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By: Kaon     Published Date: Jul 07, 2011
In this white paper, learn some of the key ingredients in building excitement around product marketing.
Tags : kaon interactive, marketing technologies, new generation, product marketing, interactivity, customer engagement, interactive marketing, marketing software
     Kaon
By: Adobe     Published Date: May 09, 2011
Forrester recently surveyed 225 Information and Knowledge Management (I&KM) professionals with Web Content Management (WCM) decision-making or influencer roles about their WCM strategies for the coming year.
Tags : adobe, web content management, enterprise application, knowledge management, wcm, analytics, social networking, rich media management
     Adobe
By: JasperLabs     Published Date: Apr 07, 2011
Dynamic display advertising and creative optimization (DCO) technologies are changing the way advertisers' approach online advertising.
Tags : dynamic ads, dynamic creative optimization, dco, interactive ads, dynamic display advertising, interactive marketing, marketing software, web analytics
     JasperLabs
By: GoToWebinar     Published Date: Apr 06, 2011
This brief explores these questions and offers advice and strategies for content creation and distribution.
Tags : lead generation, webinar, high-conversion content, citrix gotowebinar, marketing sherpa, web conferencing, interactive marketing, marketing software
     GoToWebinar
By: Eloqua     Published Date: Mar 16, 2011
This whitepaper demonstrates how the fastest-growing companies are using Revenue Performance Management, or RPM, to break down silos between sales and marketing and drive explosive revenue growth.
Tags : benchmarking, forecasting, joe payne, lead management, lead scoring, marketing automation, predictive analytics, revenue
     Eloqua
By: Adobe Systems Inc.     Published Date: Mar 03, 2011
Learn how easy it is to create and send a single PDF Portfolio using Adobe Acrobat X Pro. See how to create a rich, branded PDF Portfolio containing many types of documents, each with a rich preview experience. Discover how to embed web pages and streaming media and even output the entire portfolio experience as a web page.
Tags : adobe, pdf, portfolio, acrobat, pro, rich media, content management systems, interactive marketing
     Adobe Systems Inc.
By: VitbergLLC     Published Date: Feb 13, 2011
This whitepaper provides an overview of how professional serices firms can generate more leads and get more ROI from their investment in marketing and business development
Tags : niche marketing, cpa firm marketing, law firm marketing, consulting firm marketing, professional services marketing, growth strategies, roi from marketing, interactive marketing
     VitbergLLC
By: Pinpoint Systems Corporation     Published Date: Feb 07, 2011
Guidelines for Implementing an Enterprise Interactive Marketing Solution to Execute a Relationship Marketing Strategy
Tags : relationship, interactive, marketing, call centers, multi channel, interactive marketing, marketing software, crm solutions/software
     Pinpoint Systems Corporation
By: BzzAgent     Published Date: Dec 22, 2010
Learn the truth about measuring the sales impact and ROI of social media
Tags : social media, measurement, roi, word of mouth, social marketing, interactive/pr agencies, search marketing agencies, traditional agencies
     BzzAgent
By: EPiServer Customer Engagement Platform     Published Date: Nov 17, 2010
How companies can get more engaged by building and participating in social communities, rather than have the social universe speak about the company without their knowledge or involvement.
Tags : social community, branding, social media, online marketing, engagement, cms, marketing software
     EPiServer Customer Engagement Platform
By: Century Interactive     Published Date: Sep 28, 2010
Call tracking overview presentation to understand the basics, FAQs and how you can take action immediately!
Tags : call tracking, call analytics, lead optimization, trackable phone numbers, measurement, marketing software
     Century Interactive
By: Vineet Singh     Published Date: Aug 31, 2010
The evolution of the tourism industry has been frantic, and to a large scale been dictated by the fluctuations in the socio-economic and political landscape of our planet.
Tags : tourism industry, digital marketing, interactive marketing, marketing software, web analytics, webinars & web conferencing
     Vineet Singh
By: Baynote     Published Date: Aug 30, 2010
Learn how to leverage the collective intelligence of your web visitors to adapt to customer neeeds and grow customer satisfaction.
Tags : social crm, collective intelligence, customer service, customer experience, social web, interactive marketing, marketing software, web analytics
     Baynote
By: iPerceptions     Published Date: Mar 18, 2008
A response to Chapter 5 (Why Satisfaction Surveys Fail), of Fred Reicheld's "The Ultimate Question", this white paper clearly illustrates the importance of tuning into the voice of the customer.
Tags : survey, surveys, poll, polls, polling, customer, iperceptions, marketing software
     iPerceptions
By: VisiStat     Published Date: Mar 22, 2007
This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.
Tags : website traffic, visitor tracking, web analytics, web metrics, site analysis, online marketing, site management, increase sales
     VisiStat
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