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By: IBM     Published Date: Feb 18, 2014
In the digital age, customers sit in the driver’s seat. The most successful retailers have responded by putting shoppers at the heart of the merchandising process. We’ve identified a small group of firms that outperform their peers, thanks in part to three traits: they have merchandising functions that are customer-oriented, collaborate across internal and external boundaries and use analytics to make smarter business decisions.
Tags : ibm, smarter commerce, demandtec, retail, ecommerce, applied insights, customer demand, merchandising
     IBM
By: IBM     Published Date: Feb 05, 2014
This Analyst Insight will look at how leading organizations are influencing average order value, customer conversion, and customer satisfaction through the integration of site search with precision marketing and product content management. Besides examining the key drivers and pain points organizations are facing in relation to their search strategy, this report will look at the key differentiating strategies, capabilities, and technologies that are driving success in the digital era.
Tags : ibm, aberdeen group, merchandising, ecommerce, content management, marketing, order value, customer conversion
     IBM
By: Avalara     Published Date: Jan 28, 2014
States, counties and municipalities have historically relied on local brick-and-mortar businesses to collect retail sales taxes. These businesses collected the sales tax from their customers, and then remitted the tax proceeds to their local sales tax jurisdiction. It was a straightforward process, and no one much quarreled with who owed the taxes and who would receive them. That straightforward proposition became complex with the rise of thousands of catalog merchants in the ‘70s and ‘80s. Catalog merchants sold to consumers nationwide, who began to shift their purchases away from local brick-and-mortar merchants. This reduced revenue to local sales tax jurisdictions because catalog companies rarely collected sales taxes from their customers. Download this White Paper for more information.
Tags : sales tax, tax liability, internet sales tax, best practices, e-commerce, small business
     Avalara
By: Avalara     Published Date: Jan 28, 2014
For years, “tax-free online shopping” has brought customers to the web in droves, all while raising the ire of brick-and-mortar retailers claiming an unfair price advantage to sellers offering prices free of sales tax. At the center of these debates lies the small to medium business, attempting to navigate changing sales tax requirements, and facing increased scrutiny under these new rules. Sales tax compliance is becoming a sticky wicket, as state and local governments revise tax laws to increase revenue, and Congress considers granting states the authority to make remote sellers charge sales tax. This Definitive Guide lays out sales and use tax basics as well as commonly misunderstood elements of sales tax compliance, to provide you a one-stop reference for all things sales and use tax related. The last two sections include a state-by-state summary of sales tax rules and regulations, and a glossary of terms. Download this White Paper for more information.
Tags : sales tax, tax liability, internet sales tax, best practices, audit, compliance, website development, small business
     Avalara
By: appia     Published Date: Jan 21, 2014
Behind every successful app is a great user acquisition strategy. In our whitepaper, Four Tips for Driving Mobile Advertising Success, learn four essential tactics creating successful mobile advertising program.
Tags : appia, mobile marketing, mobile targeting, localization, tracking, app marketing, iphone, blackberry
     appia
By: Oracle     Published Date: Jan 07, 2014
Everything You Know About Sales is Wrong. Daniel Pink, author of the book, To Sell Is Human unveils the secrets to selling - what makes sales people tick and the traits that make the best sellers successful in today’s marketplace.
Tags : oracle, crm, marketing, profit magazine, sales, daniel pink, to sell is human, crm & customer care
     Oracle
By: Turn     Published Date: Jan 07, 2014
In this study from Forbes Insights and Turn, learn what privacy means to marketers and consumers.
Tags : big data, privacy, security, data-driven marketing, b2c consumer privacy, emerging marketing, trust and security
     Turn
By: Turn     Published Date: Jan 07, 2014
Forrester Calculates the ROI of Turn
Tags : roi, return on investment, cost benefit analysis, turn, dsp, dmp, emerging marketing, internet marketing
     Turn
By: Eloqua     Published Date: Dec 18, 2013
Defining the Modern Marketer: From Real to Ideal
Tags : oracle, eloqua, marketing, modern marketer, btob, research services, emerging marketing, marketing research
     Eloqua
By: Eloqua     Published Date: Dec 18, 2013
How do you engage with your audience when they are otherwise engaged?
Tags : oracle, oracle eloqua, modern marketing, multi-channel engagement, how-to guide, crm & customer care, marketing research, e-commerce
     Eloqua
By: PEER 1 Hosting     Published Date: Dec 16, 2013
Customizing and Humanizing eCommerce Hosting : Hosting as a Strategic and Competitive Advantage for eCommerce Success.
Tags : peer 1 hosting, ecommerce, customizing ecommerce, ecommerce hosting, ecommerce planning, e-commerce
     PEER 1 Hosting
By: PEER 1 Hosting     Published Date: Dec 16, 2013
A Peer1 Guide to Ramping up eCommerce Websites for the Holidays : 18 Critical Steps to Prepare Your Site for Seasonal Traffic.
