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Customer Experience/Engagement

Results 901 - 925 of 925Sort Results By: Published Date | Title | Company Name
By: POS Supply     Published Date: Jun 24, 2011
Sales receipts as a marketing tool
Tags : receipt marketing, point-of-sale marketing, printed receipts, customer experience/engagement
     POS Supply
By: Facebook     Published Date: Jun 15, 2011
Nielsen and Facebook recently joined forces to develop effective, near-real time ad effectiveness solutions to determine consumer attitudes, brand perception and purchase intent from advertising, including aided awareness, ad recall, message association, brand favorability, and purchase consideration.
Tags : facebook, nielsen, advertising, social media impression, social networking, customer engagement, brand marketing, social advocacy
     Facebook
By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
Tags : webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
     Webtrends
By: StepByStepMarketing.com     Published Date: Jun 06, 2011
In 10 Secrets for Successful Customer Relationship Marketing you'll discover how can you build an emotional bond with your customers in a real, personal, and meaningful way.
Tags : client relationship management, customer relationship building, customer relationship management, relationship marketing, crm solutions/software, customer experience/engagement
     StepByStepMarketing.com
By: IBM Software     Published Date: May 12, 2011
Learn the six myths that surround direct marketing best practices and how your organization can use specific analytical techniques and tools to bust these myths and maximize your bottom line - so you won't just survive, you'll thrive.
Tags : ibm cognos, predictive analytics volume, direct marketing, best practices, analytical techniques, interactive/pr agencies, crm solutions/software, customer experience/engagement
     IBM Software
By: Sixth Sense Media     Published Date: Apr 14, 2011
This paper will review growth drivers, and outline steps service providers can take to enter a new age of lifecycle marketing and promotions to increase ARPU and address churn.
Tags : mobile subscriber marketing, telecommunications marketing, mobile services marketing, reduce subscriber churn, telecom services, subscriber marketing, customer experience/engagement, mobile marketing
     Sixth Sense Media
By: Informatica     Published Date: Apr 08, 2011
If you're looking to bridge the information silos that exist across lines of business, divisions, departments or regions, this online guide, 5 Questions Companies Must Tackle to Attract & Retain Customers, is for you.
Tags : crm, customer care, customer retention, customer service, customer centricity solution, informatica, core value, ray wang
     Informatica
By: Eloqua     Published Date: Mar 16, 2011
This whitepaper demonstrates how the fastest-growing companies are using Revenue Performance Management, or RPM, to break down silos between sales and marketing and drive explosive revenue growth.
Tags : benchmarking, forecasting, joe payne, lead management, lead scoring, marketing automation, predictive analytics, revenue
     Eloqua
By: Cisco Webex     Published Date: Feb 16, 2011
Ready to get started? Tell us about yourself and we'll contact you right away.
Tags : cisco webex, webex meeting center, free trial, sales cycle, customer interaction, video, imenterprise im solution, meeting online
     Cisco Webex
By: IBM Software     Published Date: Feb 11, 2011
This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.
Tags : ibm cognos, predictive analytics, marketing campaign management system, roi, customer behaviour, interactive/pr agencies, crm solutions/software, customer experience/engagement
     IBM Software
By: IBM Software     Published Date: Feb 11, 2011
Learn how decision management optimizes and automates high-volume decisions to create successful outcomes.
Tags : ibm cognos, predictive analytics, customer relationship, decision management, interactive/pr agencies, crm solutions/software, customer experience/engagement, e-commerce solutions
     IBM Software
By: Pinpoint Systems Corporation     Published Date: Feb 07, 2011
Guidelines for Implementing an Enterprise Interactive Marketing Solution to Execute a Relationship Marketing Strategy
Tags : relationship, interactive, marketing, call centers, multi channel, interactive marketing, marketing software, crm solutions/software
     Pinpoint Systems Corporation
By: Focus     Published Date: Feb 02, 2011
Learn how Webinar effectiveness defines the 9 Management Practices any company can embrace to ensure their Webinar initiative becomes the cornerstone of a proven lead-generation engine.
