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By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Both are fueled by a drive for progress, for pushing boundaries and advancing the status quo. In these fields, new trends are like a currency. Keeping ahead of the next big trend means being aware of the next big seller and allocating all the right resources – fashion design, manufacturing, and marketing – for maximum impact. Miss the hype and the next fashion season is bound to hurt the bottom line. New trends are also important to marketers because owning a new trend is a way to differentiate in today’s fast-moving digital landscape. It’s a way to stand out from the pack by investing strategically in the right approaches and technologies at the right time, then reaping the benefits organically by leading where others follow. Naturally, making these decisions requires a bit of trial and error. Nobody has a magic crystal ball that guarantees success. But as a rule of thumb, the companies winning in digital marketing are the ones willing to adopt new technologies while keeping an sharp.
Tags : 2018, marketing trends, omnichannel, multichannel, automation, loyalty, crm, marketing
     Selligent Marketing Cloud
By: TrendKite     Published Date: Apr 25, 2018
Sometimes a perfect storm comes together to signal a radical shift or rebirth of an industry. But it’s not enough to say public relations is in flux or rapidly changing. It’s more impactful to discuss the evolution of the change, understand the potential gaps, and be early to capitalize on opportunities created by these gaps. The path for change in the PR industry has been tumultuous. And understandably so. The irrationality of basing performance on vanity metrics is so ingrained in the profession that the left-brain, rational piece has been pushed aside. This has created a culture of estimating based on vanity metrics like AVE (ad value equivalency), leading to a dynamic where the C-suite craves that WSJ or TechCrunch story, yet doesn’t believe PR’s reporting on the value of that coverage. When everyone in the marketing stack is crunching numbers and showing real, tangible value, PR is holding onto air. Why keep setting the profession up for failure by perpetuating the cycle of abstr
Tags : ave, trendkite, marketing
     TrendKite
By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
Among all the trends and buzzwords currently shaking up the marketing industry, one concept is emerging as the one to watch: customer experience (CX). Providing individual customers with the best possible experience is becoming the top priority at the moment, even to the point where experience outshines product quality(!) as the main differentiator. This is confirmed by a recent Gartner1 survey, in which 86 percent of participating companies listed customer experience as the main factor for gaining a competitive advantage, compared with merely 36 percent in 2012.
Tags : customer lifecycle, lifecycle marketing, customer experience, omnichannel, multichannel, automation, loyalty, crm
     Selligent Marketing Cloud
By: Adobe     Published Date: Apr 23, 2018
Econsultancy 2017 Digital Trends in Retail
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     Adobe
By: Secunia     Published Date: Oct 12, 2011
This report investigates year-to-year trends since June 2011, including the evolving threat of software portfolios and global vulnerability data.
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     Secunia
By: Juniper Networks     Published Date: Oct 02, 2018
As the number and variety of threats mushroom, an Ovum survey has found that security teams have become physically unable to respond in an appropriate way to the ones that actually matter, with 50% of respondents in India saying they deal with more than 50 alerts each day. Shockingly, for 6% of organizations, that figure rises to between 100 and 1,000 threats a day. The Solution? Ovum believes that security decision-makers should invest in centralized management capabilities, enabling them to control the disparate security tools in their infrastructure, and address the challenge of prioritizing the volumes of daily alerts they receive. Download the Report to find out what else Ovum has discovered about security practices in India.
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     Juniper Networks
By: uberVU via HootSuite     Published Date: Jul 08, 2014
Hashtags have become so popular that most social media networks now feature them. But beware—hashtags work differently on each network. Are you using them the right way? Or are you #failing?
