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	Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought sponsored by IBM WHITE PAPER - Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers. Posted: May 14, 2008 \| Published: September 1, 2007 Topics: Customer Data Integration \| Customer Data Management \| Customer Interaction Services \| Customer Profiles \| Customer Satisfaction \| Customer Service Best Practices \| Data Centers \| Demographic Profiles \| Food and Beverage Industry \| Retail Channels \| Retail Trade Industry \| Supply Chains

	The Intelligent Customer Front Door: Rolling Out the Red Carpet for Increased Customer Satisfaction sponsored by Genesys WHITE PAPER - Download the new business paper, The intelligent Customer Front Door: Rolling Out the Red Carpet for Increased Customer Satisfaction and discover how your contact center can actually anticipate customers' needs and allow them to control the interaction. Posted: March 24, 2008 \| Published: March 1, 2008 Topics: Contact Centers \| Contact Management \| CRM Services \| Customer Profiles \| Customer Service \| Surveys \| User Experience

	Delivering Customer Value: Innovative Approaches to Maintain Competitive Success sponsored by SAP America Inc WHITE PAPER - Delivering customer value requires continuing attention and focus if a company is to prosper into the next generation. Learn three essential steps from IDC that companies need to take to sharpen the value proposition they offer to their customers. Posted: February 2, 2008 \| Published: July 1, 2007 Topics: CRM \| CRM Software \| Customer Profiles \| Customer Satisfaction \| Sales \| Sales and Marketing Software \| SMBs \| User Experience

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Special Report

Why Advocacy Matters to Grocers: Surveyed Consumers Give Retailers Food for Thought
sponsored by IBM

Grocers can pursue customer-focused initiatives and investments with greater precision and success by concentrating on customer advocacy. This paper discusses the attitudes and behaviors that can do improve the level of advocacy among customers.

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