RSS feed Get our RSS feed

News by Topic

Social Media

Results 176 - 200 of 734Sort Results By: Published Date | Title | Company Name
By: Nexgate     Published Date: Jun 17, 2015
This report will outline a framework for assigning roles and responsibilities to manage social media risk.
Tags : proofpoint, nexgate, social media risk, social media, risk management, compliance, trust and security
     Nexgate
By: Wayin     Published Date: Jun 08, 2015
The 2015 Waying Real-Time Marketing Report: Making Real-Time Moments Matter is a first-of-its-kind research study aiming to provide the marketing industry with a quantitative baseline for real-time marketing strategy, execution and trends as currently practiced by major brands. In surveying 200 marketing professionals, Director level and above, who are currently practicing real-time marketing at companies with $100 million in revenue or more, the study drives home the understanding that effective real-time marketing cannot consist of a string of sporadic actions. Instead it requires a carefully planned strategy with the resources to discover the right trends, audiences, and content and target them with meaningful marketing experiences at the time.
Tags : contextual marketing, marketing strategy, brand monitoring, real-time marketing, social intelligence, social media marketing strategy, real-time marketing strategy, social media marketing
     Wayin
By: Adobe     Published Date: Jun 08, 2015
See how companies like Adobe are using social media to drive huge results. Then discover “the key elements of good social ROI” for B2B—and how you can apply them to your business—in this free whitepaper.
Tags : social, roi, adobe, b2b, marketing, marketer, impact, measurement
     Adobe
By: Adobe     Published Date: Jun 08, 2015
Get it now and see how the usage of social streaming apps is spiking. Explore metrics to help you decide whether to go paid or organic on Facebook. Discover which regions are heating up in search engine marketing. And so much more.
Tags : adobe, social, facebook, search engine marketing, sem, roi, streaming apps, meerkat
     Adobe
By: Adobe     Published Date: Jun 03, 2015
Download the 2015 Digital Trends report, created in partnership with Econsultancy, to see the trends and tools you need to provide exceptional customer experiences and to gain a competitive edge.
Tags : adobe, trends, content, experience, mobile, social, multichannel, video
     Adobe
By: Evergage, Inc.     Published Date: Jun 01, 2015
Every e-commerce website is different in terms of content, offerings, layout and navigation. And every shopper is unique with diverse intentions, tastes and purchase patterns. That’s why personalization is critical to help you meet your business and website goals.
Tags : evergage, web personalization, web personalization planning, real time web personalization, marketing strategy, personalization program, website marketing, website development
     Evergage, Inc.
By: Insightly     Published Date: May 29, 2015
Today’s Customer Relationship Management (CRM) applications for small and medium sized businesses are easy to use, powerful and affordable and can give your business the same advantages as large organizations.
Tags : crm, crm for business, customer relationship management, mobile crm, mobile sales, online crm, sales, small business crm
     Insightly
By: SmartFocus     Published Date: May 27, 2015
Your customer wants a personalized and relevant experience, with every interaction, tailored around THEIR location, activity and device. Are you delivering that? In a recent webinar hosted by Forrester Research Inc and SmartFocus they discuss taking personalization to the next level with context-aware marketing - the emerging theme of 2015 that is changing the way we do marketing.
Tags : forrester, mobile, marketing, personalization, contextualization, customer journey, customer behavior, customer experience
     SmartFocus
By: Adobe     Published Date: May 19, 2015
Profissionais de marketing que veem seus clientes por um caminho linear de funil não estão em contato com seus clientes. O caminho do cliente possui múltiplos canais, onde eles esperam que os profissionais de marketing lembrem de suas preferências e antecipem suas necessidades. Em Dez Maneiras que Marketing cross-channel Não é Ciência de Foguete, você aprenderá como conectar-se com seu cliente e alcançá-lo de forma personalizada e relevante - tudo com coleta de dados confiavéis.
Tags : cross-channel, você escolhe os canais, objetivos é fácil, ciência inacessível, clientes querem, precisa de tudo, aqui para ficar, search marketing
     Adobe
By: IBM     Published Date: May 19, 2015
An analytics-based marketing platform can help marketers tackle the opportunities and challenges of a data and consumer-driven marketplace.
Tags : marketing analytics, analytics-based marketing platform, kpis, best practices, metrics, return on marketing investment, romi, social media
     IBM
By: IBM     Published Date: May 19, 2015
This report focuses on how the 524 CMOs we interviewed are helping their enterprises become more “customer-activated.”
Tags : social media, search marketing agencies, content management systems, interactive marketing, web analytics, website/graphic design, crm & customer care, business intelligence
     IBM
By: IBM     Published Date: May 19, 2015
