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Emerging Marketing

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By: The Economist Group     Published Date: Feb 13, 2019
This paper will highlight our five key findings to achieve more successful content marketing campaigns. Brands can use these insights pre-mid-and post-campaign to maximise marketing ROI.
Tags : marketing, digital marketing, marketing roi, content marketing, social media marketing, lead generation, social media, content management systems
     The Economist Group
By: LogMeIn     Published Date: Mar 01, 2018
When you decide the time is right for your brand to join the bot revolution, you’ll know exactly which elements will help create a bot that your users will love to engage with.
Tags : logmein, boldchat, chatbot, user experience, customer experience, customer service, consumer data, social media
     LogMeIn
By: MaritzCX     Published Date: Feb 02, 2018
This e-book presents results alongside an argument that action/behavior metrics are the best measures to help companies drive real action and lasting change. By downloading this eBook, you give MaritzCX and its partners permission to contact you for marketing and promotional purposes.
Tags : martizcx, customer service, customer intelligence, monitoring, social media, web analytics, customer experience/engagement, business intelligence
     MaritzCX
By: Radius     Published Date: Jul 24, 2017
We’ve seen Omnichannel Marketing in action across a wide range of companies and we’re convinced that marketing teams need to move to a customer-centric model. In this eBook, we’ll help you do exactly that.
Tags : radius, omnichannel, customer data, unified customer, b2b marketing, interactive marketing, customer experience/engagement, social media marketing
     Radius
By: Marketo     Published Date: Mar 16, 2017
Read this complimentary report and find out why Marketo was named a leader based on the strength of its current offering, vision, roadmap, and marketplace impact.
Tags : marketo, revenue management, lead management, lead generation, sales pipeline, marketing strategy, social media, content management systems
     Marketo
By: Adobe     Published Date: Mar 03, 2017
Once again, we joined forces with Econsultancy to understand the current state of digital marketing and to offer you the latest digital trends. We compiled the results from more than 14,000 marketers who responded and are sharing the insights in the Digital Trends 2017 report. Read the report to learn: What challenges and opportunities marketers see in 2017 Where marketers will be focusing their efforts this year How marketers are looking beyond marketing to create outstanding customer experiences Simply fill out the form to download the report.
Tags : adobe digital report, digital trend 2017, marketing opportunities, marketing challenges, customer experience, emerging marketing, customer experience/engagement
     Adobe
By: Adobe     Published Date: Mar 03, 2017
Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We’ve analyzed the latest trends from mobile decision makers in the 2017 Adobe Mobile Maturity Study and share the findings in our report, Touching the Infinite. Read the report to: o Get the latest pulse of mobile marketing and relevant benchmarks for your mobile marketing investment o See how the latest trends and best practices help you acquire and engage your mobile customers o Learn how to transform your strategies around the latest mobile trends and tactics Today, staying competitive requires mobile maturity—a maturity that transforms businesses from simply creating products to delivering amazing digital experiences. And mobile is at the center. We’ve analyzed the latest trends from mobile decision makers in the 2017 Adobe Mobile Maturity Study and share the findings in our report, Touching the Infinite. Read the report to: o Get the latest pulse of mobile marketing and relevant benchmarks for your mobile marketing investment o See how the latest trends and best practices help you acquire and engage your mobile customers o Learn how to transform your strategies around the latest mobile trends and tactics
Tags : mobile maturity, digital experience, mobile marketing investment, mobile strategy, mobile marketing
     Adobe
By: Curalate     Published Date: Jan 10, 2017
Driving authenticity from dreaming to sharing. Download this guide from Curalate to learn more.
Tags : visual content, digital touchpoint, lifestyle content, emerging marketing, internet marketing
     Curalate
By: Curalate     Published Date: Jan 09, 2017
Learn how leading brands are influencing millennial shopping behaviors across key digital touch points. Download now!
Tags : millennials, digital touchpoint, product-level image, emerging marketing
     Curalate
By: Curalate     Published Date: Jan 09, 2017
How vertical video is leading the next wave of content marketing. Download now!
Tags : vertical video, content marketing, ad revenue, emerging marketing
     Curalate
By: Marketo     Published Date: Dec 12, 2016
Read this complimentary copy of The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q4 2016, and find out why Marketo was named a leader based on the strength of its current offering, vision, roadmap, and marketplace impact.
Tags : marketo, forrester, forrester wave, lead, lead generation, lead-to-revenue platform, crm platform vendors, emerging marketing
     Marketo
By: Marketo     Published Date: Dec 12, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap.
