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Lead Generation & Automation

Results 226 - 237 of 237Sort Results By: Published Date | Title | Company Name
By: OneSource     Published Date: Jun 25, 2010
How to Find and Sell to Prospects 8x More Likely to Buy Research shows that prospects with associated sales triggers--such as executive changes, new funding, M&A, product launches--are 8x likelier to buy than the average prospect. This PDF outlines how you can leverage triggers to identify, pitch and win business using these key sales indicators.
Tags : sales leads, sales prospecting, b2b sales, sales triggers, onesource, lead generation & automation
     OneSource
By: CDI     Published Date: Feb 10, 2009
White paper or Webinar?  Free trial or sweepstakes?  Learn how to choose the right offer for your next demand generation campaign – a choice that will have more impact on campaign success than any decision you'll make on copy or design.
Tags : connectdirect, cdi, lead generation, high-technology marketers, white papers, webinars, potential leads, lead generation & automation
     CDI
By: GlobalSpec     Published Date: Nov 21, 2008
Leads are only as good as your company’s ability to respond appropriately and track them through the sales process. Learn how to overcome challenges in managing leads and increase your number of highly-qualified leads.
Tags : globalspec, lead generation, qualify leads, distribute leads to sales, roi, lead generation & automation
     GlobalSpec
By: Demand Metric     Published Date: Nov 06, 2008
Lead Generation is the top priority for marketing directors in 2009. More importantly, marketers are being charged with defending their budgets and demonstrating real ROI for their marketing programs. Use this How-To Guide to learn how other world-class companies are developing lead generation infrastructures that automate key processes, measure results, and provide a steady flow of qualified leads their sales organizations.
Tags : demand metric, lead generation, lead generation & automation
     Demand Metric
By: emedia     Published Date: Sep 22, 2008
Online Marketing Pioneer Larry Chase Offers His Best on Getting a White Paper to the Right B2B Prospects - and Getting Them to Read It. White papers have been one of the most popular and productive marketing tools for generating B2B sales leads. And Larry, publisher of Web Marketing Digest, has been developing white papers for over two decades now.
Tags : emedia, lead generation, white paper, b2b, roi, marketing tools, plans, prospects
     emedia
By: TARGUSinfo.     Published Date: Jul 31, 2008
Consumers contact you through a growing number of channels. With this Yankee Group study, you'll learn how predictive analytics can help you instantly identify your best customers and prospects, match them to the best agents and give them more personalized attention - thus maximizing customer acquisition and cross-sell opportunities.
Tags : targusinfo, targus info, customer, analytics, customer behavior, behavior, customer insight, feedback
     TARGUSinfo.
By: TARGUSinfo.     Published Date: Jul 31, 2008
Companies today are faced with consumers who they are less likely to know, but who are more knowledgeable about them than ever before. Consumers are more demanding, have access to masses of information and are more likely to shop around. This briefing discusses how the right knowledge at the right time is the critical factor in winning over new customers.
Tags : targus, targus info, targusinfo, lead generation & automation
     TARGUSinfo.
By: Find White Papers     Published Date: May 07, 2008
Learn how leading vendors in the technology space are reaching IT professionals through dedicated email blasts, contextual email placements, co-branded directories, and contextual placements. Reach millions of IT buyers on a cost per lead basis, paying for only the leads that download your research and that fall within your specified target audience.
Tags : fwp, find white papers, directories, white papers, whitepapers, libraries, research, research library
     Find White Papers
By: InvestBrite     Published Date: May 05, 2008
Learn how Trade Center needed to reach highly qualified individual investors while educating them on the benefits of their products and services. Read how InvestBrite can help your investment firm get qualified investing sales leads. Read this paper today.
Tags : investor, investing, investbrite, stocks, bonds, trading, trade, stock
     InvestBrite
By: MCH     Published Date: Jan 29, 2007
Learn how local governments operate, who makes the purchasing decisions, what criteria influence buying decisions, and how timing can play a critical role in the success of your marketing campaigns.
Tags : government, local government, mch, mailings.com, database and list managers, lead generation & automation, direct mail/marketing
     MCH
By: MCH     Published Date: Jan 29, 2007
Not all B2B customers are businesses.  There is a parallel world of non-businesses among your customers that you may not be fully aware of.  Beyond B2B lies the Business-to-Institution (B2i) market, a sector that includes over 2 million institutions, spending $4.1 trillion annually. 
Tags : b2b, business to business, b-to-b, institutional marketing, institution, database and list managers, mch, mailings.com
     MCH
By: Offermatica     Published Date: Jan 03, 2007
B-to-B lead generation is a balancing act that requires marketers to balance lead quality with lead quantity and manage competing demands for website real estate. In this white paper, we outline practical approaches Offermatica customers employ to address these challenges.
Tags : conversion analysis, content personalization, lead generation, lead generation & automation, direct mail/marketing
     Offermatica
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