Tags : citrix, webinar, business practices, lead-generation, lead gen, leads, integration, b2b
     Focus
By: Upshot     Published Date: Jan 05, 2011
Chicago-based marketing agency, Upshot, has identified the most relevant and actionable consumer and marketing trends for 2011.
Tags : marketing trends, consumer trends, retail trends, traditional agencies, interactive marketing, customer experience/engagement, market research, branding
     Upshot
By: BzzAgent     Published Date: Dec 22, 2010
Learn the truth about measuring the sales impact and ROI of social media
Tags : social media, measurement, roi, word of mouth, social marketing, interactive/pr agencies, search marketing agencies, traditional agencies
     BzzAgent
By: Author-it     Published Date: Dec 21, 2010
The strategy adopted with regards to documentation production was to create a set of documents on customer request for each specific project and such documents were created by the relevant project consultants themselves.
Tags : content authoring, content publishing, publishing, authoring, content management, financial services, customer experience/engagement
     Author-it
By: Bright Blue Day     Published Date: Nov 04, 2010
A whitepaper investigating the effect of the iPad on brands content planning
Tags : ipad, apple, content planning, brands, publishing, customer experience/engagement
     Bright Blue Day
By: Customer Insight Group     Published Date: Oct 22, 2010
Customer-centricity entails a company understanding individual customer needs and improving the customer experience thereby creating sustainable and profitable customer relationships impermeable by competitors.
Tags : customer insight group, customer centricity, loyalty, customer experience/engagement
     Customer Insight Group
By: Customer Insight Group     Published Date: Oct 18, 2010
Customer-centricity entails a company understanding individual customers needs and improving the customer experience there by creating sustainable and profitable customer relationships impermeable by competitors.
Tags : customer insight group, customer centricity, customer relationships, profitability, loyalty, fiscal growth., customer experience/engagement
     Customer Insight Group
By: Neolane, Inc.     Published Date: Sep 23, 2010
Listen, assess, interact. This is the social media mantra that is generally accepted by many thought leaders in the space.
Tags : neolane, segmentation, romi, emarketing, branding, personalization, sms, customer engagement
     Neolane, Inc.
By: PartingGift     Published Date: Sep 20, 2010
Discussion of how different social media platforms serve as a predictor for consumer opinion and demand.
Tags : casual games, consumer trends, social media, internet marketing, game technology, advergaming, interactive marketing, web analytics
     PartingGift
By: SAS     Published Date: Sep 09, 2010
Collectively - representing more than 100 million unique visitors and more than a billion tweets per month - social media is a force too powerful to ignore. So how Do You Measure and Manage the Impact of Social Media?
Tags : sas, social media metrics, descriptive statistics, social network analysis, text analytics, measurement, web analytics, crm solutions/software
     SAS
By: Baynote     Published Date: Aug 30, 2010
Learn how to leverage the collective intelligence of your web visitors to adapt to customer neeeds and grow customer satisfaction.
Tags : social crm, collective intelligence, customer service, customer experience, social web, interactive marketing, marketing software, web analytics
     Baynote
By: NeighborhoodAmerica     Published Date: Oct 01, 2008
Virtually all organizations are realizing the importance of customer engagement. But in order to benefit, we must subscribe to the idea that consumers really can add value to our organization. And sometimes, that means removing the notion that we are the experts in exchange for the belief that we can learn a thing or two from our customers. The collective intelligence of the communities we serve is largely an untapped asset - a stream of valuable input that can help improve the decisions we make and shape the products we sell. This book explores the value of many - and the role that customer engagement will play in shaping the future of our businesses, our government, and our economy.
Tags : neighborhood america, social network, web 2.0, data integration, customer experience/engagement
     NeighborhoodAmerica
By: TARGUSinfo.     Published Date: Jul 31, 2008
Today's buyers possess a wealth of comparison shopping information. But you can be smarter, too. Learn how you can prioritize your inbound contacts in a split second, applying a wealth of information to instantly convert a prospect to a sale.
Tags : targus, targus info, targusinfo, customer experience/engagement
     TARGUSinfo.
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