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By: SkillSoft MKG     Published Date: Oct 09, 2010
Equipping the workforce with the critical perspectives and peripheral vision it needs to be business effective has become one of the single most vexing challenges facing organizations today. SkillSoft's 10x10x10 framework can help.
Tags : skillsoft, 10x10x10 framework, global workforce, framework, business intelligence, market research
     SkillSoft MKG
By: PartingGift     Published Date: Sep 20, 2010
Discussion of how different social media platforms serve as a predictor for consumer opinion and demand.
Tags : casual games, consumer trends, social media, internet marketing, game technology, advergaming, interactive marketing, web analytics
     PartingGift
By: Licensing Brands, Inc.     Published Date: Sep 03, 2010
Thinking about licensing a brand for your product and not sure what it entails? This free report is the perfect place to start. Learn about brand licensing, why companies license their brands and the licensing process
Tags : brand licensing, brand owners, manufacturers, brand extensions, brand, revenue growth, business intelligence, market research
     Licensing Brands, Inc.
By: BlueVolt     Published Date: Aug 24, 2010
This white paper shows opinions from manufacturing and electrical industry insiders on the value of using a learning management system.
Tags : online learning, elearning, learning management system, sales, training, manufacturing, electrical distributors, bluevolt
     BlueVolt
By: Mediative     Published Date: Jan 14, 2008
More and more, companies are realizing the importance of creating a strong online presence both in the free organic search results and the paid advertisements that appear alongside those results. The tracking features of website logs and the measurability of pay-per-click ads enable marketers to monitor the traffic of their organic listings and the performance of their online advertising campaigns. However, it's comparatively more difficult to determine how the placement of those search listings and online ads affect consumer brand perceptions.
Tags : search marketing, organic search, buying behavior, buying behaviors, ctr, search, branding, google
     Mediative
By: Mediative     Published Date: Jan 14, 2008
Comparing the two search engines predominantly used by Chinese searchers – Baidu and Google.cn – Enquiro conducted an eye tracking study with Chinese students to answer how Search user interaction can differ between cultures, languages and reading patterns. How do Google and Baidu compare? And how do Chinese searchers use organic vs. paid listings?
Tags : china, asia, international, baldu, chinese, chinese government, culture, cultural influence
     Mediative
By: PTC     Published Date: Nov 27, 2007
The right domain name can mean the difference between success and failure. Find out how to get it right the first time by following five simple steps.
Tags : domain name, dns, web development, web site, online presence, website, site development, buy domains
     PTC
By: PTC     Published Date: Nov 27, 2007
Defining an effective Internet and domain name strategy is vital to any business — especially small- or medium-sized businesses which have limited development and promotional budgets. From defining this strategy, to understanding the keys to Web promotion, here is vital information that every entrepreneur should know.
Tags : web development, web site, web marketing, buy domains, buydomains, web site design, site promotion, seo
     PTC
By: Cymfony     Published Date: Sep 13, 2007
The pharmaceutical industry is very interested in using social media to promote products, services and issues important to it. However, many drug firm executives are uncertain about how to tackle the legal and regulatory issues associated with social media communications.
Tags : health, healthcare, pharmaceuticals, pharmaceutical, social media, fda, compliance, cymfony
     Cymfony
By: ForeSee Results     Published Date: Feb 07, 2007
The world of e-business is continuing to evolve as the lines further blur between search engines, portals and content providers. Learn more about the competitive positions of Google, Yahoo!, AOL and more in this report.
Tags : e-business, e-commerce, google, yahoo, msn / live search, loyalty and retention, foresee, foresee results
     ForeSee Results
By: ForeSee Results     Published Date: Feb 07, 2007
Within the e-retail, online auction, e-travel and online brokerage industries, clear leaders are beginning to emerge as certain companies do a better job than others of satisfying their customers. Find out how well e-commerce companies fared in customer satisfaction in this annual report.
Tags : loyalty and retention, e-commerce software, e-commerce, amazon, online travel, online brokerage, foresee, foresee results
     ForeSee Results
By: ForeSee Results     Published Date: Feb 07, 2007
Find out how e-government agencies, departments and offices fared in customer satisfaction, and how satisfaction was earned, in this Q4 Report by Foresee Results.
Tags : loyalty and retention, e-government, customer satisfaction, foresee, foresee results, market research, usability
     ForeSee Results
By: ForeSee Results     Published Date: Feb 05, 2007
With clickstream analytics, you know WHAT your online customers are doing online. But, do you know WHY? To learn how to take your web analytics to the next level by adding the WHY to the WHAT, download this free white paper on the value of adding customer satisfaction measurement to your behavioral web analytics.
Tags : website analytics, usability, customer satisfaction, foresee, foresee results, analytics, market research
     ForeSee Results
By: ForeSee Results     Published Date: Feb 05, 2007
To date it has been virtually impossible to find reliable and meaningful standard metrics for multi-channel customers that measure the influence of the online shopping experience on total revenues. Learn more about the Multi-Channel Value index (MCVI), a strategic metric developed by ForeSee Results that projects the contribution of the website to a multi-channel retailer's overall sales through a calculation based on the ACSI methodology.
Tags : website analytics, conversion analysis, brick-and-mortar, multi-channel, foresee, foresee results, market research, usability
     ForeSee Results
By: ForeSee Results     Published Date: Feb 05, 2007
Free shipping, undoubtedly, is necessary to compete in the critical holiday season. But, is it really a competitive advantage? Does it drive short-term sales and long-term loyalty? And, are free shipping offers equally effective for repeat customers as for those that buy from a retail site for the first time?  ForeSee Results found some interesting answers to these questions.
Tags : e-commerce software, loyalty and retention, free shipping, e-tailers, e-commerce, foresee, foresee results, market research
     ForeSee Results
By: ForeSee Results     Published Date: Feb 05, 2007
Retail sites that offer customer product reviews currently have a competitive advantage, while sites that don't are missing an opportunity to drive satisfaction and loyalty. Find out about the benefits of customer product reviews, and how they impact purchase decisions and loyalty.
Tags : website development, persuasive architecture, e-commerce software, foresee, foresee results, market research, usability
     ForeSee Results
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