and an increasingly diverse array of participants. Improving cross-functional collaboration is the new marketing mandate, and social business is the enabler, allowing marketing teams to drive more leads, increase sales and cut operational costs. Learn how marketers are achieving success with social business technology.
Tags : marketing productivity, marketing teams, social business technology, team collaboration
     Jive Software
By: Oracle     Published Date: Sep 10, 2012
The marriage of customer data and social media presents a huge but largely untapped opportunity for online businesses.
Tags : oracle, social commerce, customer data, social media, crm
     Oracle
By: Oracle Social Cloud     Published Date: May 02, 2014
This white paper sets out to make the case that ROI determination can be approached in a unified, structured and straightforward way. It also lays out a framework for expanding the definition of ROI and increasing organizational maturity for measurement and monetization. Finally, it dispels some of the myths around ROI and seeks to show the relationship between social KPIs organizations may be collecting today and how to align them with broader organizational and business-oriented goals and objectives.
Tags : oracle, oracle srm, srm, social media, roi social kpis, emerging marketing, internet marketing
     Oracle Social Cloud
By: Oracle Social Cloud     Published Date: Jan 14, 2015
When it comes to social media marketing, there is perhaps no other topic that is discussed more than determining and reporting return on investment, or ROI. This white paper sets out to make the case that ROI determination can be approached in a unified, structured and straightforward way. It also lays out a framework for expanding the definition of ROI and increasing organizational maturity for measurement and monetization. Finally, it dispels some of the myths around ROI and seeks to show the relationship between social KPIs organizations may be collecting today and how to align them with broader organizational and business-oriented goals and objectives.
Tags : social roi, facebook, social listening, social marketing, customer experience, digital, cmo, social business
     Oracle Social Cloud
By: Adobe     Published Date: Aug 05, 2014
In this paper, we explore the challenges of quantifying social marketing’s financial and nonfinancial ROI and how businesses are employing strategic measurements that reveal dividends beyond the bottom line.
Tags : roi, investment, sales, social media, social marketing, financial, non-financial, campaigns
     Adobe
By: Box     Published Date: Feb 13, 2015
IDC's 3rd IT Platform — defined by the nascent and confluent mobile, cloud, social business and big data technologies — will drive 98 % of future IT industry growth over the next seven years. In 2013, industry transition to the 3rd Platform will move from the exploration stage to full-blown high stakes competition, resetting the leadership ranks in the IT sector forever.
Tags : idc, it platform, mobile, mobile content, 3rd platform technologies
     Box
By: BlackBerry     Published Date: Feb 25, 2009
When interactivity is combined with unified communications and location awareness, next-generation social networks will have significant business value. Unified communications integrates the wide variety of voice, data, video and collaboration tools that business professionals use today into a single environment. This can dramatically improve the speed of decision-making by connecting collaborators quickly, regardless of their location.
Tags : blackberry, ecosystem, social networking, unified communications, microsoft exchange, mobile device management, mobile device management software, mobile workers
     BlackBerry
By: Brainshark     Published Date: Oct 21, 2013
Mobile, video and social media are growing rapidly - but not independently. This video takes a look at the relationships between each trend, and how your business can capitalize on all three to advance your communications strategy.
Tags : business communications, training, b2b, b2c, customer engagement, marketing, mobility, mobile
     Brainshark
By: Oracle EPM     Published Date: May 11, 2015
No matter how you define it, cloud, social, mobile, and big data are changing the competitive dynamics of the global economy and creating significant value for companies that know how to create business models leveraging these technologies.
Tags : finance, investment, big data, cloud computing
     Oracle EPM
By: IBM     Published Date: May 18, 2015
To stay relevant and competitive in business today, companies must respond and interact with their customers in ways that were simply inconceivable a decade ago. Mobile, social and cloud are enabling businesses to better engage with customers, but these technologies put new pressures on businesses.
