RSS feed Get our RSS feed

News by Topic

Web Analytics

Results 226 - 250 of 356Sort Results By: Published Date | Title | Company Name
By: IBM Software     Published Date: Aug 02, 2011
This book offers principles and tools you can use to discover how your customers behave - and how to put that knowledge into action to drive more sales.
Tags : ibm, business analytics, data analytics, customer behavior, business intelligence, dashboard, social media, consumer sentiment
     IBM Software
By: Lyris, Inc.     Published Date: Jul 01, 2011
Maximize your email marketing campaigns and improve ROI- let the "25 Essentials for Exceptional Email Campaigns" be your guide to the essential rules of email engagement, with fundamental best practices that will help you get the most from your email marketing efforts.
Tags : lyris™, email marketing services, marketing software, email value proposition, evp, email marketing software, email campaigns, sender reputation
     Lyris, Inc.
By: Webtrends     Published Date: Jun 20, 2011
Marketers, managers and technologists all need real-time performance insights at their fingertips. Webtrends invites you to experience the award-winning Analytics 10, unified analytics uniquely made for digital marketing professionals in this webinar featuring Logitech and 3M.
Tags : webtrends, cmo, digital marketing, process, partnerships, go-to-market, customer experience, multi-channel marketing
     Webtrends
By: IBM Software     Published Date: May 24, 2011
This book offers principles and tools you can use to discover how your customers behave - and how to put that knowledge into action to drive more sales.
Tags : ibm, business analytics, data analytics, customer behavior, business intelligence, dashboard, social media, consumer sentiment
     IBM Software
By: IBM Software     Published Date: May 24, 2011
This white paper will explore the practical applications of performance management and business analytics.
Tags : ibm, business analytics, data analysis, performance management, customer, roi, cognos software, interactive/pr agencies
     IBM Software
By: Adobe Systems, Inc.     Published Date: May 17, 2011
This paper highlights the advances in closed-loop marketing that enable measurement and optimization of digital marketing efforts. It also describes the challenges that CMOs face when pursuing digital marketing strategies and how next-generation WCM solutions help CMOs overcome those challenges.
Tags : adobe, cmo, digital marketing, organization transformation, chief marketing officer, customer experience management, wcm, multichannel pipeline growth
     Adobe Systems, Inc.
By: Topica     Published Date: May 12, 2011
We've broken down the 101 ways into 4 categories: Sign up URL placement, Advertisement Ideas, Promotional Ideas, and Getting Involved. Use a couple or use them all, but any are sure to add subscribers to your e-mail list!
Tags : beginning email marketing, email marketing lists, marketing lists, advertisement ideas, website optimization, list growth, organic list growth, promotional ideas
     Topica
By: Topica     Published Date: May 12, 2011
This whitepaper will look into the areas of cost, time and reliability to prove in a simple manner that the benefits of outsourcing a company's email marketing outweigh those of starting an in-house solution.
Tags : topica, email marketing, email marketing help, email marketing for businesses, choosing an esp, cost analysis for esp, can-spam compliance, in-house marketing solution
     Topica
By: SDL Web Content Management Solutions     Published Date: Apr 25, 2011
Read this complimentary market report and learn why the "C" in WCM no longer stands for just content.
Tags : forrester, web content management, wcm, content, context, channel, consistency, community
     SDL Web Content Management Solutions
By: Amadesa     Published Date: Apr 19, 2011
The e-tailing group and Amadesa conducted research on website conversion rate optimization through which insight was gained from 160 online merchants. Download the whitepaper now and learn the 7 secrets to successful website testing & targeting.
Tags : lauren freedman, e-tailing group, amadesa, conversion rate optimization, ecommerce marketing strategy, website optimization, a/b testing, multivariate testing
     Amadesa
By: Jigsaw     Published Date: Apr 12, 2011
This paper will discuss how to judge the quality of your business data and define the characteristics of your target customer and review how to craft marketing messages that resonate with your target customer.
Tags : quality business data, jigsaw, marketing campaign, sales, lead data, lead generation, roi, b2b lead
     Jigsaw
By: InfusionSoft     Published Date: Apr 07, 2011
We've created "The Edge of Success" to give you the tools to grow your business the right way.
Tags : sales, clate mask, business success, small business owner, infusionsoft, lead generation, salesperson, value
     InfusionSoft
By: Jigsaw     Published Date: Apr 07, 2011
Do you feel like you are rolling the dice every time you buy a new prospect list? How do you know that the money you spend on a new list is a good investment or not?
Tags : jigsaw, gen, business data, awareness, leads, sales, targeting b2b, b2b
     Jigsaw
By: Tealeaf     Published Date: Mar 31, 2011
