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By: Adobe     Published Date: Mar 03, 2017
It’s amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, you’ll see what marketers can learn from the symbiotic relationship of Taylor’s sculptures on the floor of Molinere Bay. Read the guide to learn how to piece together all your insights and interactions into a whole view of your customers, so you can create seamless experiences with them.
Tags : integrated marketing, online and offline integration, adobe integration guide, seamless experience, interactive marketing, customer experience/engagement
     Adobe
By: Adobe     Published Date: Mar 03, 2017
The ideal customer experience is everything today, and it starts with a modern digital foundation. You can’t give customers the timely and relevant experiences they expect with outdated solutions that are cobbled together. Read The Blueprint Redefined to see how a modern digital foundation can get you there. You’ll learn: • How a unified platform lets you easily manage and refine customer experiences • Three steps to deliver great digital experiences on all devices • The roles of personalization, analytics, and asset management
Tags : customer experience, modern digital foundation, digital experience, asset management, web analytics, customer experience/engagement
     Adobe
By: Inc.     Published Date: Feb 20, 2017
Learn from five inspiring entrepreneurs as they share their experiences growing their companies. From selling coffee to coding to world travel, they blazed different paths. Now they offer real-world, everyday advice that can make a difference.
Tags : salesforce, small business, customer service, business growth, customer data, best practices, content management systems, crm solutions/software
     Inc.
By: Curalate     Published Date: Jan 10, 2017
Driving authenticity from dreaming to sharing. Download this guide from Curalate to learn more.
Tags : visual content, digital touchpoint, lifestyle content, emerging marketing, internet marketing
     Curalate
By: Adobe     Published Date: Nov 18, 2016
2016 Adobe Digital Marketing Survey results.
Tags : adobe, advertising, marketing, marketing channels, digital, search marketing, email marketing, emerging marketing
     Adobe
By: Marketo     Published Date: Nov 14, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap.
Tags : marketo, gartner, magic quadrant, crm, lead management, b2b, emerging marketing, internet marketing
     Marketo
By: Wyng     Published Date: Nov 02, 2016
Wyng Offers Insights Into top performing Digital Marketing Campaigns and Techniques.
Tags : emerging marketing, social media, advertising agencies, internet marketing, crm & customer care, traditional marketing
     Wyng
By: Dun & Bradstreet     Published Date: Oct 26, 2016
After skimming through the pages of this book, you’ll learn exactly what programmatic is, why you need it, how it works, and why there’s no looking back when planning you’re next great ad campaign.
Tags : programmatic, digital advertising, audience data, adtech buying, interactive/pr agencies, web analytics, customer experience/engagement, social media marketing
     Dun & Bradstreet
By: Dun & Bradstreet     Published Date: Oct 24, 2016
Anyone who attempts personalized B2B marketing is pestered by a niggling problem. It requires us to get everything “right,” but what’s “right” is relative to the individual business buyer in question.
Tags : digital marketing, b2b marketing, programmatic, customer data, marketing intelligence, social media, interactive marketing, customer experience/engagement
     Dun & Bradstreet
By: Dun & Bradstreet     Published Date: Oct 24, 2016
We hope this insight into how your colleagues and peers use programmatic helps you make better decisions about your own future advertising methods.
Tags : programmatic, digital advertising, b2b marketing, marketing data, social media, web analytics, business intelligence, social media marketing
     Dun & Bradstreet
By: Marketo     Published Date: Oct 17, 2016
A great email helps you engage your customer and deliver your message, which can make a difference between a click-through and a direct route to your website or losing a customer’s interest and being sent to the spam folder. As consumers become increasingly savvy about all types of communications—from mobile to social to email—email, for example think about Gmail’s tabbed inbox where users can filter and organize their inboxes. It is becoming even more difficult to stay front and center. Download now to learn more!
Tags : email marketing, email blasts. electronic marketing, emerging marketing, internet marketing, e-commerce
     Marketo
By: Marketo     Published Date: Oct 17, 2016
Let’s dig into the concept of digital marketing and how to be successful in today’s modern, complex business landscape. Download now!