Tags : peer 1 hosting, seasonal traffic, peer1 guide, ecommerce, website traffic, holiday revenues, e-commerce
     PEER 1 Hosting
By: PEER 1 Hosting     Published Date: Dec 16, 2013
The Fastest Shopping Carts on the Internet: Combining High-Performance Networks, Data centers and Architectures for eCommerce Speed.
Tags : peer 1 hosting, fastest shopping carts, data centers, peer 1 hosting, ecommerce platform, e-commerce
     PEER 1 Hosting
By: IBM     Published Date: Nov 22, 2013
Learn how your e-business can improve its overall online customer experience by understanding why customers behave the way they do.
Tags : ibm, ibm enterprise marketing management, emm, ebusiness, ecommerce, internet marketing, online marketing, customer experience
     IBM
By: ClearSlide     Published Date: Oct 24, 2013
Many sales leaders are learning that a successful approach to enablement includes providing reps with tools that can help them monitor and track the steps the buyer has already taken on his or her journey. This guide will show you how.
Tags : sales engagement platform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking
     ClearSlide
By: ClearSlide     Published Date: Oct 24, 2013
To explore how effectively sales organizations are dealing with change, CSO Insights conducted a Sales Engagement Optimization (SEO) study, gathering input from 354 firms. Download now to see the results.
Tags : sales engagement platform, customer engagement, shorten sales cycles, sales enablement software, sales analytics, clearslide, customer management software, sales prospect tracking
     ClearSlide
By: CDW     Published Date: Oct 10, 2013
A team approach and careful consideration of operational and security issues will pave the way for effective guidance. The drivers are many, but big draws include the potential for greater productivity — giving people anywhere, anytime access to information via devices they’re comfortable with.
Tags : mobile device policy, mobile data policy, mobility goals, byod, user profile, device security, mobile applications, app availability
     CDW
By: EPiServer Inc.     Published Date: Sep 16, 2013
B2B e-commerce is a rapidly expanding market, on track to more than double the B2C e-commerce market in 2013. Download this paper to learn how you can successfully develop and implement a B2B e-commerce strategy.
Tags : b2b e-commerce, e-commerce strategy, b2b e-commerce strategy, e-commerce solutions, sales
     EPiServer Inc.
By: EPiServer Inc.     Published Date: Sep 16, 2013
E-commerce is everywhere. More people are shopping for a greater variety of products than ever before. And while some countries are ahead, in all developed economies it is a matter of when, not if, e-commerce will become a significant revenue stream for every retail business. In this guide, we'll look at seven lessons today's retailers should learn if they are to gain maximum benefits from their e-commerce operations. Together, these lessons can help take your e-commerce operation forward enabling you to capture more sales, more often.
Tags : e-commerce solutions, customer experience management, e-commerce strategy, e-commerce success, social e-commerce, mobile e-commerce, shopping cart software, sales
     EPiServer Inc.
By: EPiServer Inc.     Published Date: Sep 16, 2013
Like it. Buy it. tweet it. Shopping has always been a social experience. People get together and go out and buy things. Then they show friends what they've bought. And they tell everyone about the great deals they got. Download this mini-ebook to learn 11 ways you can use social media to power your sales.
Tags : social e-commerce, increasing sales, social buying, social media, e-commerce solutions, sales
     EPiServer Inc.
By: Bronto     Published Date: Sep 09, 2013
All online retailers experience shopping cart abandonment. In fact, with rates averaging between 60-70%, marketers know that the majority of shoppers who start the checkout process will leave before completing it. Those departing shoppers represent a significant amount of revenue. To recapture as much of that revenue as possible, you need to be aware of reasons for abandonment and the top strategies for bringing those shoppers back.
Tags : shopping cart abandonment, ecommerce strategies, e-commerce
     Bronto
By: LivePerson     Published Date: Jun 24, 2013
The growth in e-commerce, social media and mobile devices means that today, more than ever, online shoppers are faced with a multitude of choices in the way they connect with brands.
Tags : liveperson, customers report, e-commerce, online customer experience, crm & customer care
     LivePerson
By: LivePerson     Published Date: Jun 24, 2013
A great mobile chat solution should not require a substantial amount of additional administrative or IT burden. It should be an extension of your existing desktop chat, allowing you to leverage the very same agents, the same agent tools, the same administrative tools, and the same IT platform.
Tags : liveperson, wireless, mobile, chat solution, e-commerce, in-store spending, customer engagement, mobile app
     LivePerson
By: Bazaarvoice     Published Date: May 23, 2013
Digitally, consumers today share knowledge and self-organize online, seizing more collective power than ever. This is the connected economy, where consumers rule. Learn the four trends businesses must learn to succeed in their reign.
Tags : consumer demands, branding, consumer engagement, e-commerce solutions
     Bazaarvoice
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