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sponsored by Bronto Software

WHITE PAPER - This whitepaper will detail seven refreshes that will quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren't aware you were missing.
Posted: October 6, 2008 | Published: October 4, 2008

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Topics:  Advertising | Campaign Management | Customer Interaction Services | Customer Satisfaction | Email | Email Marketing | Interactive Multimedia Development | Web Analytics


sponsored by Alcatel-Lucent

WHITE PAPER - Internet Protocol Television (IPTV) is a cutting edge mass-market technology. This paper gives advice and lessons learned by the key successful IPTV service providers in 2007. This is also a useful introductory guide for companies considering IPTV.
Posted: August 20, 2008 | Published: February 1, 2007

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Topics:  Advertising | Content Providers | Converged Networks | HDTV | Integration Testing | IP Networks | IPTV | QOS | Telecommunications Industry | Telecommunications Service Providers | Televisions


sponsored by Brightcove

WHITE PAPER - In this white paper, you'll learn the key ingredients of Internet TV advertising and the steps you can take to achieve success with your video advertising.
Posted: June 10, 2008 | Published: June 1, 2008

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Topics:  Advertising | Search Engine Marketing | Television Services | Television Systems | Video Portals | Video Services | Video-on-Demand


sponsored by SAP America Inc

WHITE PAPER - The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Discover the benefits of integrated brand ma...
Posted: February 1, 2008 | Published: February 1, 2008

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Topics:  Advertising | Brand Loyalty | Marketing


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