Tags : digital marketing, mobile marketing, mobile applications, online advertising, search marketing, email marketing, emerging marketing, social media
     Marketo
By: Marketo     Published Date: Oct 17, 2016
As a marketer, you need to think across channels in your digital advertising. Through advanced digital advertising and marketing automation technology, like Marketo’s Ad Bridge, Real-Time Personalization, and more, you can easily listen and react from a variety of channels. Download to learn more.
Tags : digital advertising, cross-channel, multi media, email marketing, emerging marketing, social media, internet marketing, e-commerce
     Marketo
By: Adobe     Published Date: Oct 05, 2016
Read The Blueprint Redefined to see how a modern digital foundation can get you there.
Tags : adobe, customer experience, digital, marketing marketers, digital experience, emerging marketing, crm & customer care, marketing research
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Read The Blueprint Redefined to see how a modern digital foundation can get you there.
Tags : adobe, customer experience, digital, marketing marketers, digital experience, emerging marketing, crm & customer care, marketing research
     Adobe
By: Adobe     Published Date: Oct 05, 2016
Read The Blueprint Redefined to see how a modern digital foundation can get you there.
Tags : adobe, customer experience, digital, marketing marketers, digital experience, emerging marketing, crm & customer care, marketing research
     Adobe
By: Adobe     Published Date: Oct 05, 2016
The Succeeding in the Omnichannel Age report, produced by Econsultancy in association with Adobe, looks at the extent to which organisations take an integrated approach to marketing across different channels and use cross-channel campaign management tools.
Tags : cross channel, campaign management, campaign management tools, internet marketing, crm solutions/software, customer experience/engagement
     Adobe
By: AdRoll     Published Date: Oct 05, 2016
A closer look at retargeting, programmatic advertising, and performance marketing. Download to learn more!
Tags : website development, emerging marketing, internet marketing, crm & customer care
     AdRoll
By: Movable Ink     Published Date: Oct 04, 2016
Financial Times showcased user-generated content with a live social feed in their emails. Check out our new eBook here and learn how contextual marketing can benefit your company with our top tips and tactics.
Tags : contextual marketing, email marketing, financial services marketing, contextual email, real-time marketing, internet marketing
     Movable Ink
By: Movable Ink     Published Date: Oct 04, 2016
Want to get better results with email? Grab our Email Marketing Guide for Financial Services. Gain insight on email campaigns, content strategies and tactics used by successful brands, plus advice from our team of experts.
Tags : contextual marketing, email marketing, financial services marketing, contextual email, real-time marketing, internet marketing
     Movable Ink
By: Movable Ink     Published Date: Oct 04, 2016
45% of emails are opened after an offer expires. See how Wyndham Hotels used a countdown timer to drive post-sale bookings and learn how to build best-in-class contextual email campaigns. Get our tips and tactics on building emails that see real results.
Tags : contextual marketing, email marketing, travel marketing, hospitality marketing, contextual email, real-time marketing, internet marketing
     Movable Ink
By: Movable Ink     Published Date: Oct 04, 2016
33% of brands kick off holiday campaigns in October, and most of them are planning now. Grab our latest report and learn how to leverage the biggest holiday trends, including triggered emails and user-generated content.
Tags : contextual marketing, email marketing, retail marketing, ecommerce marketing, contextual email, real-time marketing, internet marketing
     Movable Ink
By: Movable Ink     Published Date: Oct 04, 2016
Want to see the email campaigns used by the top travel and hospitality brands? The Travel & Hospitality Email Marketer’s Playbook is packed with content strategies, tactics and expert advice to elevate your email results.
Tags : contextual marketing, email marketing, travel marketing, hospitality marketing, contextual email, real-time marketing, internet marketing
     Movable Ink
By: Movable Ink     Published Date: Oct 04, 2016
HotelTonight increased conversions by 250% with location-targeted offers. Find out how they did it and discover other best-in-class examples in this season’s Inkredible 5 eBook.
Tags : contextual marketing, email marketing, travel marketing, hospitality marketing, contextual email, real-time marketing, internet marketing
     Movable Ink
By: Movable Ink     Published Date: Oct 04, 2016
Steve Madden wanted to promote their mobile shopping app in an email. See the campaign and learn how they increased downloads by 68% in our Inkredible 5.
Tags : contextual marketing, email marketing, retail marketing, ecommerce marketing, contextual email, real-time marketing, internet marketing, e-commerce
     Movable Ink
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