Tags : marketo, gartner, magic quadrant, crm, lead management, b2b, emerging marketing, crm solutions/software
     Marketo
By: Marketo     Published Date: Dec 12, 2016
In this comprehensive, 160 page guide, we cover topics ranging from content marketing and website SEO to telesales and content syndication — all through the lens of lead generation. Packed full of checklists, charts, and thought leadership from the leading experts in marketing today, TheDefinitive Guide to Lead Generation will teach you how to collect information from prospects across every channel, and deliver the highest quality leads to your sales team.
Tags : marketo, mareting, lead generation, leads, marketers, emerging marketing, marketing research, traditional marketing
     Marketo
By: Marketo     Published Date: Dec 12, 2016
Download The Definitive Guide to Social Media Marketing to learn: - How to create a social media marketing strategy - How to choose what social media platforms are right for your brand - What content you need to support your social media marketing - How often to post on social media (and how to create an editorial calendar) - How to measure the effectiveness of your social media campaigns - What team and tools you need to support your social media strategy
Tags : marketo, marketing, social media, social media marketing, emerging marketing, marketing research, traditional marketing
     Marketo
By: Marketo     Published Date: Dec 12, 2016
Download this ebook, Jumpstart Your Account-Based Marketing, to learn about: - How to get started with ABM - Setting goals and establishing analytics - What you need to plan ABM campaigns - How to implement ABM campaigns
Tags : marketo, abm, account based marketing, analytics, abm campaigns, marketing, emerging marketing, marketing research
     Marketo
By: Adobe     Published Date: Nov 18, 2016
2016 Adobe Digital Marketing Survey results.
Tags : adobe, advertising, marketing, marketing channels, digital, search marketing, email marketing, emerging marketing
     Adobe
By: Marketo     Published Date: Nov 14, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap.
Tags : marketo, gartner, magic quadrant, crm, lead management, b2b, emerging marketing, internet marketing
     Marketo
By: IBM Marketing Cloud     Published Date: Nov 11, 2016
Con el exclusivo "Estudio de benchmark sobre métricas de email marketing" los datos de la industria - y mucho más - están a su alcance. Descubra cómo usted puede medir los resultados de open, click-through rate.
Tags : marketing metrics, marketing, mobile, mobile marketing, mobile metrics
     IBM Marketing Cloud
By: Wyng     Published Date: Nov 02, 2016
Wyng Offers Insights Into top performing Digital Marketing Campaigns and Techniques.
Tags : emerging marketing, social media, advertising agencies, internet marketing, crm & customer care, traditional marketing
     Wyng
By: Dun & Bradstreet     Published Date: Oct 26, 2016
After skimming through the pages of this book, you’ll learn exactly what programmatic is, why you need it, how it works, and why there’s no looking back when planning you’re next great ad campaign.
Tags : programmatic, digital advertising, audience data, adtech buying, interactive/pr agencies, web analytics, customer experience/engagement, social media marketing
     Dun & Bradstreet
By: Dun & Bradstreet     Published Date: Oct 24, 2016
Anyone who attempts personalized B2B marketing is pestered by a niggling problem. It requires us to get everything “right,” but what’s “right” is relative to the individual business buyer in question.
Tags : digital marketing, b2b marketing, programmatic, customer data, marketing intelligence, social media, interactive marketing, customer experience/engagement
     Dun & Bradstreet
By: Dun & Bradstreet     Published Date: Oct 24, 2016
We hope this insight into how your colleagues and peers use programmatic helps you make better decisions about your own future advertising methods.
Tags : programmatic, digital advertising, b2b marketing, marketing data, social media, web analytics, business intelligence, social media marketing
     Dun & Bradstreet
By: CrowdTwist     Published Date: Oct 19, 2016
Learn how men and women differ in defining brand loyalty and what activities and preferences motivate action across the two genders.
Tags : loyalty, crowdtwist, gender, brand, emerging marketing, advertising agencies, internet marketing, marketing research
     CrowdTwist
By: Marketo     Published Date: Oct 17, 2016
A great email helps you engage your customer and deliver your message, which can make a difference between a click-through and a direct route to your website or losing a customer’s interest and being sent to the spam folder. As consumers become increasingly savvy about all types of communications—from mobile to social to email—email, for example think about Gmail’s tabbed inbox where users can filter and organize their inboxes. It is becoming even more difficult to stay front and center. Download now to learn more!
Tags : email marketing, email blasts. electronic marketing, emerging marketing, internet marketing, e-commerce
     Marketo
By: Marketo     Published Date: Oct 17, 2016
Let’s dig into the concept of digital marketing and how to be successful in today’s modern, complex business landscape. Download now!
Tags : digital marketing, mobile marketing, mobile applications, online advertising, search marketing, email marketing, emerging marketing, social media
     Marketo
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