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By: Yext     Published Date: Oct 13, 2014
This whitepaper aims to help marketers understand how to use Google My Business Locations with an overview of the offering and a list of key things to know as you adjust to this new tool.
Tags : yext, google, search marketing, geo marketing, google search, google my business, online marketing, geo marketing cloud
     Yext
By: LogMeIn     Published Date: Oct 10, 2014
This white paper provides its research results which aims to find out how well companies are doing in terms of creating sales leaders.
Tags : sales training, virtual sales training, virtual collaboration, logmein, sales management, interactive marketing, webinars & web conferencing
     LogMeIn
By: LogMeIn     Published Date: Oct 10, 2014
This report outlines the business value and best practices of integrating the contact center with omni-channel programs in order to deliver a seamless customer experience across multiple touch-points.
Tags : logmein customer service technology, intergrated contact center, customer experiences, customer technology, contact center, interactive marketing, webinars & web conferencing, crm solutions/software
     LogMeIn
By: LogMeIn     Published Date: Oct 10, 2014
This paper provides 6 vital tips from 20 experts to help make the most of meetings.
Tags : tips to run an effective meeting, making the most of meetings, online meetings, web conferences, logmein, join.me, webinars & web conferencing, crm solutions/software
     LogMeIn
By: LogMeIn     Published Date: Oct 10, 2014
An info graph showing the changes in web conferences
Tags : web conferencing, collaboration, changes in web conferencing, web collaboration tools, logmein, webinars & web conferencing
     LogMeIn
By: LogMeIn     Published Date: Oct 10, 2014
A research paper written by Ovum in collaboration with join.me by LogMeIn to help understand how web conferencing tools can benefit businesses.
Tags : web conferencing, changes in web conferencing, collaboration tools, web collaboration, logmein collaboration tools, webinars & web conferencing
     LogMeIn
By: LogMeIn     Published Date: Oct 10, 2014
This Harvard Business Review delves into a companies scarcest resource, time, and how this goes largely unmanaged.
Tags : time management, resource management, time management software, webinars & web conferencing
     LogMeIn
By: CareCloud     Published Date: Oct 09, 2014
In this on-demand webinar, presenters will go in depth to explain and examine the ROI of EHR.
Tags : carecloud, maximize ehr profitability, physicians and new ehrs, beware of workflows, security needs, mu workflow, mu reports, patient engagement
     CareCloud
By: CareCloud     Published Date: Oct 09, 2014
Watch this on-demand webinar to learn how one scenario can help get the most from its PM and EHR.
Tags : carecloud, pm and ehr, boost revenue, ehr too expensive, practice ehr, revenue cycle management, ehr installation, system implementation
     CareCloud
By: Oracle     Published Date: Sep 30, 2014
See why Oracle is named a leader for Enterprise Lead-To-Revenue Management Platform Vendors. L2RM platform vendors like Oracle are stepping up with tooling that enables customer-centric, multichannel, personalized marketing -- at scale.
Tags : marketing, b2b, customer insight, platform, vendors, internet marketing
     Oracle
By: Monetate     Published Date: Sep 30, 2014
One company dominates all the rest in the quest for consumer budgets—Amazon. The secret to this success is laser-focused on one objective: delivering a customer experience that converts. But how do they do it? This white paper examines five features and sales tactics that Amazon uses to convert shoppers (and five tactics it doesn’t use) to show you how you can achieve equal?or even higher?growth rates than Amazon.
Tags : online retail, amazon, customer experience, sales tactics, emerging marketing, internet marketing, business intelligence, market research
     Monetate
By: Monetate     Published Date: Sep 30, 2014
Personalization. It’s about the hottest topic out there for digital marketers. If you’re going to do it, though, you need to know with which customers you should start your personalization efforts. Which means you need to know which of your customers are most valuable—not always an easy task. This white paper will teach you how to identify your most valuable customers, create a personalized experience for them, optimize that experience, and begin the process again with another customer segment. Also included are three real-life examples of companies that found their most valuable customers, focused on personalizing their relationships with them, and drove additional business, increased customer loyalty and improved customer retention.
