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Turning Customer Interactions into Money: Using Predictive Analytics to Achieve Stellar ROI

SPSS, Inc.

This whitepaper makes the case for using predictive analytics as a catalyst for that growth. It includes best practices from several global companies.

Tags : spss, roi, customer interactions, predictive analytics, return on investment, predictive insight, crm, customer relationship management
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Published:  Mar 31, 2009
Length:  11
Type:  White Paper