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Results 326 - 350 of 557Sort Results By: Published Date | Title | Company Name
By: Neustar     Published Date: Aug 20, 2012
All Web Leads, a top insurance lead generation company, wanted to learn more about the visitors that did not convert on their Web site and use that intelligence to deliver optimal messaging to each visitor.
Tags : web optimization, lead generation, offer customization, website segmentation, marketing analytics, site personalization, site optimization, site customization
     Neustar
By: Neustar     Published Date: Aug 20, 2012
Marketers are buzzing about lead scoring - everybody wants it, but . . . will it work in your business? How will it change your processes? How do you get started?
Tags : lead scoring, liberty university, marketing analytics, lead qualification, lead routing, lead quality score, consumer analytics, search marketing
     Neustar
By: Neustar     Published Date: Aug 20, 2012
Learn how a DollarFinancial leverages real-time verification tools to reduce fraud, bad debt and default loans - all from the application process.
Tags : risk management, online verification, risk verification, consumer validation, consumer verification, reduce fraud, reduce bad debt, reduce default loans
     Neustar
By: Neustar     Published Date: Aug 20, 2012
TARGUSinfo introduces you to the buying behaviors and patterns of today's insurance consumer and explores the recent shifts impacting the acquisition and retention of policyholders.
Tags : web optimization, visitor experience, website customization, offer customization, website segmentation, marketing analytics, site personalization, site optimization
     Neustar
By: Neustar     Published Date: Aug 20, 2012
This case study shows how On Demand Verification plays an important role in increasing business and improving efficiencies for Santander.
Tags : auto verification, loan verification, contact verification, consumer verification, real time verification, risk management, loan processing, loan optimization
     Neustar
By: Neustar     Published Date: Aug 20, 2012
Lead Scoring remains a hot topic in the lead generation industry. Now, online marketers can gain even more insight into their lead scores with Lead Optimization. What's the difference between Scoring and Optimizing?
Tags : lead scoring, lead optimization, marketing analytics, lead qualification, lead routing, lead quality score, consumer score, consumer analytics
     Neustar
By: Optify     Published Date: Aug 03, 2012
Learn how to maximize traffic and leads from your SEO efforts by choosing strategic keywords that align with your business goals and target audiences.
Tags : b2b, optify, seo, search engine optimization, lead generation, inbound marketing, search marketing, email marketing
     Optify
By: Gleanster     Published Date: Aug 01, 2012
This Deep Dive analyst report uncovers seven best practices for creating a social media engaged sales engine. These practices don't extol social media as a fluff tool, useful in creating warm fuzzies among customers and prospects. Instead, they outline the use of social media for selling and closing business, and they can be tested against revenue, average deal size, lead conversion and bid-to-win ratio metrics.
Tags : social media, gleanster, sales, marketing, sales engine, digital, digital media, interactive media
     Gleanster
By: Ensighten     Published Date: Jul 17, 2012
Learn how Tag Management Systems optimize deployment, performance and ROI of digital marketing, while accelerating page load. Add, remove and modify all third-party services like web analytics and conversion pixels via a single interface.
Tags : tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization
     Ensighten
By: SAP     Published Date: Jul 17, 2012
This research is a continuation of our Visi-MAP Module-1. While we identified hot technologies, emerging manufacturing approaches and high growth enabling applications in Module-1 of the research, Module-2 will provide an industry case analysis for various end-user challenge scenarios and solution/technology approaches. The primary aim is to catalyze end-user adoption of these solutions and make them into common practices. Live case examples of each of the company are also discussed in detail to encapsulate the delivery model of solution providers.
Tags : sap, manufacturing, white paper, research, technology, case analysis, e-commerce solutions
     SAP
By: Bronto     Published Date: Jul 16, 2012
The results of the Strategy-as-a-Service projects were presented during Beadaholique's Executive Review. In these reviews, the Marketing Strategist outlined all of the Action Items that had been developed, baselines and resulting metrics, any obstacles encountered and forward-looking goals and projects.
Tags : bronto, marketing, email marketing, marketing campaigns, social media, subscriber engagement, customer, customer experience/engagement
     Bronto
By: Adobe     Published Date: Jul 13, 2012
Marketers, retailers, content owners and technology firms are more focused than ever on obtaining results from investments in digital marketing.
Tags : emarketing, cloud computing, smartphone, tablet, ereader, mobile video, online video, e-commerce
     Adobe
By: Reevoo     Published Date: Jul 09, 2012
Almost 80% of consumers now use their phones to help them shop. Download Reevoo's best practice guide to combining mobile and social to find out how to maximise your m-commerce results.