Tags : personalization, customer retention, customer loyalty, digital marketers, email marketing, interactive marketing, business intelligence, market research
     Monetate
By: Monetate     Published Date: Sep 30, 2014
Here’s a fact for you: Consumer use of mobile devices to access ecommerce websites has grown more than 120% in the last year. Though explosive growth in this category is a positive sign for the industry, the mobile customer is far different than any other.
Tags : mobile commerce, mobile trends, mobile devices, ecommerce, email marketing, emerging marketing, web analytics, marketing research
     Monetate
By: Monetate     Published Date: Sep 30, 2014
Real-time marketing is one of those buzzwords that sounds good. But, when you ask someone what it means, you get a pretty fuzzy answer. So, we decided to clarify that answer with exclusive research, produced in association with Econsultancy, that provides a snapshot of the real-time marketing landscape in 2014. Inside this report, you’ll learn how to leverage best real-time marketing practices to drive better customer experiences and increased revenue.
Tags : real-time marketing, exclusive research, marketing landscape, personalized messages, web analytics, business intelligence, market research, usability
     Monetate
By: Vindicia     Published Date: Sep 23, 2014
Vindicia sheds light on the factors that affect the selection of business models, including pricing, packaging, and promotions and shares insights about how the way you bill customers can affect revenue today.
Tags : digital services, subscription, freemium, microtransactions, digital business model, digital subscription, subscription submodels, subscription best practices
     Vindicia
By: ReadyTalk     Published Date: Sep 19, 2014
59% of marketers are using webinars in their B2B content marketing strategy. While they require a significant level of effort to produce, webinars can provide a great return on investment. Fill your content pipeline by repurposing webinar assets into other pieces of content and extending the topic into other formats. Here are 19 pieces of content that can be created from every webinar.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: ReadyTalk     Published Date: Sep 19, 2014
Recently, ReadyTalk, a leading provider of conferencing and webinar services, answered 20 content marketing and webinar questions. The questions came directly from webinar participants; marketers just like you who wanted practical, actionable advice.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: ReadyTalk     Published Date: Sep 19, 2014
Marketing teams are now expected to churn out a nonstop stream of qualified leads for their sales departments. Webinars should be a tactic every marketer uses. This paper will help you establish best practices during webinar production, promotion, delivery and follow up as you identify and qualify sales leads. The included tips assume a business-to-business.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: ReadyTalk     Published Date: Sep 19, 2014
In today's marketplace, there are so many lead generation tactics available that it is imperative we employ the tools and practices that lead to the highest return in the shortest amount of time. Software integration is important. Combining as many task and activities into one tool is crucial. And saving time is the biggest priority so we can complete the other hundred tasks we have to do on a daily basis.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: ReadyTalk     Published Date: Sep 19, 2014
There are a lot of misconceptions about webinars. They’re expensive, people never show up, something always goes wrong - you get the picture. But we know webinars are a great lead generation tactic that provides companies with high quality leads. We’re here to debunk the most common webinar myths.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: ReadyTalk     Published Date: Sep 19, 2014
In today’s marketplace, there are so many lead generation tactics available that it is imperative we employ the tools and practices that lead to the highest return in the shortest amount of time. Webinars should be a part of your lead generation strategy. They provide a higher return on your marketing investment.
Tags : webinars, qualified, leads, generation, strategy, marketing, investment, time
     ReadyTalk
By: Equinix     Published Date: Sep 17, 2014
A case study on the business challenge experienced by Brightroll and the success they experienced through Equinix.
Tags : real time bidding, equinix case study, digital video advertising, brightroll case study, emerging marketing, advertising agencies, internet marketing
     Equinix
By: Equinix     Published Date: Sep 17, 2014
This paper focuses upon the AD-IX ecosystem billed as a way to promoted efficient bidding and trading for ad inventor
Tags : ad-ix ecosystem, video advertising, equinix, advertising agencies, internet marketing, online video marketing
     Equinix
By: Equinix     Published Date: Sep 17, 2014
A case study on the business challenge experienced by Brightroll and the success they experienced through Equinix.
Tags : real time bidding, equinix case study, digital video advertising, brightroll case study, emerging marketing, internet marketing
     Equinix
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