Download this report and read how organizations that implement customer analytics initiatives are, increasing customer retention by up to 9x, capturing 2x more wallet share, converting an extra 3x of inbound contacts into a cross-sell event and shifting up to an additional 4x of their sales orders to more cost-effective channels.
Tags : customer analytics, customer insights, customer retention, customer-related data, social media analytics, information responsiveness, emerging marketing, social media
     IBM
By: Equinix     Published Date: May 18, 2015
This paper illustrates how organisations are becoming digital enterprises due to the technology implications of scale and volume.
Tags : technology, digital economy, network, become a digital enterprise, mobile, social, cloud, big data
     Equinix
By: Ceros     Published Date: May 15, 2015
The most engaging brands are telling great stories, using interactive content to deliver their message in a new way. Discover how to engage your brand’s audience using interactive storytelling techniques in this eBook.
Tags : interactive storytelling, interactive content, content marketing, content creation, brand storytelling, digital engagement, digital marketing, emerging marketing
     Ceros
By: Ceros     Published Date: May 15, 2015
Fashion brands have always led the pack in terms of marketing innovations. In this interactive guide, see how top brands like Chanel, Burberry, and Nasty Gal are using content marketing to improve customer engagement.
Tags : content marketing, fashion marketing, top fashion brands, marketing trends, interactive content, customer engagement, digital engagement, digital marketing
     Ceros
By: Ceros     Published Date: May 15, 2015
With the boom in content marketing, many top brands have equipped themselves to tell great stories, but they’re not always prepared to publish content in a systematic way. This eBook, an interactive Ceros experience, explains how to turn your brand into a digital publishing powerhouse following best practices from top media publishers.
Tags : brand newsroom, content marketing, brand storytelling, interactive content, digital publishing, content creation, emerging marketing, social media
     Ceros
By: Lumesse     Published Date: May 15, 2015
This paper explores how critical it is to have an agile talent management strategy in place. Being mobile and social are key to attracting, developing and retaining the cream of Gen Z.
Tags : gen z, employees, retain talent, talent management, strategy, generation z, workplace, hr trends
     Lumesse
By: Lumesse     Published Date: May 15, 2015
This paper explores how critical it is to have an agile talent management strategy in place. Being mobile and social are key to attracting, developing and retaining the cream of Gen Z.
Tags : gen z, employees, retain talent, talent management, strategy, generation z, workplace, hr trends
     Lumesse
By: Adobe     Published Date: May 13, 2015
The survey offers a big picture view of the investments in mobile by leading marketers—and what it will take to stay on top.
Tags : social media, internet marketing, marketing research, mobile marketing, online video marketing, social media marketing
     Adobe
By: Sponsored by Spredfast     Published Date: May 11, 2015
This report examines the market for enterprise social media management software (ESMMS) and the considerations involved in implementing ESMMS platforms.
Tags : social media management, social media, facebook, twitter, instagram, esmms, content management systems, interactive marketing
     Sponsored by Spredfast
By: Oracle     Published Date: May 05, 2015
This video illustrates how Oracle helps you use social comments to get ahead of service issues.
Tags : social media, customer service, customer experience, customer loyalty, avoid customer service issues, oracle, oracle social solutions, oracle solutions
     Oracle
By: Oracle     Published Date: May 05, 2015
This video illustrates how Oracle helps you use social comments to get ahead of service issues.
Tags : social media, customer service, customer experience, customer loyalty, avoid customer service issues, oracle, oracle social solutions, oracle solutions
     Oracle
By: Oracle     Published Date: May 05, 2015
This video shows how to equip your agents to deliver great service with the least cost and effort and empower them to present personalized product and services recommendations in real time.
Tags : contact center, profit center, deliver great service to customers, solve customer issues with efficiency, oracle solutions, oracle, real time customer service, equip agents to deliver good service
     Oracle
By: Oracle     Published Date: May 05, 2015
This video shows how to equip your agents to deliver great service with the least cost and effort and empower them to present personalized product and services recommendations in real time.
Tags : contact center, profit center, deliver great service to customers, solve customer issues with efficiency, oracle solutions, oracle, real time customer service, equip agents to deliver good service
     Oracle
By: Pluris     Published Date: May 05, 2015
Download this case study today and discover how to create a more predictable sales process. Learn how to improve the quality and consistency of Customer Service Reps (CSRs) performance, increasing cross-sell and up-sell performance to existing customers via inbound service calls.
Tags : pluris, case study, media, order conversion, optimization, csr, analytics, emerging marketing
     Pluris
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.