Tags : cloud applications, mobility, application integration, customer feedback, software defined environments, automate manual process, improving productivity, collaboration
     IBM
By: Microsoft Office 365     Published Date: Dec 11, 2017
The cloud isn’t just for large companies with thousand of employees. In fact, some of the richest and most thrilling transformations can be seen in the mom and pop stores, the virtual start-ups. In most cases, it starts with that “moment of truth”-- a realization that something can be done better. The “Moments of Truth” e-Book details four businesses that had an insight, and turned to the cloud for answers. You’ll read about: A Nashville fried chicken company is changing lives through the power of smart technology and transformative employment A virtual social media management business is truly living “the future of work” A content-focused startup is setting a whole new standard for podcasts A digital products studio is building a real community for its employees
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     Microsoft Office 365
By: Juniper Networks     Published Date: Sep 26, 2019
"This Ovum white paper is sponsored by Juniper Networks. It reveals that organisations need to update and upgrade their cybersecurity postures to defend themselves against today's threats. More than 80% of organisations in Asia are not protected against today's threats. Many of them depend on security investments made years ago, which cannot defend against new and emerging threats. The arrival of new technologies including cloud computing, the Internet of Things, mobility, bring your own device (BYOD), and social media have massively increased attack surfaces and expanded the threat landscape. Over the past two years, there has been a global infestation of ransomware attacks, which have wrought destruction across a growing number of businesses. Crypto-jacking, attacks on critical infrastructure, and data exfiltration are now commonly affecting businesses and consumers alike. The financial impact of these attacks is increasing rapidly and has already cost some organisations hundreds o
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     Juniper Networks
By: Jive Software     Published Date: Mar 03, 2010
Learn how an industry-leading provider of storage and data management solutions used Social Business Software to accelerate a global branding initiative and connect with thousands of community members across one hundred countries.
Tags : jive, netapp community, social business software, storage, data management, hosting, online community, brand awareness
     Jive Software
By: Jive     Published Date: Apr 20, 2010
Download this free white paper from Jive Software to learn how NetApp built a wildly successful social community for their customers using Social Business Software.
Tags : jive software, netapp, connected brand, social community, social business software, storage, data management, global branding
     Jive
By: Microsoft Azure     Published Date: Apr 10, 2018
Learn how to break down silos, reinvent productivity, and help your sales team achieve success by unifying transactional systems, social networking, and strong customer relationships. Download this free Nucleus report that says teams using the Microsoft Relationship Sales solution increased productivity 12-15 percent.** You’ll also learn how to: Empower your sellers with savvy insights that engage and delight customers. Scale the power of one-on-one relationship selling by unifying the sales experience. Offer your team tools to reinvent the way they sell and help transform your company’s bottom line. Use Microsoft Dynamics 365 for Sales along with LinkedIn Sales Navigator to help sellers identify future customers and suggest ways to engage with them. **Claims based on a 2017 study by Nucleus Research that analyzed more than 50 ROI case studies on CRM deployments from 2015 to 2017. Companies ranged in size from small and medium-sized businesses to large multinational enterprises. Re
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     Microsoft Azure
By: IBM     Published Date: Jul 22, 2014
Listen to an interactive discussion (socialcast) with a select group of IBM Data Scientists that goes beyond the tools and tackles new ways your business can use data.
Tags : ibm, it operations analytics, it operations, analytical applications, data, big data, it app infrastructure, cloud
     IBM
By: Oracle Social Cloud     Published Date: Jan 14, 2015
Did you know that 97% of business executives want social integrated across their enterprise? According to a recent Oracle global study, respondents nearly unanimously sang the praises of becoming a social business. Social gives you a window into the consumer like never before, revealing affinities that allow your business to understand and personalize engagements that build stronger customer relationships. Consumers don’t see social as a “marketing channel”. They just view it as part of their communications; it’s embedded in their daily mobile and digital experiences. Businesses should be thinking the same way. As Altimeter sees it, social business is the deep integration of social media and social methodologies into the organization to drive business impact
Tags : command center, social listening, influencers, digital, social marketing, social intelligence, cmo, oracle
     Oracle Social Cloud
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