Do you let the customer abandon and hope they have a better experience the next time they visit your site (assuming they return)?
Tags : tealeaf, cem solutions, real-time customer recovery, remarketing, web analytics, customer experience/engagement, business intelligence
     Tealeaf
By: Tealeaf     Published Date: Mar 31, 2011
Innovative travel companies have established competitive advantage by focusing on their customers. The ability to tie together customer feedback with actual site experiences will take your optimization efforts to the next level.
Tags : tealeaf, opinionlab, customer experience optimization, web analytics, customer experience/engagement, business intelligence
     Tealeaf
By: Tealeaf     Published Date: Mar 31, 2011
Given the increasing importance of connected channels to nearly all businesses and government functions, it is no wonder that analysis of these channels is getting more attention.
Tags : tealeaf, advanced site optimization, web analytics, digital analysis application, analytics intelligence, marketing software, customer experience/engagement, business intelligence
     Tealeaf
By: Marketo     Published Date: Feb 17, 2011
Marketing Automation is a comprehensive solution that can dramatically increase the ROI of the investment in your CRM solution. Learn what Marketing Automation is, the benefits of CRM and marketing automation systems, and why CRM alone is not enough.
Tags : marketo, marketing automation, roi, crm, marketing software, web analytics, crm solutions/software, customer experience/engagement
     Marketo
By: Cisco Webex     Published Date: Feb 16, 2011
Increase the reach and impact of your training programs with Cisco WebEx Training Center.
Tags : cisco webex, cisco webex training center, interactive training employee, video, web analytics, webinars & web conferencing, crm solutions/software, customer experience/engagement
     Cisco Webex
By: Infor     Published Date: Jan 06, 2011
For CDS Global, Infor CRM Epiphany Interactive Advisor is being used to create real-time customer profiles based on historical, personal, and contextual data. Using a combination of real-time analytics and business rules, the data is analyzed to identify the highest-impact offers in real time so that the CSR can make an attractive offer during the call.
Tags : infor, cds global, interaction advisor, real-time customer profile, analytics and business rules, crm solution, customer relationship management, interactive/pr agencies
     Infor
By: Infor     Published Date: Jan 06, 2011
Strategies for growth and loyalty in multi-channel customer-oriented organizations.
Tags : infor, customer loyalty, customer interaction, customer relationship management, crm, interactive/pr agencies, interactive marketing, marketing software
     Infor
By: Infor     Published Date: Jan 06, 2011
You need a path through this madness.In this recorded webicast, Steve Muran will take you through a case study of how he methodically built and managed a cross-enterprise, multichannel program that deepened the customer wallet share. Steve will discuss the why, where, and how his lead generation capabilities made customer cross-sell, up-sell, and retention easier by highlighting the critical importance of customer data and analytics.
Tags : infor, cross-enterprise, lead generation, retention, customer data and analytics, social media, interactive/pr agencies, interactive marketing
     Infor
By: Infor     Published Date: Jan 06, 2011
Drive lifetime customer loyalty and increase value at every customer touch point.
Tags : infor, customer loyalty, crm interaction advisor, customer satisfaction, sales and marketing, interactive/pr agencies, interactive marketing, marketing software
     Infor
By: Infor     Published Date: Jan 06, 2011
When members began expressing wishes to have more exposure to information on financial investments that meet their individual needs, Navy Federal decided to turn to technology that would combine available member data into a comprehensive solution and allow real-time decisions.
Tags : infor, navy federal, credit union interaction advisor, case study, customer relationship management data, financial investment, interactive/pr agencies, interactive marketing
     Infor
By: Infor     Published Date: Jan 06, 2011
When it comes to retail marketing, slow and steady does not necessarily win the race. These days, it's not enough for a merchant to boast reams of data if that data can't be quickly accessed and manipulated to seize marketing opportunities.
Tags : infor, crm tool, customer relationship management, pier 1 imports, data management, interactive/pr agencies, interactive marketing, marketing software
     Infor
By: Infor     Published Date: Jan 06, 2011
Taking full advantage of each customer interaction has become a strategic imperative. And customer-oriented companies in a wide range of industries must focus on developing a contact center that drives effective, consistent customer interactions and builds long-term customer loyalty. In this white paper, learn how leading organizations empower the contact center.
Tags : infor, customer interaction, contact center, customer loyalty, roi, interactive/pr agencies, interactive marketing, marketing software
     Infor
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15    Next    End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.