Tags : marketing, reevoo, social content, m-commerce, marketing campaigns, mobile, social media, emerging marketing
     Reevoo
By: CPC Strategy     Published Date: Jun 26, 2012
CPC Strategy is excited to release a it's 3rd Google Shopping ebook for business owners that talks about everything you need to know to take advantage of the new Google Shopping. It's an actionable guide on how to prepare your business for the change. Fill out the form to receive CPC Strategy's Ebook.
Tags : google, marketing, cpc strategy, ecommerce, online shopping, digital, customer experience/engagement, e-commerce solutions
     CPC Strategy
By: Appcelerator     Published Date: Jun 25, 2012
In order to capitalize on the mobile boom, retailers need to find compelling ways to integrate mobile app technology into the shopping and purchase processes.
Tags : appcelerator, mobile devices, build relationships, brand, mobile space, social sharing, technology, e-commerce
     Appcelerator
By: Silverpop     Published Date: Jun 15, 2012
Want to turn lost shopping carts, incomplete forms, neglected digital tools and interrupted browsing sessions into revenue? Learn how triggered follow-up messages delivered with the right tone, content and offer can recover many of these lost opportunities.
Tags : marketing, silverpop, social media, social marketing, mobile marketing, social media campaigns, shopping cart, e-commerce
     Silverpop
By: LogMeIn     Published Date: Jun 13, 2012
Download this report today and learn how companies are leveraging live chat to drive measureable increases in the efficiency and effectiveness of their customer support organizations.
Tags : live chat, customer support, customer service, customer satisfaction, online, digital, sales, ecommerce
     LogMeIn
By: LogMeIn     Published Date: Jun 13, 2012
Live chat implementation can simultaneously help your business cut support costs and boost online conversions. If you've started investigating solutions then you also know there are a confusing number of choices available. This helpful guide features the responses to ten key questions that will help you identify the right product for your business.
Tags : live chat, customer service, online, bold chat, customer support, online support, crm solutions/software, customer experience/engagement
     LogMeIn
By: Janrain, Inc.     Published Date: Apr 25, 2012
Do you make customers register an account in order to leave comments on your site, access information or make a purchase? You could be driving them away. Download the research report and discover the preferred alternative for 77% of consumers.
Tags : janrain, marketing, social media, emerging marketing, internet marketing, website, social networks, interactive
     Janrain, Inc.
By: YouSendIt     Published Date: Apr 19, 2012
This white paper provides a brief overview of the trend toward consumerized IT and Osterman Research's recommendations for addressing it.
Tags : yousendit, manufacturing, email maketing, ecommerce, healthcare, business managers, email, marketing
     YouSendIt
By: Reevoo     Published Date: Apr 17, 2012
Shopping has always been social - whether we're buying a camera, booking a holiday or renting a car. People buy from people and discuss their decisions. Today, social commercie is back in a big way. The travel industry has fully embraced the power of the crowd and it's hard to find a serious travel site that doesn't have some form of traveller reviews. In thisebook, you will learn about weaving social engagement into every step of the new booking journey to make it easy for people to book with you and share their great experience with others.
Tags : reevoo, marketing, social media, digital, online, social purchase, interactive marketing, web analytics
     Reevoo
By: Reevoo     Published Date: Apr 17, 2012
Social shopping has changed the purchase journey beyond all recognition. You need to get to grip with the new purchase journey: a complex, cross-channel and thoroughly social process.The New Social Purchase Journey
Tags : reevoo, marketing, social media, digital, online, social purchase, interactive marketing, web analytics
     Reevoo
By: Reevoo     Published Date: Apr 17, 2012
Shopping has always been social - whether we're buying a camera, booking a holiday or renting a car. People buy from people and discuss their decisions. Today, social commercie is back in a big way. The travel industry has fully embraced the power of the crowd and it's hard to find a serious travel site that doesn't have some form of traveller reviews. In thisebook, you will learn about weaving social engagement into every step of the new booking journey to make it easy for people to book with you and share their great experience with others.
Tags : reevoo, travel, booking, social media, e-commerce, digital, online, websites
     Reevoo
By: Scribe Software     Published Date: Apr 16, 2012
The What, Why & How of CRM Integration This report contains insights from C-level executives, business analysts and IT engineers, and systems integrators and consultants who design and implement data integration for their enterprise clients.
Tags : scribe, crm, integration, data integration, public cloud, private cloud, cloud, integration
     Scribe Software
By: Oracle     Published Date: Apr 13, 2012
Today's customers are more information-enabled and mobile than ever before. They may begin the buying process in a retail store and complete it from the comfort of their home, expecting their journey to be personalized, relevant and consistent across all touch points.
Tags : oracle, marketing, customer relations, customer satisfaction, e-commerce, crm solutions/software, customer experience/engagement, market research
     Oracle
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