Tags : hootsuite, social media, hashtags, trending, twitter, social media, social media networks, social media marketing
     uberVU via HootSuite
By: Aria Systems     Published Date: Jun 15, 2016
Expanding and enriching the educational experience through a streamlined, broadened networkBYOD in the classroom and one-student-one-device trends meant Kentucky’s Bullitt County Public Schools needed an easily configurable, reliable and scalable network. Read this case study to discover the benefits of WLAN technology in the educational world >
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     Aria Systems
By: Avaya     Published Date: Jun 15, 2016
Expanding and enriching the educational experience through a streamlined, broadened networkBYOD in the classroom and one-student-one-device trends meant Kentucky’s Bullitt County Public Schools needed an easily configurable, reliable and scalable network. Read this case study to discover the benefits of WLAN technology in the educational world.
Tags : mobile device, best practices, networks, technology
     Avaya
By: Lumesse     Published Date: May 15, 2015
This paper explores how critical it is to have an agile talent management strategy in place. Being mobile and social are key to attracting, developing and retaining the cream of Gen Z.
Tags : gen z, employees, retain talent, talent management, strategy, generation z, workplace, hr trends
     Lumesse
By: Uberflip     Published Date: Jan 03, 2019
No matter what industry you’re in or role you have, we all share a universal interest in trends. As marketers, we look to Google Trends to understand what keywords and search terms are most popular; we look for trending hashtags and conversations on social to inform the content we put out; and we put “Trends” sessions on our agendas at conferences because we know they’ll draw an audience. We’ve tapped into this almost universal desire to understand what the masses are doing.
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     Uberflip
By: CMO.com     Published Date: Mar 09, 2016
Find out about 10 digital trends that will change our world in 2016. By filling out this form, you will be signing up for CMO.com and will have access to more content like this.
Tags : cmo, marketing, adobe, subscription, case study, digital trends, search marketing, email marketing
     CMO.com
By: MicroStrategy     Published Date: Jan 23, 2019
By 2025, the total amount of data produced will grow to 175 zettabytes, according to IDC’s Data Age 2025 Report. How will enterprises evolve over the next year to manage and make the most of this unprecedented growth? Download 10 Enterprise Analytics Trends to Watch in 2019 to learn how leading organizations will win with embedded and augmented analytics, HyperIntelligence, collaboration, enterprise AI strategies, and more. This eBook details the transformational technologies data-driven organizations will need to leverage to get and stay ahead in 2019 and beyond, with contributions from thought leaders, including: Mike Gualtieri of Forrester Research Ray Wang and Doug Henschen of Constellation Research Mark Smith and David Menninger of Ventana Research Chandana Gopal of IDC Ronald van Loon, and more. Is your organization ready for the data-driven future? Read 10 Enterprise Analytics Trends to Watch in 2019 today to find out.
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     MicroStrategy
By: MicroStrategy     Published Date: Apr 11, 2019
By 2025, the total amount of data produced will grow to 175 zettabytes, according to IDC’s Data Age 2025 Report. How will enterprises evolve over the next year to manage and make the most of this unprecedented growth? Download 10 Enterprise Analytics Trends to Watch in 2019 to learn how leading organizations will win with embedded and augmented analytics, HyperIntelligence, collaboration, enterprise AI strategies, and more. This eBook details the transformational technologies data-driven organizations will need to leverage to get and stay ahead in 2019 and beyond, with contributions from thought leaders, including: Mike Gualtieri of Forrester Research Ray Wang and Doug Henschen of Constellation Research Mark Smith and David Menninger of Ventana Research Chandana Gopal of IDC Ronald van Loon, and more. Is your organization ready for the data-driven future? Read 10 Enterprise Analytics Trends to Watch in 2019 today to find out.
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     MicroStrategy
By: Adobe     Published Date: Feb 09, 2016
Marketing is changing. The traditional model, which saw the customer path as a linear funnel, is broken. Today, customers follow whatever path they want, and you’re expected to reach out to them on their terms.
Tags : marketing, marketing strategies, marketing trends, customer experience, data, customer relationships, interactive marketing, mobile marketing
     Adobe
By: IBM     Published Date: Feb 02, 2017
With 2.5 quintillion bytes of data created every day, it’s getting harder to separate the signals from the noise and discern the insights from the hindsight. Discover 10 key trends that will shape marketing in 2017 and get ideas for deepening customer connections, growing brand value and fueling strategic growth.
