RSS feed Get our RSS feed

News by Topic

Web Analytics

Results 351 - 356 of 356Sort Results By: Published Date | Title | Company Name
By: Omniture     Published Date: Jun 27, 2007
Many marketers shy away from Web analytics because it sounds more like a logarithmic equation than a marketing solution. But after you strip away the multi-syllabic veneer, Web analytics is really nothing more than an incredibly effective tool to help you grow your business.
Tags : web analytics, web measurement, analytics, kpis, lead generation, sitecatalyst, site catalyst, omniture
     Omniture
By: Omniture     Published Date: Jun 27, 2007
If you’re a professional engaged in Search Engine Marketing, chances are you’re always looking for insight and tools to help you manage your program more productively. This guide will help you understand some of the proven principles and robust tools that are available, and the best ways to use them to continually improve your campaigns.
Tags : sem, search engine marketing, bid management, keyword selection, ppc, pay per click, pay-per-click, omniture
     Omniture
By: Omniture     Published Date: Jun 27, 2007
Over the past ten years, as online options have increased 100 fold, the world of B2B marketing has reinvented itself—several times. In order to be competitive, particularly in the Web 2.0 environment, businesses have to be ahead of the trends.
Tags : lead generation, conversion, conversions, b2b, b-to-b, business to business, web marketing, conversion testing
     Omniture
By: Omniture     Published Date: Jun 27, 2007
In general, most organizations spend more time and money promoting their websites through acquisition channels such as search or affiliate marketing than they do optimizing existing conversion rates. Download this paper now to discover 7 steps to increase conversion engagement.
Tags : conversion, conversion analysis, lead generation, website analytics, web analytics, lead generation, lead optimization, omniture
     Omniture
By: Omniture     Published Date: Jun 27, 2007
The beauty of Web analytics - and the promise of the Internet - is the ability to capture nearly unlimited amounts of data about your Web site. So how can you turn these incredible data resources into clear and actionable insights? A good place to start is by defining key performance indicators or KPIs.
Tags : key performance indicator, kpi, omniture, web analytics, website analytics, user data, data collection, web measurement
     Omniture
By: Omniture     Published Date: Jun 27, 2007
The online marketer’s challenge is to make sense of the vast information that traditional offline marketers could only dream of to connect and build relationships that benefit not only their organization, but also their visitors and customers. This guide will help you identify your key segments and, more importantly, provide you with tools and knowledge to better manage those segments.
Tags : segment, segmenting, segmentation, site analysis, focus group, focus groups, omniture, lead generation
     Omniture
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13 14 15     Next   End
Search Research Library      

Add Research

Get your company's research in the hands of targeted business professionals.