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Aberdeen Study: Next Generation Web Content Management


This report highlights the strategic value of a next generation web content management system integrated with lead scoring, email marketing, customer relationship management, and web analytics. The report links the technology and practices of Best-in-Class organizations to engage customers, provide personalized experiences and manage the lead lifecycle.

Tags : sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing
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Published:  Nov 04, 2009
Length:  18
Type:  White Paper