Tags : ibm, commerce, marketing, marketing benchmark, marketing trends, crm & customer care, traditional marketing
     IBM
By: Unica     Published Date: Mar 02, 2010
Download 10 Key Online Marketing Trends for 2010 to reveal what is shaping online marketing today.
Tags : unica, online marketing trends, trends, web analytics, emarketing, social media, mobile, online marketing
     Unica
By: BlackBerry Cylance     Published Date: Mar 12, 2019
Cyber attacks are increasing in frequency, sophistication, and effectiveness.1 The ongoing trend of successful attacks demonstrates that cybersecurity practices are not keeping pace with modern threats. Is your organization well-defended, or living on borrowed time? Here are ten signs to help you determine whether your endpoint protection is primed for action or ready for retirement.
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     BlackBerry Cylance
By: BlackBerry Cylance     Published Date: Mar 12, 2019
Cyber attacks are increasing in frequency, sophistication, and e ectiveness.1 The ongoing trend of successful attacks demonstrates that cybersecurity practices are not keeping pace with modern threats. Is your organization well-defended, or living on borrowed time? Here are ten signs to help you determine whether your endpoint protection is primed for action or ready for retirement.
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     BlackBerry Cylance
By: TrendKite     Published Date: Apr 25, 2018
This informative whitepaper that will help shape your PR decision making. Stats include: 43% of web traffic is driven by search engines 7 in 10 executives reported being more inclined to do business through organizations that are thought leaders Influencer campaigns did not exist 5 years ago...now brands swear by them Download now to learn more!
Tags : pr strategy, marketing, digital age
     TrendKite
By: Lumesse     Published Date: May 15, 2015
This paper explores how critical it is to have an agile talent management strategy in place. Being mobile and social are key to attracting, developing and retaining the cream of Gen Z.
Tags : gen z, employees, retain talent, talent management, strategy, generation z, workplace, hr trends
     Lumesse
By: Trimble     Published Date: Apr 26, 2018
It’s a pivotal, yet promising time in the construction industry filled with opportunity, but how do you capitalize on it? Download this eBook, Key Construction Trends Project Managers Need to Know, and learn: • The top 10 trends driving the construction industry—and how project managers can take advantage of them • How advancing technology, an evolving workforce, and lean construction are driving these emerging trends • A perfect solution you can put to work immediately that will pave your way to success in construction project management Download ebook
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     Trimble
By: 15five     Published Date: Jul 17, 2019
The best practices for managing employees evolves at a break-neck pace. In 2019, the key distinction for performance management strategies is to focus on the whole employee. This ranges from physical, emotional, and mental well-being to facilitating their personal and professional development. To help you gain a deeper understanding of new trends, we assembled this list of top trends to help you create or refine your employee performance management strategy this year, including: • Developing trust with your employees • The value of people analytics • Individualized support • Learning & development • Diversity & inclusion
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     15five
By: Cisco EMEA     Published Date: Dec 13, 2017
Cisco Meraki MS switches are 100% cloud-managed and can be fully configured from any Internet-accessible location before ever being powered on. Simply add the switch serial number (or order number for large deployments) to your network using the Meraki web-based dashboard. Once added, the switch is fully configurable. When the switch is first powered on and connected to the Internet, it will pull its settings from the cloud.
Tags : configuration, zero touch, deployment, ports, bandwidth, wire security, trends
     Cisco EMEA
By: IBM     Published Date: Nov 14, 2017
Data is the hottest topic in business today. In discussions that range from understanding performance to predicting future outcomes, data is at the core. However, data has a bad reputation. Because businesses have been collecting data for decades, the amount that we must analyze can seem insurmountable. Simply saying “data” is enough to conjure images of someone poring over a thick stack of spreadsheets, manually going through row after row to identify performance, trends and figure out what to do with them. This intimidating view is all too common.
Tags : data, ibm, data insight, data analytics
     IBM
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